Table of Content

Butter and Spreads in the Philippines
Euromonitor International
January 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Limited foodservice and home seclusion trend during lockdown result in greater retail demand for affordable margarine and spreads in Q2
Magnolia strengthens leadership due to dominance of margarine and spreads
Major modern grocery retailers remain dominant as consumers look to reduce frequent visits to smaller outlets
RECOVERY AND OPPORTUNITIES
Marginal decline in demand for retail sales of butter and spreads in 2021 in line with predicted upturn in demand through foodservice
Lack of innovation and maturity to impact margarine and spreads, while opportunities to expand category through healthier variants will appeal to more affluent consumers
Healthy attributes of butter and declining unit price set to improve demand over the forecast period
CATEGORY DATA
Table 1 Sales of Butter and Spreads by Category: Volume 2015-2020
Table 2 Sales of Butter and Spreads by Category: Value 2015-2020
Table 3 Sales of Butter and Spreads by Category: % Volume Growth 2015-2020
Table 4 Sales of Butter and Spreads by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Butter and Spreads: % Value 2016-2020
Table 6 LBN Brand Shares of Butter and Spreads: % Value 2017-2020
Table 7 Distribution of Butter and Spreads by Format: % Value 2015-2020
Table 8 Forecast Sales of Butter and Spreads by Category: Volume 2020-2025
Table 9 Forecast Sales of Butter and Spreads by Category: Value 2020-2025
Table 10 Forecast Sales of Butter and Spreads by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Butter and Spreads by Category: % Value Growth 2020-2025