Table of Content

Drinking Milk Products in Cameroon
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
COVID-19 leads to lower than expected retail value growth, with consumers buying larger-sized drinking milk products
Nestl? and OK Foods Cameroun benefit from national distribution
Competition is fierce and competitors compete on price
RECOVERY AND OPPORTUNITIES
If COVID-19 has long-term effect on economy, manufacturers will have to adapt to maintain consumer base
Flavoured milk drinks have plenty of growth potential in an emerging product area
Recent new entrants will shake up the product area with innovative new brand extensions from incumbent players
CATEGORY DATA
Table 1 Sales of Drinking Milk Products by Category: Volume 2015-2020
Table 2 Sales of Drinking Milk Products by Category: Value 2015-2020
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2015-2020
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2016-2020
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2017-2020
Table 7 Distribution of Drinking Milk Products by Format: % Value 2015-2020
Table 8 Forecast Sales of Drinking Milk Products Products by Category: Volume 2020-2025
Table 9 Forecast Sales of Drinking Milk Products Products by Category: Value 2020-2025
Table 10 Forecast Sales of Drinking Milk Products Products by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Drinking Milk Products Products by Category: % Value Growth 2020-2025