Table of Content

1 INTRODUCTION 19
1.1 INTRODUCTION TO COVID-19 19
1.2 COVID-19 HEALTH ASSESSMENT 19
FIGURE 1 COVID-19: GLOBAL PROPAGATION 19
FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES 20
1.3 COVID-19 ECONOMIC ASSESSMENT 21
FIGURE 3 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020 21
1.3.1 COVID-19 ECONOMIC IMPACT?SCENARIO ASSESSMENT 22
FIGURE 4 CRITERIA IMPACTING GLOBAL ECONOMY 22
FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF GLOBAL ECONOMY 23
1.4 STUDY OBJECTIVES 24
1.5 MARKET DEFINITION 24
1.5.1 INCLUSIONS AND EXCLUSIONS 25
1.6 MARKET SCOPE 25
1.6.1 MARKET SEGMENTATION 26
1.6.2 REGIONS COVERED 26
1.6.3 YEARS CONSIDERED 27
1.7 CURRENCY 27
TABLE 1 USD EXCHANGE RATE, 2017–2019 27
1.8 STAKEHOLDERS 28
1.9 SUMMARY OF CHANGES 28

2 RESEARCH METHODOLOGY 29
2.1 RESEARCH DATA 29
FIGURE 6 CLOUD MOBILE BACKEND AS A SERVICE MARKET: RESEARCH DESIGN 29
2.1.1 SECONDARY DATA 30
2.1.2 PRIMARY DATA 30
2.1.2.1 Breakup of primary interviews 31
FIGURE 7 BREAKUP OF PRIMARY INTERVIEWS: BY COMPANY, DESIGNATION,
AND REGION 31
2.1.2.2 Key industry insights 31
2.2 DATA TRIANGULATION 32
FIGURE 8 DATA TRIANGULATION 32
2.3 MARKET SIZE ESTIMATION 33
FIGURE 9 CLOUD MOBILE BACKEND AS A SERVICE MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES 33
FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY – APPROACH 1 (SUPPLY SIDE): ESTIMATED MARKET SIZE THROUGH VENDORS 34
2.4 MARKET FORECAST 35
TABLE 2 FACTOR ANALYSIS 35
2.5 RESEARCH ASSUMPTIONS 36
2.5.1 SUPPLY SIDE 37
FIGURE 11 MARKET PROJECTIONS FROM SUPPLY SIDE 37
2.6 STUDY LIMITATIONS 38

3 EXECUTIVE SUMMARY 39
FIGURE 12 CLOUD MOBILE BACKEND AS A SERVICE MARKET: GLOBAL SNAPSHOT 39
FIGURE 13 TOP GROWING SEGMENTS IN THE CLOUD MOBILE BACKEND AS A SERVICE MARKET 40
TABLE 3 GLOBAL CLOUD MOBILE BAAS MARKET SIZE AND GROWTH,
2018–2025 (USD MILLION, Y-O-Y %) 40
FIGURE 14 NORTH AMERICA TO ACCOUNT FOR THE HIGHEST MARKET SHARE IN 2020 41
FIGURE 15 CLOUD MOBILE BACKEND AS A SERVICE MARKET SNAPSHOT,
BY APPLICATION (2020) 41
FIGURE 16 CLOUD MOBILE BACKEND AS A SERVICE MARKET SNAPSHOT, BY PLATFORM (2020) 42
FIGURE 17 CLOUD MOBILE BACKEND AS A SERVICE MARKET SNAPSHOT,
BY ENTERPRISE SIZE (2020) 42
FIGURE 18 CLOUD MOBILE BACKEND AS A SERVICE MARKET SNAPSHOT,
BY VERTICAL (2020) 43

4 PREMIUM INSIGHTS 44
4.1 ATTRACTIVE GROWTH OPPORTUNITIES IN THE CLOUD MOBILE BACKEND AS A SERVICE MARKET 44
FIGURE 19 RISING MOBILE-DRIVEN ECONOMIES DEMAND FOR BACKEND AS A SERVICE 44
4.2 CLOUD MOBILE BACKEND AS A SERVICE MARKET: BY APPLICATION, 2020 VS 2025 44
FIGURE 20 CLOUD STORAGE AND BACKUP SEGMENT TO HOLD THE HIGHEST MARKET SHARE IN 2020 44
4.3 CLOUD MOBILE BACKEND AS A SERVICE MARKET: BY PLATFORM, 2020 VS 2025 45
FIGURE 21 ANDROID SEGMENT TO HOLD THE HIGHEST MARKET SHARE IN 2020 45
4.4 CLOUD MOBILE BACKEND AS A SERVICE MARKET: BY ENTERPRISE SIZE, 2020 VS 2025 45
FIGURE 22 LARGE ENTERPRISES SEGMENT TO HOLD A LARGER MARKET SIZE IN 2020 45
4.5 CLOUD MOBILE BACKEND AS A SERVICE MARKET: BY VERTICAL, 2020 VS 2025 46
FIGURE 23 BANKING, FINANCIAL SERVICES, AND INSURANCE VERTICAL TO HOLD THE HIGHEST MARKET SHARE IN 2020 46
4.6 CLOUD MOBILE BACKEND AS A SERVICE MARKET REGIONAL SCENARIO, 2020–2025 46
FIGURE 24 ASIA PACIFIC TO EMERGE AS THE BEST MARKET FOR INVESTMENTS IN THE NEXT FIVE YEARS 46
?

5 MARKET OVERVIEW AND INDUSTRY TRENDS 47
5.1 INTRODUCTION 47
5.2 MARKET DYNAMICS 47
FIGURE 25 CLOUD MOBILE BAAS MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 47
5.2.1 DRIVERS 48
5.2.1.1 Growing mobile app-driven economies demand BaaS 48
5.2.1.2 BaaS helps developers concentrate on the frontend for faster development and deployment 48
5.2.2 RESTRAINTS 48
5.2.2.1 Higher CAPEX demand for BaaS 48
5.2.3 OPPORTUNITIES 48
5.2.3.1 Increasing adoption of mobile devices 48
5.2.3.2 Mobile apps and mobile games gaining popularity among the end users 49
5.2.4 CHALLENGES 49
5.2.4.1 Security and privacy concerns for confidential data and business processes 49
5.3 COVID-19-DRIVEN MARKET DYNAMICS 49
5.3.1 ASSUMPTIONS: COVID-19 IMPACT ON THE CLOUD MOBILE BACKEND AS A SERVICE MARKET 49
5.3.2 COVID IMPACT: CLOUD MOBILE BACKEND AS A SERVICE MARKET 49
5.3.3 DRIVERS AND OPPORTUNITIES 50
5.3.4 RESTRAINTS AND CHALLENGES 50
5.4 CASE STUDY ANALYSIS 51
5.4.1 USE CASE 1: INSURANCE 51
5.4.2 USE CASE 2: GAMES 51
5.4.3 USE CASE 3: SMART BUILDING 52
5.5 CLOUD MOBILE BAAS MARKET: VALUE CHAIN ANALYSIS 52
FIGURE 26 CLOUD MOBILE BAAS MARKET: VALUE CHAIN ANALYSIS 52
5.6 CLOUD MOBILE BAAS MARKET: TECHNOLOGY ANALYSIS 53
5.6.1 ARTIFICIAL INTELLIGENCE 53
5.6.2 ANALYTICS 53
5.7 CLOUD MOBILE BAAS MARKET: PRICING ANALYSIS 53
TABLE 4 CLOUD MOBILE BAAS MARKET: PRICING ANALYSIS (2019-2020) 53
5.8 CLOUD MOBILE BAAS MARKET: COVID-19 IMPACT 54
5.8.1 ASSUMPTIONS: COVID-19 IMPACT ON THE CLOUD MOBILE BAAS MARKET 54
5.8.2 OPERATIONAL DRIVERS: CLOUD MOBILE BAAS MARKET 54
5.9 REGULATORY POLICIES 55
5.9.1 INTRODUCTION 55
5.9.2 GENERAL DATA PROTECTION REGULATION 55
?

6 CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY APPLICATION 56
6.1 INTRODUCTION 57
FIGURE 27 USER AUTHENTICATION SEGMENT TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 57
6.1.1 APPLICATION: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 57
6.1.2 APPLICATION: COVID-19 IMPACT 57
TABLE 5 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2016–2019 (USD MILLION) 58
TABLE 6 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2020–2025 (USD MILLION) 58
6.2 CLOUD STORAGE AND BACKUP 59
TABLE 7 CLOUD STORAGE AND BACKUP: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 59
TABLE 8 CLOUD STORAGE AND BACKUP: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 59
6.3 USER AUTHENTICATION 60
TABLE 9 USER AUTHENTICATION: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 60
TABLE 10 USER AUTHENTICATION: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 60
6.4 DATABASE MANAGEMENT 61
TABLE 11 DATABASE MANAGEMENT: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 61
TABLE 12 DATABASE MANAGEMENT: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 61
6.5 PUSH NOTIFICATION 62
TABLE 13 PUSH NOTIFICATION: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 62
TABLE 14 PUSH NOTIFICATION: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 62
6.6 OTHER APPLICATIONS 63
TABLE 15 OTHER APPLICATIONS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 63
TABLE 16 OTHER APPLICATIONS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 63
7 CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY PLATFORM 64
7.1 INTRODUCTION 65
FIGURE 28 IOS SEGMENT TO GROW AT THE HIGHEST CAGR 65
7.1.1 PLATFORM: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 65
7.1.2 PLATFORM: COVID-19 IMPACT 65
TABLE 17 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 66
TABLE 18 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 66
?
7.2 ANDROID 66
TABLE 19 ANDROID: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 67
TABLE 20 ANDROID: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY REGION, 2020–2025 (USD MILLION) 67
7.3 IOS 68
TABLE 21 IOS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 68
TABLE 22 IOS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 68
7.4 OTHER PLATFORMS 69
TABLE 23 OTHER PLATFORMS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 69
TABLE 24 OTHER PLATFORMS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 69
8 CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY ENTERPRISE SIZE 70
8.1 INTRODUCTION 71
FIGURE 29 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR 71
8.1.1 ENTERPRISE SIZE: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 71
8.1.2 ENTERPRISE SIZE: COVID-19 IMPACT 71
TABLE 25 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 72
TABLE 26 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 72
8.2 SMALL AND MEDIUM-SIZED ENTERPRISES 73
TABLE 27 SMALL AND MEDIUM-SIZED ENTERPRISES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 73
TABLE 28 SMALL AND MEDIUM-SIZED ENTERPRISES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 73
8.3 LARGE ENTERPRISES 74
TABLE 29 LARGE ENTERPRISES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 74
TABLE 30 LARGE ENTERPRISES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 74

9 CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY VERTICAL 75
9.1 INTRODUCTION 76
FIGURE 30 BANKING, FINANCIAL SERVICES, AND INSURANCE VERTICAL TO HOLD THE LARGEST MARKET SIZE IN 2020 76
9.1.1 VERTICAL: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 76
9.1.2 VERTICAL: COVID-19 IMPACT 77
TABLE 31 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY VERTICAL,
2016–2019 (USD MILLION) 77
TABLE 32 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY VERTICAL,
2020–2025 (USD MILLION) 78
9.2 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES 78
TABLE 33 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 78
TABLE 34 INFORMATION TECHNOLOGY AND INFORMATION TECHNOLOGY-ENABLED SERVICES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY REGION, 2020–2025 (USD MILLION) 79
9.3 BANKING, FINANCIAL SERVICES, AND INSURANCE 79
TABLE 35 BANKING, FINANCIAL SERVICES, AND INSURANCE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 79
TABLE 36 BANKING, FINANCIAL SERVICES, AND INSURANCE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION,
2020–2025 (USD MILLION) 80
9.4 HEALTHCARE AND PHARMACEUTICALS 80
TABLE 37 HEALTHCARE AND PHARMACEUTICALS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 80
TABLE 38 HEALTHCARE AND PHARMACEUTICALS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 81
9.5 MEDIA, ENTERTAINMENT, AND GAMING 81
TABLE 39 MEDIA, ENTERTAINMENT, AND GAMING: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 81
TABLE 40 MEDIA, ENTERTAINMENT, AND GAMING: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 82
9.6 RETAIL AND ECOMMERCE 82
TABLE 41 RETAIL AND ECOMMERCE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 82
TABLE 42 RETAIL AND ECOMMERCE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 83
9.7 TELECOMMUNICATIONS 83
TABLE 43 TELECOMMUNICATIONS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 83
TABLE 44 TELECOMMUNICATIONS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 84
9.8 MANUFACTURING 84
TABLE 45 MANUFACTURING: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 84
TABLE 46 MANUFACTURING: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 85
9.9 OTHER VERTICALS 85
TABLE 47 OTHER VERTICALS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION) 85
TABLE 48 OTHER VERTICALS: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION) 86
?

10 CLOUD MOBILE BACKEND AS A SERVICE MARKET, BY REGION 87
10.1 INTRODUCTION 88
FIGURE 31 NORTH AMERICA TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD 88
TABLE 49 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION,
2016–2019 (USD MILLION) 88
TABLE 50 CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY REGION,
2020–2025 (USD MILLION) 89
10.2 NORTH AMERICA 89
10.2.1 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 89
10.2.2 NORTH AMERICA: COVID-19 IMPACT 90
10.2.3 NORTH AMERICA: REGULATIONS 90
FIGURE 32 NORTH AMERICA: MARKET SNAPSHOT 91
TABLE 51 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2016–2019 (USD MILLION) 91
TABLE 52 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2020–2025 (USD MILLION) 92
TABLE 53 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 92
TABLE 54 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 92
TABLE 55 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 93
TABLE 56 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 93
TABLE 57 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2016–2019 (USD MILLION) 93
TABLE 58 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2020–2025 (USD MILLION) 94
TABLE 59 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2016–2019 (USD MILLION) 94
TABLE 60 NORTH AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2020–2025 (USD MILLION) 94
10.2.4 UNITED STATES 95
TABLE 61 UNITED STATES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 95
TABLE 62 UNITED STATES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 95
TABLE 63 UNITED STATES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 95
TABLE 64 UNITED STATES: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 96
10.2.5 CANADA 96
TABLE 65 CANADA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 96
TABLE 66 CANADA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 96
TABLE 67 CANADA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 97
TABLE 68 CANADA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 97
10.3 EUROPE 97
10.3.1 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 97
10.3.2 EUROPE: COVID-19 IMPACT 98
10.3.3 EUROPE: REGULATIONS 98
TABLE 69 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2016–2019 (USD MILLION) 98
TABLE 70 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2020–2025 (USD MILLION) 99
TABLE 71 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 99
TABLE 72 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 99
TABLE 73 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 100
TABLE 74 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 100
TABLE 75 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2016–2019 (USD MILLION) 100
TABLE 76 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2020–2025 (USD MILLION) 101
TABLE 77 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2016–2019 (USD MILLION) 101
TABLE 78 EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2020–2025 (USD MILLION) 101
10.3.4 UNITED KINGDOM 102
TABLE 79 UNITED KINGDOM: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 102
TABLE 80 UNITED KINGDOM: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 102
TABLE 81 UNITED KINGDOM: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 102
TABLE 82 UNITED KINGDOM: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 103
10.3.5 REST OF EUROPE 103
TABLE 83 REST OF EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 103
TABLE 84 REST OF EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 103
TABLE 85 REST OF EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 104
TABLE 86 REST OF EUROPE: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 104
?
10.4 ASIA PACIFIC 104
10.4.1 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 104
10.4.2 ASIA PACIFIC: COVID-19 IMPACT 105
10.4.3 ASIA PACIFIC: REGULATIONS 105
FIGURE 33 ASIA PACIFIC: REGIONAL SNAPSHOT 106
TABLE 87 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2016–2019 (USD MILLION) 106
TABLE 88 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2020–2025 (USD MILLION) 107
TABLE 89 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 107
TABLE 90 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 107
TABLE 91 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 108
TABLE 92 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 108
TABLE 93 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2016–2019 (USD MILLION) 108
TABLE 94 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2020–2025 (USD MILLION) 109
TABLE 95 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2016–2019 (USD MILLION) 109
TABLE 96 ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2020–2025 (USD MILLION) 109
10.4.4 CHINA 110
TABLE 97 CHINA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 110
TABLE 98 CHINA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 110
TABLE 99 CHINA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 110
TABLE 100 CHINA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 111
10.4.5 REST OF ASIA PACIFIC 111
TABLE 101 REST OF ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 111
TABLE 102 REST OF ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 111
TABLE 103 REST OF ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 112
TABLE 104 REST OF ASIA PACIFIC: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 112
10.5 MIDDLE EAST AND AFRICA 112
10.5.1 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 112
10.5.2 MIDDLE EAST AND AFRICA: COVID-19 IMPACT 113
10.5.3 MIDDLE EAST AND AFRICA: REGULATIONS 113
TABLE 105 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2016–2019 (USD MILLION) 113
TABLE 106 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY APPLICATION, 2020–2025 (USD MILLION) 114
TABLE 107 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 114
TABLE 108 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 114
TABLE 109 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 115
TABLE 110 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 115
TABLE 111 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY VERTICAL, 2016–2019 (USD MILLION) 115
TABLE 112 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY VERTICAL, 2020–2025 (USD MILLION) 116
TABLE 113 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY COUNTRY, 2016–2019 (USD MILLION) 116
TABLE 114 MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY COUNTRY, 2020–2025 (USD MILLION) 116
10.5.4 GULF COOPERATION COUNCIL 117
TABLE 115 GULF COOPERATION COUNCIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 117
TABLE 116 GULF COOPERATION COUNCIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 117
TABLE 117 GULF COOPERATION COUNCIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 117
TABLE 118 GULF COOPERATION COUNCIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 118
10.5.5 REST OF MIDDLE EAST AND AFRICA 118
TABLE 119 REST OF MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 118
TABLE 120 REST OF MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 118
TABLE 121 REST OF MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 119
TABLE 122 REST OF MIDDLE EAST AND AFRICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 119
10.6 LATIN AMERICA 119
10.6.1 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET DRIVERS 119
10.6.2 LATIN AMERICA: COVID-19 IMPACT 119
10.6.3 LATIN AMERICA: REGULATIONS 120
TABLE 123 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2016–2019 (USD MILLION) 120
TABLE 124 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY APPLICATION, 2020–2025 (USD MILLION) 120
TABLE 125 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 121
TABLE 126 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 121
TABLE 127 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 121
TABLE 128 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 121
TABLE 129 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2016–2019 (USD MILLION) 122
TABLE 130 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY VERTICAL, 2020–2025 (USD MILLION) 122
TABLE 131 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2016–2019 (USD MILLION) 123
TABLE 132 LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY COUNTRY, 2020–2025 (USD MILLION) 123
10.6.4 BRAZIL 123
TABLE 133 BRAZIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2016–2019 (USD MILLION) 123
TABLE 134 BRAZIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY PLATFORM, 2020–2025 (USD MILLION) 124
TABLE 135 BRAZIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 124
TABLE 136 BRAZIL: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE,
BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 124
10.6.5 REST OF LATIN AMERICA 124
TABLE 137 REST OF LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2016–2019 (USD MILLION) 125
TABLE 138 REST OF LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY PLATFORM, 2020–2025 (USD MILLION) 125
TABLE 139 REST OF LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2016–2019 (USD MILLION) 125
TABLE 140 REST OF LATIN AMERICA: CLOUD MOBILE BACKEND AS A SERVICE MARKET SIZE, BY ENTERPRISE SIZE, 2020–2025 (USD MILLION) 125
11 COMPETITIVE LANDSCAPE 126
11.1 INTRODUCTION 126
11.2 MARKET EVALUATION FRAMEWORK 126
FIGURE 34 MARKET EVALUATION FRAMEWORK 126
11.3 MARKET SHARE OF TOP VENDORS 127
FIGURE 35 VENDOR MARKET SHARE ANALYSIS 127
11.4 REVENUE ANALYSIS OF TOP VENDORS 128
FIGURE 36 REVENUE ANALYSIS (2016-2019) 128
11.5 COMPANY EVALUATION QUADRANT 129
11.5.1 DEFINITIONS AND METHODOLOGY 129
TABLE 141 COMPANY EVALUATION QUADRANT: CRITERIA 129
11.5.2 STAR 129
11.5.3 EMERGING LEADER 129
11.5.4 PERVASIVE 129
11.5.5 PARTICIPANT 129
FIGURE 37 CLOUD MOBILE BACKEND AS A SERVICE (GLOBAL):
COMPANY EVALUATION QUADRANT, 2020 130
11.6 SME EVALUATION QUADRANT 131
11.6.1 DEFINITIONS AND METHODOLOGY 131
TABLE 142 SME EVALUATION QUADRANT: CRITERIA 131
11.6.2 PROGRESSIVE VENDORS 131
11.6.3 RESPONSIVE VENDORS 131
11.6.4 DYNAMIC VENDORS 131
11.6.5 STARTING BLOCKS 132
FIGURE 38 CLOUD MOBILE BACKEND AS A SERVICE MARKET (GLOBAL):
SME EVALUATION QUADRANT, 2020 132

12 COMPANY PROFILES 133
12.1 INTRODUCTION 133
(Business Overview, Products & Services, Key Insights, Recent Developments, MnM View)*
12.2 MICROSOFT 133
FIGURE 39 MICROSOFT: COMPANY SNAPSHOT 134
12.3 ORACLE 136
FIGURE 40 ORACLE: COMPANY SNAPSHOT 136
12.4 TEMENOS 138
FIGURE 41 TEMENOS: COMPANY SNAPSHOT 138
12.5 AWS 141
FIGURE 42 AWS: COMPANY SNAPSHOT 141
12.6 IBM 143
FIGURE 43 IBM: COMPANY SNAPSHOT 143
12.7 GOOGLE 145
FIGURE 44 GOOGLE: COMPANY SNAPSHOT 145
12.8 PROGRESS 146
FIGURE 45 PROGRESS: COMPANY SNAPSHOT 146
12.9 KII 147
12.10 PROGRAMMABLEWEB 148
12.11 APPCELERATOR 149
FIGURE 46 APPCELERATOR: COMPANY SNAPSHOT 149
12.12 EXADEL 150
12.13 8BASE 150
12.14 BACK4APP 151
12.15 BUILT.IO 151
12.16 BACKENDLESS 152
12.17 COUCHBASE 152
12.18 KUMULOS 153
12.19 KUZZLE 153
12.20 BAASBOX 154
12.21 LOOPBACK 154
12.22 TWENTY57 155
12.23 PUBNUB 155
12.24 HACKERBAY 156
12.25 HASURA 156
12.26 OURSKY 157
12.27 MONGODB 157
*Details on Business Overview, Products & Services, Key Insights, Recent Developments, MnM View might not be captured in case of unlisted companies.

13 ADJACENT MARKET 158
13.1 INTRODUCTION 158
13.2 CLOUD COMPUTING MARKET 158
13.2.1 CLOUD COMPUTING MARKET: DEFINITION 158
TABLE 143 CLOUD COMPUTING MARKET SIZE, BY SERVICE MODEL,
2020–2025 (USD BILLION) 158
TABLE 144 CLOUD COMPUTING MARKET SIZE, BY INFRASTRUCTURE AS A SERVICE, 2020–2025 (USD BILLION) 159
TABLE 145 CLOUD COMPUTING MARKET SIZE, BY PLATFORM AS A SERVICE,
2020–2025 (USD BILLION) 159
TABLE 146 CLOUD COMPUTING MARKET SIZE, BY SOFTWARE AS A SERVICE,
2020–2025 (USD BILLION) 160
TABLE 147 CLOUD COMPUTING MARKET SIZE, BY DEPLOYMENT MODEL,
2020–2025 (USD BILLION) 160
TABLE 148 CLOUD COMPUTIN