Table of Content



1 Introduction 6
1.1 Industry Definition and Research Scope 6
1.1.1 Industry Definition 6
1.1.2 Research Scope 8
1.2 Research Methodology 11
1.2.1 Overview of Market Research Methodology 11
1.2.2 Market Assumption 12
1.2.3 Secondary Data 12
1.2.4 Primary Data 12
1.2.5 Data Filtration and Model Design 14
1.2.6 Market Size/Share Estimation 15
1.2.7 Research Limitations 16
1.3 Executive Summary 17

2 Market Overview and Dynamics 20
2.1 Market Size and Forecast 20
2.1.1 Impact of COVID-19 on World Economy 22
2.1.2 Impact of COVID-19 on the Market 25
2.2 Major Growth Drivers 27
2.3 Market Restraints and Challenges 30
2.4 Emerging Opportunities and Market Trends 33
2.5 Porter’s Fiver Forces Analysis 37

3 Segmentation of U.S. Market by Grade 41
3.1 Market Overview by Grade 41
3.2 Coffee with 80-84.99 Points 43
3.3 Coffee with 85-89.99 Points 44
3.4 Coffee with 90-100 Points 45

4 Segmentation of U.S. Market by Product Type 46
4.1 Market Overview by Product Type 46
4.2 Instant Coffee 48
4.3 Ground Coffee 49
4.4 Whole Beans 50
4.5 Single-Cup 51
4.6 Blends 52
4.7 Other Products 53

5 Segmentation of U.S. Market by Application 54
5.1 Market Overview by Application 54
5.2 Home Use 56
5.3 Commercial Use 57

6 Segmentation of U.S. Market by Consumer Age 58
6.1 Market Overview by Consumer Age 58
6.2 18-24-Year-Old Consumers 60
6.3 25-34-Year-Old Consumers 61
6.4 35-44-Year-Old Consumers 62
6.5 45-54-Year-Old Consumers 63
6.6 >55-Year-Old Consumers 64

7 Segmentation of U.S. Market by Distribution Channel 65
7.1 Market Overview by Distribution Channel 65
7.2 Food Service 67
7.3 Specialty Stores 68
7.4 Supermarkets and Hypermarkets 69
7.5 Online Stores 70
7.6 Retail and Grocery Stores 71

8 Segmentation of U.S. Market by Region 72
8.1 Overview of U.S. Market 72
8.2 Northeast Region 75
8.3 Midwest Region 77
8.4 South Region 78
8.5 West Region 79

9 Competitive Landscape 80
9.1 Overview of Key Vendors 80
9.2 New Product Launch, Partnership, Investment, and M&A 83
9.3 Company Profiles 84
Blue Bottle 84
Bulletproof 86
Caribou Coffee 87
Don Francisco’s Coffee 88
Dunkin’ 89
Eight O’Clock Coffee 90
JAB Holding 91
Jammin Java Corp. 92
Peet’s Coffee and Tea 93
Starbucks 94

10 Investing in U.S. Market: Risk Assessment and Management 95
10.1 Risk Evaluation of U.S. Market 95
10.2 Critical Success Factors (CSFs) 98
Related Reports and Products 101
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List of Figures


Figure 1. Research Method Flow Chart 11
Figure 2. Breakdown of Primary Research 13
Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 15
Figure 4. U.S. Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 17
Figure 5. U.S. Specialty Coffee Market by Value, 2019-2026, $ mn 20
Figure 6. U.S. Specialty Coffee Market by Volume, 2019-2026, thousand tons 21
Figure 7. Average Selling Price of Specialty Coffee Market in U.S. Market, 2019-2026, USD/kilogram 21
Figure 8. Impact of COVID-19 on Business 25
Figure 9. Primary Drivers and Impact Factors of U.S. Specialty Coffee Market 27
Figure 10. Primary Restraints and Impact Factors of U.S. Specialty Coffee Market 30
Figure 11. Investment Opportunity Analysis 34
Figure 12. Porter’s Fiver Forces Analysis of U.S. Specialty Coffee Market 37
Figure 13. Breakdown of U.S. Specialty Coffee Market by Grade, 2019-2026, % of Revenue 41
Figure 14. Contribution to U.S. 2020-2026 Cumulative Revenue by Grade, Value ($ mn) and Share (%) 42
Figure 15. U.S. Specialty Coffee Market: Coffee with 80-84.99 Points, 2016-2026, $ mn 43
Figure 16. U.S. Specialty Coffee Market: Coffee with 85-89.99 Points, 2016-2026, $ mn 44
Figure 17. U.S. Specialty Coffee Market: Coffee with 90-100 Points, 2016-2026, $ mn 45
Figure 18. Breakdown of U.S. Specialty Coffee Market by Product Type, 2019-2026, % of Revenue 46
Figure 19. Contribution to U.S. 2020-2026 Cumulative Revenue by Product Type, Value ($ mn) and Share (%) 47
Figure 20. U.S. Specialty Coffee Market: Instant Coffee, 2016-2026, $ mn 48
Figure 21. U.S. Specialty Coffee Market: Ground Coffee, 2016-2026, $ mn 49
Figure 22. U.S. Specialty Coffee Market: Whole Beans, 2016-2026, $ mn 50
Figure 23. U.S. Specialty Coffee Market: Single-Cup, 2016-2026, $ mn 51
Figure 24. U.S. Specialty Coffee Market: Blends, 2016-2026, $ mn 52
Figure 25. U.S. Specialty Coffee Market: Other Products, 2016-2026, $ mn 53
Figure 26. Breakdown of U.S. Specialty Coffee Market by Application, 2019-2026, % of Revenue 54
Figure 27. Contribution to U.S. 2020-2026 Cumulative Revenue by Application, Value ($ mn) and Share (%) 55
Figure 28. U.S. Specialty Coffee Market: Home Use, 2016-2026, $ mn 56
Figure 29. U.S. Specialty Coffee Market: Commercial Use, 2016-2026, $ mn 57
Figure 30. Breakdown of U.S. Specialty Coffee Market by Consumer Age, 2019-2026, % of Revenue 59
Figure 31. Contribution to U.S. 2020-2026 Cumulative Revenue by Consumer Age, Value ($ mn) and Share (%) 59
Figure 32. U.S. Specialty Coffee Market: 18-24-Year-Old Consumers, 2016-2026, $ mn 60
Figure 33. U.S. Specialty Coffee Market: 25-34-Year-Old Consumers, 2016-2026, $ mn 61
Figure 34. U.S. Specialty Coffee Market: 35-44-Year-Old Consumers, 2016-2026, $ mn 62
Figure 35. U.S. Specialty Coffee Market: 45-54-Year-Old Consumers, 2016-2026, $ mn 63
Figure 36. U.S. Specialty Coffee Market: >55-Year-Old Consumers, 2016-2026, $ mn 64
Figure 37. Breakdown of U.S. Specialty Coffee Market by Distribution Channel, 2019-2026, % of Revenue 66
Figure 38. Contribution to U.S. 2020-2026 Cumulative Revenue by Distribution Channel, Value ($ mn) and Share (%) 66
Figure 39. U.S. Specialty Coffee Market: Food Service, 2016-2026, $ mn 67
Figure 40. U.S. Specialty Coffee Market: Specialty Stores, 2016-2026, $ mn 68
Figure 41. U.S. Specialty Coffee Market: Supermarkets and Hypermarkets, 2016-2026, $ mn 69
Figure 42. U.S. Specialty Coffee Market: Online Stores, 2016-2026, $ mn 70
Figure 43. U.S. Specialty Coffee Market: Retail and Grocery Stores, 2016-2026, $ mn 71
Figure 44. Breakdown of U.S. Specialty Coffee Market by Region, 2019 and 2026, % of Revenue 73
Figure 45. Contribution to U.S. 2020-2026 Cumulative Revenue by Region, Value ($ mn) and Share (%) 74
Figure 46. Specialty Coffee Market in Northeast Region, 2016-2026, $ mn 76
Figure 47. Specialty Coffee Market in Midwest Region, 2016-2026, $ mn 77
Figure 48. Specialty Coffee Market in South Region, 2016-2026, $ mn 78
Figure 49. Specialty Coffee Market in West Region, 2016-2026, $ mn 79
Figure 50. Growth Stage of U.S. Specialty Coffee Industry over the Forecast Period 80


List of Tables


Table 1. Snapshot of U.S. Specialty Coffee Market, 2019-2026 18
Table 2. Growth Rate of World Real GDP, 2017-2021 23
Table 3. Main Product Trends and Market Opportunities in U.S. Specialty Coffee Market 33
Table 4. U.S. Specialty Coffee Market by Grade, 2016-2026, $ mn 41
Table 5. U.S. Specialty Coffee Market by Product Type, 2016-2026, $ mn 46
Table 6. U.S. Specialty Coffee Market by Application, 2016-2026, $ mn 54
Table 7. U.S. Specialty Coffee Market by Consumer Age, 2016-2026, $ mn 58
Table 8. U.S. Specialty Coffee Market by Distribution Channel, 2016-2026, $ mn 65
Table 9. U.S. Specialty Coffee Market by Region, 2016-2026, $ mn 73
Table 10. Blue Bottle: Company Snapshot 84
Table 11. Blue Bottle: Business Segmentation 84
Table 12. Blue Bottle: Product Portfolio 85
Table 13. Blue Bottle: Revenue, 2016-2018, $ mn 85
Table 14. Blue Bottle: Recent Developments 85
Table 15. Risk Evaluation for Investing in U.S. Market, 2019-2026 96
Table 16. Critical Success Factors and Key Takeaways 99