Table of Content

1 INTRODUCTION 26
1.1 OBJECTIVES OF THE STUDY 26
1.2 MARKET DEFINITION 26
1.3 STUDY SCOPE 27
FIGURE 1 MARKET SEGMENTATION 27
1.4 REGIONS COVERED 27
1.5 PERIODIZATION CONSIDERED 28
1.6 CURRENCY CONSIDERED 28
TABLE 1 USD EXCHANGE RATES CONSIDERED, 2016–2020 29
1.7 VOLUME UNIT CONSIDERED 29
1.8 STAKEHOLDERS 29

2 RESEARCH METHODOLOGY 30
2.1 RESEARCH DATA 30
FIGURE 2 NATURAL SWEETENERS MARKET: RESEARCH DESIGN 30
2.1.1 SECONDARY DATA 31
2.1.1.1 Key data from secondary sources 31
2.1.2 PRIMARY DATA 32
2.1.2.1 Key data from secondary sources 32
2.1.2.2 Breakdown of primaries 33
2.2 MARKET SIZE ESTIMATION 33
2.2.1 NATURAL SWEETENERS MARKET SIZE ESTIMATION: METHOD 1 34
2.2.2 NATURAL SWEETENERS MARKET SIZE ESTIMATION: METHOD 2 34
2.2.3 NATURAL SWEETENERS MARKET SIZE ESTIMATION NOTES 35
2.3 DATA TRIANGULATION 36
FIGURE 3 DATA TRIANGULATION METHODOLOGY 36
2.4 ASSUMPTIONS FOR THE STUDY 37
2.5 LIMITATIONS OF THE STUDY 38

3 EXECUTIVE SUMMARY 39
TABLE 2 NATURAL SWEETENERS MARKET SNAPSHOT, 2020 VS. 2020 40
FIGURE 4 NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2020 VS. 2025 (USD MILLION) 40
FIGURE 5 NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2020 VS. 2025 (USD MILLION) 41
FIGURE 6 NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2020 VS. 2025 (USD MILLION) 42
FIGURE 7 NATURAL SWEETENERS MARKET SHARE (VALUE), BY REGION, 2020 43
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4 PREMIUM INSIGHTS 44
4.1 BRIEF OVERVIEW OF THE NATURAL SWEETENERS MARKET 44
FIGURE 8 NATURAL SWEETENERS: AN EMERGING MARKET WITH IMMENSE GROWTH POTENTIAL 44
4.2 NATURAL SWEETENERS MARKET, BY REGION 44
FIGURE 9 ASIA PACIFIC TO GROW AT THE HIGHEST RATE IN THE NATURAL SWEETENERS MARKET FROM 2020 TO 2025 44
4.3 NATURAL SWEETENERS MARKET, BY APPLICATION 45
FIGURE 10 CONFECTIONERIES & GUMS TO DOMINATE THE MARKET FROM
2020 TO 2025 (VALUE) 45
4.4 NATURAL SWEETENERS MARKET, BY TYPE 45
FIGURE 11 SORBITOL IS PROJECTED TO DOMINATE THE MARKET FROM
2020 TO 2025 (USD MILLION) 45
4.5 NATURAL SWEETENERS MARKET, BY END-USE SECTOR 46
FIGURE 12 FOOD & BEVERAGE SECTOR TO DOMINATE THE MARKET FROM
2020 TO 2025 (USD MILLION) 46
4.6 NORTH AMERICA: NATURAL SWEETENERS MARKET, BY KEY TYPE & COUNTRY 46
FIGURE 13 SORBITOL ACCOUNTED FOR THE LARGEST SHARE IN THE NORTH AMERICAN NATURAL SWEETENERS MARKET IN 2019 46
4.7 NATURAL SWEETENERS MARKET SHARE (VALUE), BY KEY SUBREGIONAL MARKETS 47
FIGURE 14 THE US, FOLLOWED BY CHINA, OCCUPIED A MAJOR SHARE IN THE GLOBAL MARKET IN 2019 47

5 MARKET OVERVIEW 48
5.1 INTRODUCTION 48
5.2 MARKET DYNAMICS 49
FIGURE 15 MARKET DYNAMICS: NATURAL SWEETENERS MARKET 49
5.2.1 DRIVERS 50
5.2.1.1 Growing awareness regarding healthy foods and rising health-consciousness leading to consumers opting for preventive healthcare alternatives 50
5.2.1.2 Rising demand for natural sweeteners owing to increasing consumer inclination towards natural products 50
5.2.1.3 Fluctuations in the prices and supply of conventional sugar drive demand for natural sweeteners 51
FIGURE 16 THE FRP OF SUGARCANE PAYABLE BY SUGAR FACTORIES IN INDIA,
2013–2018 (INR/QUINTAL) 51
5.2.2 RESTRAINTS 52
5.2.2.1 Ambiguity in the minds of consumers associated with the consumption of natural sweeteners and their ill-effects on human health 52
5.2.2.2 Adherence to international quality standards and regulations for sweeteners and sweetener-based products 53
5.2.3 OPPORTUNITIES 53
5.2.3.1 Growth in developments in the field of application of natural sweeteners across various industries, especially the food & beverage industry 53
5.2.3.2 Rising R&D activities to develop and formulate newer and advanced natural sweetening products 54
5.2.4 CHALLENGES 55
5.2.4.1 Premium pricing of natural sweeteners owing to the higher costs of production 55
5.2.4.2 Product labeling and claims issues 55
5.3 IMPACT OF COVID-19 ON THE SUPPLY CHAIN OF NATURAL SWEETENERS 56
5.4 PORTER’S FIVE FORCES ANALYSIS 56
FIGURE 17 PORTER’S FIVE FORCES ANALYSIS: DEVELOPMENT AND LAUNCH OF NEW PRODUCTS HAVE INTENSIFIED INDUSTRIAL RIVALRY 56
5.4.1 THREAT OF NEW ENTRANTS 57
5.4.2 THREAT OF SUBSTITUTES 57
5.4.3 BARGAINING POWER OF SUPPLIERS 57
5.4.4 BARGAINING POWER OF BUYERS 57
5.4.5 INTENSITY OF COMPETITIVE RIVALRY 57
5.5 VALUE CHAIN 58
FIGURE 18 NATURAL SWEETENER DEVELOPMENT AND QUALITY ANALYSIS CONTRIBUTE MAXIMUM VALUE TO THE FINAL PRODUCT 58
5.6 YC-YCC SHIFT 59
FIGURE 19 YC-YCC SHIFT FOR THE NATURAL SWEETENERS MARKET 59
5.7 MARKET ECOSYSTEM 59
FIGURE 20 MARKET ECOSYSTEM FOR FOOD INGREDIENTS 59
5.8 TRADING AND QUALITY PRACTICES FOR NATURAL SWEETENERS 60
5.9 PRICING ANALYSIS OF NATURAL SWEETENERS 60

6 REGULATIONS 61
6.1 STRINGENT INTERNATIONAL REGULATIONS OVER NATURAL SWEETENERS 61
6.1.1 EUROPE 61
6.1.2 US 65
6.1.3 CHINA 66
6.1.4 INDIA 66

7 CASE STUDY ANALYSIS 67
7.1 CASE STUDIES ON TOP INDUSTRY INNOVATIONS AND BEST PRACTICES 67
7.1.1 MANUFACTURERS INVESTING IN NEW PRODUCT LAUNCHES, JOINT VENTURES, AND EXPANSIONS IN ORDER TO CATER TO THE GLOBAL RISE IN DEMAND 67
7.1.2 INCREASE IN THE NUMBER OF CAMPAIGN LAUNCHES AND INITIATIVES IN ORDER TO INFORM CONSUMERS REGARDING SUGAR REDUCTION 67
7.1.3 NEWER PRODUCTS IN THE NATURAL SWEETENERS MARKET SUCH AS YACON SYRUPS ARE GAINING TRACTION 68
_

8 NATURAL SWEETENERS MARKET, BY TYPE 69
8.1 INTRODUCTION 70
FIGURE 21 NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2020 VS. 2025 (USD MILLION) 70
TABLE 3 NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2025 (USD MILLION) 71
TABLE 4 NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2025 (KT) 71
8.2 COVID-19 IMPACT ANALYSIS, BY TYPE 72
TABLE 5 OPTIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2021 (USD MILLION) 72
TABLE 6 REALISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2021 (USD MILLION) 72
TABLE 7 PESSIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2021 (USD MILLION) 73
8.3 STEVIA 73
8.3.1 WIDESPREAD APPLICATION AND ACCEPTANCE OF STEVIA ACROSS VARIOUS APPLICATIONS AND INDUSTRY PLAYERS 73
TABLE 8 STEVIA MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 74
TABLE 9 STEVIA MARKET SIZE, BY REGION, 2018–2025 (KT) 74
8.4 SORBITOL 75
8.4.1 OFFERING VARIOUS FUNCTIONALITIES ACROSS LINE OF PRODUCTS DRIVE THE GROWTH FOR SORBITOL 75
TABLE 10 SORBITOL MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 75
TABLE 11 SORBITOL MARKET SIZE, BY REGION, 2018–2025 (KT) 76
8.5 XYLITOL 76
8.5.1 AIDING IN DENTAL CARE APPLICATION ALONG WITH OFFERING NATURALLY SWEETENING CHARACTERISTICS 76
TABLE 12 XYLITOL MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 77
TABLE 13 XYLITOL MARKET SIZE, BY REGION, 2018–2025 (KT) 77
8.6 MANNITOL 77
8.6.1 RISE IN DEMAND FROM THE CONFECTIONERY AND PHARMACEUTICAL INDUSTRIES FOR MANNITOL 77
TABLE 14 MANNITOL MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 78
TABLE 15 MANNITOL MARKET SIZE, BY REGION, 2018–2025 (KT) 78
8.7 ERYTHRITOL 79
8.7.1 ADDITIONAL FUNCTIONALITIES OFFERED APART FROM SWEETENING 79
TABLE 16 ERYTHRITOL MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 79
TABLE 17 ERYTHRITOL MARKET SIZE, BY REGION, 2018–2025 (KT) 80
8.8 SWEET PROTEINS 80
8.8.1 POTENTIAL REPLACEMENT TO AN ARRAY OF ARTIFICIAL SWEETENERS ALONG WITH HEALTH ENHANCING CHARACTERISTICS 80
TABLE 18 SWEET PROTEINS MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 81
TABLE 19 SWEET PROTEINS MARKET SIZE, BY REGION, 2018–2025 (KT) 81
8.8.2 CURCULIN 81
8.8.3 THAUMATIN 81
8.8.4 OTHER SWEET PROTEINS 82
TABLE 20 SWEET PROTEINS MARKET SIZE, BY SUBTYPE, 2018–2025 (USD MILLION) 82
TABLE 21 SWEET PROTEINS MARKET SIZE, BY SUBTYPE, 2018–2025 (KT) 82
8.9 OTHER TYPES 83
8.9.1 INCREASE IN R&D ACTIVITIES BY KEY PLAYERS AND DEMAND FROM VARIOUS INDUSTRY PLAYERS 83
TABLE 22 OTHER TYPES MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 83
TABLE 23 OTHER TYPES MARKET SIZE, BY REGION, 2018–2025 (KT) 83
9 NATURAL SWEETENERS MARKET, BY APPLICATION 84
9.1 INTRODUCTION 85
FIGURE 22 NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2020 VS. 2025 (USD MILLION) 86
TABLE 24 NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2018–2025 (USD MILLION) 86
TABLE 25 NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (KT) 87
9.2 COVID-19 IMPACT ANALYSIS, BY APPLICATION 87
TABLE 26 OPTIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY APPLICATION, 2018–2021 (USD MILLION) 87
TABLE 27 REALISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY APPLICATION, 2018–2021 (USD MILLION) 88
TABLE 28 PESSIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY APPLICATION, 2018–2021 (USD MILLION) 88
9.3 BAKERY PRODUCTS 89
9.3.1 INCREASE IN DEMAND FOR BAKERY PRODUCTS WITH HEALTHIER ALTERNATIVES 89
TABLE 29 NATURAL SWEETENERS MARKET SIZE IN BAKERY PRODUCTS, BY REGION, 2018–2025 (USD MILLION) 89
TABLE 30 NATURAL SWEETENERS MARKET SIZE IN BAKERY PRODUCTS, BY REGION, 2018–2025 (KT) 90
9.4 CONFECTIONERIES & GUMS 90
9.4.1 RISE IN HEALTH CONCERNS REGARDING CONSUMING SUGAR-BASED CONFECTIONERY PRODUCTS AND ADOPTION OF NEWER INGREDIENTS IN CONFECTIONERIES 90
TABLE 31 NATURAL SWEETENERS MARKET SIZE IN CONFECTIONERIES & GUMS,
BY REGION, 2018–2025 (USD MILLION) 91
TABLE 32 NATURAL SWEETENERS MARKET SIZE IN CONFECTIONERIES & GUMS,
BY REGION, 2018–2025 (KT) 91
9.5 SPREADS 91
9.5.1 INCREASE IN CONSUMPTION OF SPREADS AND AWARENESS FOR HEALTHIER AND NATURAL BREAKFAST OPTIONS 91
TABLE 33 NATURAL SWEETENERS MARKET SIZE IN SPREADS, BY REGION,
2018–2025 (USD MILLION) 92
TABLE 34 NATURAL SWEETENERS MARKET SIZE IN SPREADS, BY REGION,
2018–2025 (KT) 92
_
9.6 BEVERAGES 93
9.6.1 LARGER BASE OF AUDIENCE SHIFTING TOWARD LOW-CALORIE AND REDUCED SUGAR BEVERAGE OPTION 93
TABLE 35 NATURAL SWEETENERS MARKET SIZE IN BEVERAGES, BY REGION,
2018–2025 (USD MILLION) 93
TABLE 36 NATURAL SWEETENERS MARKET SIZE IN BEVERAGES, BY REGION,
2018–2025 (KT) 94
9.7 DAIRY PRODUCTS 94
9.7.1 RISE IN FAVORABLE REGULATIONS FOR THE USE OF VARIOUS SWEETENERS IN AN ARRAY OF DAIRY PRODUCTS 94
TABLE 37 NATURAL SWEETENERS MARKET SIZE IN DAIRY PRODUCTS, BY REGION, 2018–2025 (USD MILLION) 95
TABLE 38 NATURAL SWEETENERS MARKET SIZE IN DAIRY PRODUCTS, BY REGION, 2018–2025 (KT) 95
9.8 FROZEN DESSERTS 95
9.8.1 FROZEN DESSERTS BENEFIT CONSUMERS AS WELL AS THE INDUSTRY PLAYERS BY HELPING THEM EXPAND THEIR PROFIT MARGINS 95
TABLE 39 NATURAL SWEETENERS MARKET SIZE IN FROZEN DESSERTS, BY REGION, 2018–2025 (USD MILLION) 96
TABLE 40 NATURAL SWEETENERS MARKET SIZE IN FROZEN DESSERTS, BY REGION, 2018–2025 (KT) 96
9.9 TABLETOP SWEETENERS 97
9.9.1 INCREASE IN HEALTH CONSCIOUSNESS AND FREQUENT CONSUMPTION OF TABLETOP SWEETENING PRODUCTS 97
TABLE 41 NATURAL SWEETENERS MARKET SIZE IN TABLETOP SWEETENERS,
BY REGION, 2018–2025 (USD MILLION) 97
TABLE 42 NATURAL SWEETENERS MARKET SIZE IN TABLETOP SWEETENERS,
BY REGION, 2018–2025 (KT) 97
9.10 PHARMACEUTICAL PRODUCTS 98
9.10.1 NATURAL SWEETENERS COMPLEMENT THE HEALTH PROMOTING CHARACTERISTIC OF PHARMA PRODUCTS 98
TABLE 43 REGULATORY STATUS OF COMMON SWEETENERS IN THE PHARMACEUTICAL INDUSTRY 98
TABLE 44 NATURAL SWEETENERS MARKET SIZE IN PHARMACEUTICAL PRODUCTS,
BY REGION, 2018–2025 (USD MILLION) 99
TABLE 45 NATURAL SWEETENERS MARKET SIZE IN PHARMACEUTICAL PRODUCTS,
BY REGION, 2018–2025 (KT) 100
9.11 OTHER APPLICATIONS 100
9.11.1 RISE IN R&D ACTIVITIES BY KEY PLAYERS IN ORDER TO WIDEN APPLICATION AREAS 100
TABLE 46 NATURAL SWEETENERS MARKET SIZE IN OTHER APPLICATIONS, BY REGION, 2018–2025 (USD MILLION) 100
TABLE 47 NATURAL SWEETENERS MARKET SIZE IN OTHER APPLICATIONS, BY REGION, 2018–2025 (KT) 101
_

10 NATURAL SWEETENERS MARKET, BY END-USE SECTOR 102
10.1 INTRODUCTION 103
FIGURE 23 NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2020 VS. 2025 (USD MILLION) 104
TABLE 48 NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2018–2025 (USD MILLION) 104
TABLE 49 NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2018–2025 (KT) 104
10.2 COVID-19 IMPACT ANALYSIS, BY END-USE SECTOR 105
TABLE 50 OPTIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2021 (USD MILLION) 105
TABLE 51 REALISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2021 (USD MILLION) 105
TABLE 52 PESSIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2021 (USD MILLION) 105
10.3 FOOD & BEVERAGE 106
10.3.1 NATURAL SWEETENERS HELP MANUFACTURERS CUT ON ADDITIONAL COSTS FOR RAW MATERIAL AND ITS PROCUREMENT 106
TABLE 53 NATURAL SWEETENERS MARKET SIZE IN FOOD & BEVERAGE SECTOR,
BY REGION, 2018–2025 (USD MILLION) 107
TABLE 54 NATURAL SWEETENERS MARKET SIZE IN FOOD & BEVERAGE SECTOR,
BY REGION, 2018–2025 (KT) 107
10.4 PHARMACEUTICAL 107
10.4.1 FAVORABLE REGULATORY FRAMEWORK ENCOURAGING PHARMACEUTICAL PLAYERS TO ADOPT NATURAL SWEETENERS FOR FURTHER PROCESSING 107
TABLE 55 NATURAL SWEETENERS MARKET SIZE IN PHARMACEUTICAL SECTOR,
BY REGION, 2018–2025 (USD MILLION) 108
TABLE 56 NATURAL SWEETENERS MARKET SIZE IN PHARMACEUTICAL SECTOR,
BY REGION, 2018–2025 (KT) 108
10.5 DIRECT SALES 109
10.5.1 RISE IN CONSUMPTION AND AWARENESS ABOUT HEALTHIER AND NATURAL BREAKFAST OPTIONS AMONG CONSUMERS 109
TABLE 57 NATURAL SWEETENERS MARKET SIZE IN DIRECT SALES SECTOR, BY REGION, 2018–2025 (USD MILLION) 109
TABLE 58 NATURAL SWEETENERS MARKET SIZE IN DIRECT SALES SECTOR, BY REGION, 2018–2025 (KT) 110
10.6 OTHER END-USE SECTORS 110
10.6.1 INCREASE IN POTENTIAL APPLICATION SECTORS AND CONTINUOUS INVESTMENTS BY KEY MANUFACTURERS 110
TABLE 59 NATURAL SWEETENERS MARKET SIZE IN OTHER END-USE SECTORS,
BY REGION, 2018–2025 (USD MILLION) 111
TABLE 60 NATURAL SWEETENERS MARKET SIZE IN OTHER END-USE SECTORS,
BY REGION, 2018–2025 (KT) 111
_

11 NATURAL SWEETENERS MARKET, BY REGION 112
11.1 INTRODUCTION 113
FIGURE 24 CHINA AND INDIA TO ACCOUNT FOR THE HIGHEST GROWTH RATE IN
THE NATURAL SWEETENERS MARKET 114
TABLE 61 NATURAL SWEETENERS MARKET SIZE, BY REGION,
2018–2025 (USD MILLION) 114
TABLE 62 NATURAL SWEETENERS MARKET SIZE, BY REGION, 2018–2025 (KT) 115
11.2 COVID-19 IMPACT ANALYSIS, BY REGION 115
TABLE 63 OPTIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY REGION, 2018–2021 (USD MILLION) 115
TABLE 64 REALISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY REGION, 2018–2021 (USD MILLION) 115
TABLE 65 PESSIMISTIC SCENARIO: NATURAL SWEETENERS MARKET SIZE, BY REGION, 2018–2021 (USD MILLION) 116
11.3 NORTH AMERICA 116
TABLE 66 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION) 117
TABLE 67 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY, 2018–2025 (KT) 117
TABLE 68 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 117
TABLE 69 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (KT) 118
TABLE 70 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (USD MILLION) 118
TABLE 71 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (KT) 119
TABLE 72 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2025 (USD MILLION) 119
TABLE 73 NORTH AMERICA: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2025 (KT) 120
FIGURE 25 NORTH AMERICA: NATURAL SWEETENERS MARKET SNAPSHOT 120
11.3.1 US 121
11.3.1.1 Increase in awareness and consumption of sweetener ingredient-based products 121
FIGURE 26 US: SURVEY OF CONSUMERS REGARDING READING OF PRODUCT INFORMATION ON THE PACKING OF FOOD PRODUCTS, 2017 122
11.3.2 CANADA 122
11.3.2.1 Increased potential usage in food & beverage and pharmaceutical applications in Canada 122
FIGURE 27 CANADA: COMMONLY CONSUMED BEVERAGES BETWEEN AGES 18 & 79, 2019 123
11.3.3 MEXICO 123
11.3.3.1 Increase in support from government initiatives and public healthcare campaigns 123
_
11.4 EUROPE 124
TABLE 74 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY,
2018–2025 (USD MILLION) 125
TABLE 75 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY,
2018–2025 (KT) 125
TABLE 76 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 126
TABLE 77 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2025 (KT) 126
TABLE 78 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2018–2025 (USD MILLION) 127
TABLE 79 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2018–2025 (KT) 127
TABLE 80 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR, 2018–2025 (USD MILLION) 128
TABLE 81 EUROPE: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR, 2018–2025 (KT) 128
11.4.1 UK 128
11.4.1.1 Growth in the trend of buying natural ingredient-based products in the UK 128
11.4.2 GERMANY 129
11.4.2.1 Rise in prevalence of diabetes and population inclining toward natural ingredient-based foods 129
11.4.3 FRANCE 130
11.4.3.1 Growth of the beverage industry and consumption among the consumers in the country 130
11.4.4 ITALY 131
11.4.4.1 Significant rise in demand among consumers for health-enriching beverages in Italy 131
11.4.5 SPAIN 131
11.4.5.1 Rise in consumer awareness toward consumption of organic ingredients in Spain 131
11.4.6 RUSSIA 132
11.4.6.1 Increase in health-consciousness among the consumers in
the country 132
11.4.7 NETHERLANDS 132
11.4.7.1 Rising prevalence of obesity and diabetes in the Netherlands 132
11.4.8 NORWAY 133
11.4.8.1 Government policies and awareness among the consumers regarding the consumption of natural sweeteners 133
11.4.9 REST OF EUROPE 133
11.4.9.1 Rise in demand from confectionery and other food application industry players 133
11.5 ASIA PACIFIC 134
FIGURE 28 ASIA PACIFIC: NATURAL SWEETENERS MARKET SNAPSHOT 135
TABLE 82 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY,
2018–2025 (USD MILLION) 136
TABLE 83 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY,
2018–2025 (KT) 136
TABLE 84 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 136
TABLE 85 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (KT) 137
TABLE 86 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (USD MILLION) 137
TABLE 87 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (KT) 138
TABLE 88 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR, 2018–2025 (USD MILLION) 138
TABLE 89 ASIA PACIFIC: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR, 2018–2025 (KT) 138
11.5.1 CHINA 139
11.5.1.1 Rise in preference for low-sugar products and usage of sweeteners across the beverage industry 139
11.5.2 INDIA 139
11.5.2.1 Increase in endorsements by celebrities and culinary experts encouraging the Indian diabetic population to opt for natural sweeteners 139
11.5.3 JAPAN 140
11.5.3.1 Rise in healthcare costs and higher life expectancy due to preventive healthcare measures 140
11.5.4 AUSTRALIA 141
11.5.4.1 Government encouraging consumers to adopt low-calorie, sugar-free products 141
11.5.5 NEW ZEALAND 141
11.5.5.1 High spending capacity on nutritional products and increase in disposable incomes 141
11.5.6 REST OF ASIA PACIFIC 141
11.5.6.1 Changing consumer preferences for all-natural ingredient-based products 141
11.6 SOUTH AMERICA 142
TABLE 90 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION) 142
TABLE 91 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY COUNTRY, 2018–2025 (KT) 143
TABLE 92 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 143
TABLE 93 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (KT) 143
TABLE 94 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (USD MILLION) 144
TABLE 95 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION, 2018–2025 (KT) 144
TABLE 96 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR, 2018–2025 (USD MILLION) 145
TABLE 97 SOUTH AMERICA: NATURAL SWEETENERS MARKET SIZE,
BY END-USE SECTOR, 2018–2025 (KT) 145
11.6.1 BRAZIL 145
11.6.1.1 Growth in awareness regarding functional and health food & beverages as preventive healthcare 145
11.6.2 ARGENTINA 146
11.6.2.1 Increasing urbanization and growing awareness among consumers
in Argentina 146
FIGURE 29 ARGENTINA: PEOPLE WITH DIABETES, 2010–2045 (?000) 147
FIGURE 30 ARGENTINA: HEALTH EXPENDITURE (SHARE OF GDP), 2012–2017 147
11.6.3 REST OF SOUTH AMERICA 148
11.6.3.1 Government initiatives promoting the adoption of healthier dietary lifestyles 148
11.7 REST OF THE WORLD 148
TABLE 98 ROW: NATURAL SWEETENERS MARKET SIZE, BY REGION,
2018–2025 (USD MILLION) 149
TABLE 99 ROW: NATURAL SWEETENERS MARKET SIZE, BY REGION, 2018–2025 (KT) 149
TABLE 100 ROW: NATURAL SWEETENERS MARKET SIZE, BY TYPE,
2018–2025 (USD MILLION) 149
TABLE 101 ROW: NATURAL SWEETENERS MARKET SIZE, BY TYPE, 2018–2025 (KT) 150
TABLE 102 ROW: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2018–2025 (USD MILLION) 150
TABLE 103 ROW: NATURAL SWEETENERS MARKET SIZE, BY APPLICATION,
2018–2025 (KT) 151
TABLE 104 ROW: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2018–2025 (USD MILLION) 151
TABLE 105 ROW: NATURAL SWEETENERS MARKET SIZE, BY END-USE SECTOR,
2018–2025 (KT) 151
11.7.1 MIDDLE EAST 152
11.7.1.1 Increase in spending on premium and health-benefiting foods & beverages 152
11.7.2 AFRICA 152
11.7.2.1 Rise in urbanization and demand for premium natural foods such as sugar-free foods & beverages 152

12 COMPETITIVE LANDSCAPE 154
12.1 OVERVIEW 154
12.2 KEY DEVELOPMENTS OF THE LEADING PLAYERS IN THE NATURAL SWEETENERS MARKET, 2017-2020 155
12.3 STRENGTH OF PRODUCT PORTFOLIO 156
FIGURE 31 PRODUCT PORTFOLIO OF THE MAJOR COMPANIES 156
12.4 BUSINESS STRATEGY EXCELLENCE 157
FIGURE 32 BUSINESS STRATEGIES OF THE MAJOR COMPANIES 157
12.5 MARKET SHARE OF KEY PLAYERS, 2019 158
FIGURE 33 TOP FIVE COMPANIES LEADING THE NATURAL SWEETENERS MARKET
IN 2019 158
12.6 COMPETITIVE SCENARIO 159
12.6.1 NEW PRODUCT LAUNCHES 159
TABLE 106 NEW PRODUCT LAUNCHES, 2017–2020 159
12.6.2 EXPANSIONS & INVESTMENTS 159
TABLE 107 EXPANSIONS & INVESTMENTS, 2017–2020 159
12.6.3 ACQUISITIONS 161
TABLE 108 ACQUISITIONS, 2017–2020 161
12.6.4 AGREEMENTS, JOINT VENTURES, AND PARTNERSHIPS 161
TABLE 109 AGREEMENTS, JOINT VENTURES, AND PARTNERSHIPS, 2017–2020 161

13 COMPANY MICRO-QUADRANTS AND COMPANY PROFILES 163
13.1 COMPETITIVE LEADERSHIP MAPPING 163
13.1.1 STARS 163
13.1.2 EMERGING LEADERS 163
13.1.3 PERVASIVE PLAYERS 163
13.1.4 EMERGING COMPANIES 163
FIGURE 34 GLOBAL NATURAL SWEETENERS MARKET, COMPETITIVE LEADERSHIP MAPPING, 2020 164
(Business Overview, Products/Solutions Offered, Recent Developments, SWOT Analysis, Winning Imperatives, Current Focus and Strategies, Threat From Competition, Right to Win)*
13.2 DUPONT 165
TABLE 110 DUPONT: BUSINESS OVERVIEW 165
FIGURE 35 DUPONT: COMPANY SNAPSHOT 166
TABLE 111 DUPONT: PRODUCTS OFFERED 166
13.3 ADM 170
TABLE 112 ADM: BUSINESS OVERVIEW 170
FIGURE 36 ADM: COMPANY SNAPSHOT 171
TABLE 113 ADM: PRODUCTS OFFERED 171
13.4 TATE & LYLE 174
TABLE 114 TATE & LYLE: BUSINESS OVERVIEW 174
FIGURE 37 TATE & LYLE: COMPANY SNAPSHOT 174
TABLE 115 TATE & LYLE: PRODUCTS OFFERED 175
13.5 INGREDION INCORPORATED 179
TABLE 116 INGREDION INCORPORATED: BUSINESS OVERVIEW 179
FIGURE 38 INGREDION INCORPORATED: COMPANY SNAPSHOT 180
TABLE 117 INGREDION INCORPORATED: PRODUCTS OFFERED 180
13.6 CARGILL, INCORPORATED 183
TABLE 118 CARGILL, INCORPORATED: BUSINESS OVERVIEW 183
FIGURE 39 CARGILL, INCORPORATED: COMPANY SNAPSHOT 183
TABLE 119 CARGILL, INCORPORATED: PRODUCTS OFFERED 184
13.7 ROQUETTE FR?RES 187
TABLE 120 ROQUETTE FR?RES: BUSINESS OVERVIEW 187
FIGURE 40 ROQUETTE FR?RES: COMPANY SNAPSHOT 187
TABLE 121 ROQUETTE FR?RES: PRODUCTS OFFERED 188
13.8 PURECIRCLE LTD 191
TABLE 122 PURECIRCLE LTD: BUSINESS OVERVIEW 191
FIGURE 41 PURECIRCLE LTD: COMPANY SNAPSHOT 191
TABLE 123 PURECIRCLE LTD: PRODUCTS OFFERED 192
13.9 MACANDREWS & FORBES HOLDINGS INC 194
TABLE 124 MACANDREWS & FORBES HOLDINGS INC: BUSINESS OVERVIEW 194
TABLE 125 MACANDREWS & FORBES HOLDINGS INC: PRODUCTS OFFERED 195
13.10 FOODCHEM INTERNATIONAL CORPORATION 196
TABLE 126 FOODCHEM INTERNATIONAL CORPORATION: BUSINESS OVERVIEW 196
TABLE 127 FOODCHEM INTERNATIONAL CORPORATION: PRODUCTS OFFERED 196
13.11 ECOGREEN OLEOCHEMICALS PVT LTD 198
TABLE 128 ECOGREEN OLEOCHEMICALS PVT LTD: BUSINESS OVERVIEW 198
TABLE 129 ECOGREEN OLEOCHEMICALS PVT LTD: PRODUCTS OFFERED 198
13.12 COMPANY PROFILES (OTHER PLAYERS) 199
13.12.1 STEVIA HUB INDIA 199
TABLE 130 STEVIA HUB INDIA: BUSINESS OVERVIEW 199
TABLE 131 STEVIA HUB INDIA: PRODUCTS OFFERED 199
13.12.2 SUMINTER INDIA ORGANICS 201
TABLE 132 SUMINTER INDIA ORGANICS: BUSINESS OVERVIEW 201
TABLE 133 SUMINTER INDIA ORGANICS: PRODUCTS OFFERED 201
13.12.3 STEVIA BIOTECH PVT LTD 202
TABLE 134 STEVIA BIOTECH PVT LTD: BUSINESS OVERVIEW 202
TABLE 135 STEVIA BIOTECH PVT LTD: PRODUCTS OFFERED 202
13.12.4 THE REAL STEVIA COMPANY 204
TABLE 136 THE REAL STEVIA COMPANY: BUSINESS OVERVIEW 204
TABLE 137 THE REAL STEVIA COMPANY: PRODUCTS OFFERED 204
13.12.5 SWEETLY STEVIA USA 205
TABLE 138 SWEETLY STEVIA USA: BUSINESS OVERVIEW 205
TABLE 139 SWEETLY STEVIA USA: PRODUCTS OFFERED 205
13.12.6 PYURE BRANDS LLC 206
TABLE 140 PYURE BRANDS LLC: BUSINESS OVERVIEW 206
TABLE 141 PYURE BRANDS LLC.: PRODUCTS OFFERED 206
13.12.7 XILINAT 208
TABLE 142 XILINAT: BUSINESS OVERVIEW 208
TABLE 143 XILINAT: PRODUCTS OFFERED 208
13.12.8 FOODITIVE B.V. 209
TABLE 144 FOODITIVE B.V.: BUSINESS OVERVIEW 209
TABLE 145 FOODITIVE B.V.: PRODUCTS OFFERED 209
13.12.9 SAGAN? ASSOCIATION 210
TABLE 146 SAGAN? ASSOCIATION: BUSINESS OVERVIEW 210
TABLE 147 SAGAN? ASSOCIATION: PRODUCTS OFFERED 210
13.12.10 HEARTHSIDE FOOD SOLUTIONS LLC 211
TABLE 148 HEARTHSIDE FOOD SOLUTIONS LLC: BUSINESS OVERVIEW 211
TABLE 149 HEARTHSIDE FOOD SOLUTIONS LLC: PRODUCTS OFFERED 211
*Business Overview, Products/Solutions Offered, Recent Developments, SWOT Analysis, Winning Imperatives, Current Focus and Strategies, Threat From Competition, Right to Win might not be captured in case of unlisted companies.

14 APPENDIX 212
14.2 AVAILABLE CUSTOMIZATIONS 218
14.3 RELATED REPORTS 218
14.4 AUTHOR DETAILS 219