Table of Content

1 INTRODUCTION 20
1.1 OBJECTIVES OF THE STUDY 20
1.2 MARKET DEFINITION 20
1.3 MARKET INCLUSIONS AND EXCLUSIONS 21
1.3.1 MARKET INCLUSIONS, BY ADDITIVE TYPE 21
1.3.2 MARKET INCLUSIONS, BY END-USE INDUSTRY 21
1.4 MARKET SCOPE 22
1.4.1 MARKET SEGMENTATION: ANTIMICROBIAL POWDER COATINGS 22
1.4.2 REGIONS COVERED 22
1.4.3 YEARS CONSIDERED FOR STUDY 23
1.5 CURRENCY 23
1.6 UNIT CONSIDERED 23
1.7 STAKEHOLDERS 23

2 RESEARCH METHODOLOGY 24
2.1 RESEARCH DATA 24
FIGURE 1 ANTIMICROBIAL POWDER COATINGS MARKET: RESEARCH DESIGN 24
2.1.1 SECONDARY DATA 25
2.1.1.1 Critical secondary inputs 25
2.1.1.2 Key data from secondary sources 25
2.1.2 PRIMARY DATA 26
2.1.2.1 Critical primary inputs 26
2.1.2.2 Key data from primary sources 27
2.1.2.3 Key industry insights 28
2.1.2.4 Breakdown of primary interviews 28
2.2 MARKET SIZE ESTIMATION APPROACH 29
2.2.1 BASED ON THE SILVER NANOPARTICLES CONSUMPTION IN PAINTS & COATINGS APPLICATION 29
FIGURE 2 MARKET SIZE ESTIMATION: SUPPLY-SIDE ANALYSIS 29
2.3 DATA TRIANGULATION 30
FIGURE 3 ANTIMICROBIAL POWDER COATINGS MARKET: DATA TRIANGULATION 30
2.4 ASSUMPTIONS 31
2.5 LIMITATIONS 31
_

3 EXECUTIVE SUMMARY 32
TABLE 1 ANTIMICROBIAL POWDER COATINGS MARKET SNAPSHOT, 2020 VS. 2025 33
FIGURE 4 SILVER-BASED COATINGS ACCOUNTED FOR THE LARGEST MARKET SHARE
IN 2019 33
FIGURE 5 MEDICAL & HEALTHCARE IS THE LARGEST MARKET SEGMENT IN 2020 34
FIGURE 6 NORTH AMERICA ACCOUNTED FOR THE LARGEST MARKET SHARE IN 2019 35

4 PREMIUM INSIGHTS 36
4.1 ATTRACTIVE OPPORTUNITIES IN THE ANTIMICROBIAL POWDER COATINGS MARKET 36
FIGURE 7 HIGH DEMAND FROM THE MEDICAL & HEALTHCARE INDUSTRY TO DRIVE
THE MARKET 36
4.2 ANTIMICROBIAL POWDER COATINGS MARKET, BY ADDITIVE TYPE 36
FIGURE 8 SILVER TO REMAIN THE LARGEST ADDITIVE TYPE SEGMENT 36
4.3 ANTIMICROBIAL POWDER COATINGS MARKET, DEVELOPED VS. DEVELOPING COUNTRIES 37
FIGURE 9 DEVELOPING COUNTRIES TO GROW FASTER THAN THE DEVELOPED COUNTRIES 37
4.4 ANTIMICROBIAL POWDER COATINGS MARKET IN APAC, BY END-USE INDUSTRY
AND COUNTRY 37
FIGURE 10 MEDICAL & HEALTHCARE AND CHINA ACCOUNTED FOR THE LARGEST MARKET SHARES IN APAC IN 2019 37
4.5 ANTIMICROBIAL POWDER COATINGS MARKET, BY KEY COUNTRIES 38
FIGURE 11 CHINA TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD 38

5 MARKET OVERVIEW 39
5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 39
FIGURE 12 DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES IN THE ANTIMICROBIAL POWDER COATINGS MARKET 39
5.2.1 DRIVERS 40
5.2.1.1 Healthcare industry to drive the market growth during and post-COVID-19 pandemic 40
TABLE 2 NATIONAL ACUTE CARE HOSPITAL HAI METRICS, 2020 40
5.2.1.2 Increase in demand for HVAC systems 41
FIGURE 13 GLOBAL HVAC SYSTEM MARKET SIZE BETWEEN 2016 AND 2019 41
5.2.1.3 Growing awareness to increase the demand from the food & beverage industry 42
5.2.2 RESTRAINTS 42
5.2.2.1 Costly in comparison to other coating products 42
5.2.2.2 Stringent governmental regulations 42
5.2.3 OPPORTUNITIES 43
5.2.3.1 Rising usage in novel applications 43
5.2.4 CHALLENGES 43
5.2.4.1 Growing concerns about the toxicity of nanoparticles 43
TABLE 3 TOXICITY OF METAL NANOPARTICLES 43
5.3 PORTER’S FIVE FORCES ANALYSIS 44
FIGURE 14 PORTER’S FIVE FORCES ANALYSIS 44
5.3.1 THREAT OF NEW ENTRANTS 44
5.3.2 BARGAINING POWER OF SUPPLIERS 45
5.3.3 BARGAINING POWER OF BUYERS 45
5.3.4 THREAT OF SUBSTITUTES 46
5.3.5 INTENSITY OF COMPETITIVE RIVALRY 46
5.4 ANTIMICROBIAL PRODUCTS ECOSYSTEM 46
FIGURE 15 ANTIMICROBIAL PRODUCTS ECOSYSTEM 46
5.5 VALUE CHAIN OVERVIEW 47
FIGURE 16 VALUE CHAIN ANALYSIS OF THE ANTIMICROBIAL POWDER COATINGS MARKET 47
5.5.1 DISRUPTION IN VALUE CHAIN DUE TO COVID–19 48
5.5.1.1 Action plan against such vulnerability 48
5.6 PRICING ANALYSIS 48
FIGURE 17 AVERAGE PRICE COMPETITIVENESS IN THE GLOBAL MARKET 49
5.7 YC AND YCC SHIFT 50
FIGURE 18 YCC SHIFT 50
FIGURE 19 IMPACT OF THE END-USE INDUSTRY SEGMENTS ON THE ANTIMICROBIAL POWDER COATINGS MARKET 51
5.7.1 YC SHIFT 52
5.7.2 YCC SHIFT 53
TABLE 4 KEY CUSTOMERS WITH RESPECT TO INDUSTRY 54
5.8 FORECASTING FACTORS AND COVID-19 PANDEMIC IMPACT 55
5.8.1 PRODUCT SELECTION CRITERIA 57
5.9 MACROECONOMIC OVERVIEW AND KEY TRENDS 58
5.9.1 INTRODUCTION 58
5.9.2 TRENDS AND FORECAST OF GDP 58
TABLE 5 GDP PERCENTAGE CHANGE OF KEY COUNTRIES, 2019–2024 58
5.9.3 TRENDS AND FORECAST OF GLOBAL AUTOMOTIVE INDUSTRY 59
TABLE 6 AUTOMOTIVE INDUSTRY PRODUCTION, BY KEY COUNTRY, 2018-2019 60
5.10 COVID-19 IMPACT 61
5.11 COVID-19 ECONOMIC ASSESSMENT 62
FIGURE 20 REVISED GDP FORECASTS DUE TO COVID-19 FOR SELECT G20 COUNTRIES
IN 2020 63
5.11.1 COVID-19 ECONOMIC IMPACT – SCENARIO ASSESSMENT 64
FIGURE 21 FACTORS IMPACTING ECONOMY OF SELECT G20 COUNTRIES IN 2020 64
FIGURE 22 THREE SCENARIOS BASED ANALYSIS OF IMPACT OF COVID-19 ON BUSINESS 65
_

6 ANTIMICROBIAL POWDER COATINGS MARKET, BY ADDITIVE TYPE 67
6.1 INTRODUCTION 68
FIGURE 23 SILVER TO BE THE LARGEST ADDITIVE TYPE SEGMENT 68
TABLE 7 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 69
TABLE 8 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 69
6.2 SILVER 69
6.2.1 MARKET DRIVEN BY DEMAND FROM MEDICAL DEVICES, SUCH AS SURGICAL INSTRUMENTS 69
TABLE 9 SILVER ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION, 2018–2025 (KILOTON) 70
TABLE 10 SILVER ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION, 2018–2025 (USD MILLION) 70
6.3 ZINC 71
6.3.1 ZINC IS WIDELY USED IN BUILDING & CONSTRUCTION COATINGS DUE TO ITS ABILITY TO ABSORB UV RAYS 71
TABLE 11 ZINC ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION,
2018–2025 (KILOTON) 71
TABLE 12 ZINC ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION,
2018–2025 (USD MILLION) 71
6.4 COPPER & OTHERS 72
6.4.1 MEDICAL & HEALTHCARE, BUILDING & CONSTRUCTION, AND HVAC SYSTEMS ARE DRIVING THE DEMAND 72
TABLE 13 COPPER & OTHER ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY REGION, 2018–2025 (KILOTON) 72
TABLE 14 COPPER & OTHER ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY REGION, 2018–2025 (USD MILLION) 72

7 ANTIMICROBIAL POWDER COATINGS MARKET, BY END-USE INDUSTRY 73
7.1 INTRODUCTION 74
FIGURE 24 MEDICAL & HEALTHCARE TO BE THE LARGEST END-USE INDUSTRY DURING THE FORECAST PERIOD 74
TABLE 15 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (KILOTON) 75
TABLE 16 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 75
7.1.1 DISRUPTION DUE TO COVID-19 76
7.2 MEDICAL & HEALTHCARE 76
7.2.1 GROWING CONCERNS REGARDING HOSPITAL-ACQUIRED INFECTIONS ARE DRIVING THE MARKET 76
TABLE 17 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN MEDICAL & HEALTHCARE, BY REGION, 2018–2025 (KILOTON) 77
TABLE 18 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN MEDICAL & HEALTHCARE, BY REGION, 2018–2025 (USD MILLION) 77
7.2.2 COVID-19 IMPACT ON THE MEDICAL & HEALTHCARE INDUSTRY 78
_
7.2.3 LIST OF POTENTIAL CUSTOMERS 78
7.2.3.1 Medical Device Manufacturers 78
7.2.3.2 Medical Beds & Patient Handling Equipment Manufacturers 80
7.3 HVAC 80
7.3.1 HEAVY INVESTMENTS BY GOVERNMENTS FOR THE CONSTRUCTION OF COMMERCIAL SPACES IMPACTING MARKET GROWTH 80
TABLE 19 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN HVAC, BY REGION, 2018–2025 (KILOTON) 81
TABLE 20 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN HVAC, BY REGION, 2018–2025 (USD MILLION) 81
7.3.2 COVID-19 IMPACT ON THE HVAC INDUSTRY 81
7.3.3 LIST OF POTENTIAL CUSTOMERS 82
7.4 APPLIANCES 83
7.4.1 ENERGY-EFFICIENCY AND ADVANCED FEATURES HAVE PROMOTED THE GROWTH OF APPLIANCES 83
TABLE 21 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN APPLIANCES,
BY REGION, 2018–2025 (KILOTON) 83
TABLE 22 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN APPLIANCES,
BY REGION, 2018–2025 (USD MILLION) 83
7.4.2 COVID-19 IMPACT ON THE APPLIANCES INDUSTRY 84
7.4.3 LIST OF POTENTIAL CUSTOMERS 84
7.5 FOOD EQUIPMENT 85
7.5.1 HIGH DURABILITY, STRONG ADHESION, AND MECHANICAL AND THERMAL STABILITY HAVE LED TO INCREASED DEMAND 85
TABLE 23 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN FOOD EQUIPMENT,
BY REGION, 2018–2025 (KILOTON) 85
TABLE 24 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN FOOD EQUIPMENT,
BY REGION, 2018–2025 (USD MILLION) 86
7.5.2 COVID-19 IMPACT ON THE FOOD EQUIPMENT INDUSTRY 86
7.5.3 LIST OF POTENTIAL CUSTOMERS 86
7.6 GENERAL INDUSTRIAL 87
7.6.1 MANDATORY USE IN BUILDINGS WITH A HIGH INFLUX OF PEOPLE TO DRIVE THE MARKET 87
TABLE 25 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN GENERAL INDUSTRIAL, BY REGION, 2018–2025 (KILOTON) 87
TABLE 26 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN GENERAL INDUSTRIAL, BY REGION, 2018–2025 (USD MILLION) 88
7.6.2 COVID-19 IMPACT ON THE GENERAL INDUSTRY 88
7.6.3 LIST OF POTENTIAL CUSTOMERS 88
7.7 TRANSPORTATION 89
7.7.1 GROWING CONCERNS REGARDING THE SAFETY OF PASSENGERS WILL BOOST MARKET GROWTH 89
TABLE 27 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN TRANSPORTATION,
BY REGION, 2018–2025 (KILOTON) 89
TABLE 28 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN TRANSPORTATION,
BY REGION, 2018–2025 (USD MILLION) 90
7.7.2 COVID-19 IMPACT ON THE TRANSPORTATION INDUSTRY 90
7.7.3 LIST OF POTENTIAL CUSTOMERS 91
7.8 FITNESS EQUIPMENT 92
7.8.1 STABILIZING ECONOMIC PROSPERITY AMONG THE CITIZENS OF APAC COUNTRIES DRIVING THE DEMAND 92
TABLE 29 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN FITNESS EQUIPMENT, BY REGION, 2018–2025 (KILOTON) 92
TABLE 30 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN FITNESS EQUIPMENT, BY REGION, 2018–2025 (USD MILLION) 92
7.8.2 COVID-19 IMPACT ON THE FITNESS EQUIPMENT INDUSTRY 93
7.8.3 LIST OF POTENTIAL CUSTOMERS 93
7.9 STEEL FURNITURE 94
7.9.1 REOPENING OF COMMERCIAL PLACES SUCH AS SHOPPING MALLS AND SUPERMARKETS WILL BOOST THE DEMAND 94
TABLE 31 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN STEEL FURNITURE,
BY REGION, 2018–2025 (KILOTON) 94
TABLE 32 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN STEEL FURNITURE,
BY REGION, 2018–2025 (USD MILLION) 94
7.9.2 COVID-19 IMPACT ON THE STEEL FURNITURE INDUSTRY 95
7.9.3 LIST OF POTENTIAL CUSTOMERS 95
7.9.3.1 Steel furniture manufacturers 95
7.9.3.2 Shopping Cart Manufacturers 95
7.10 OTHERS 96
TABLE 33 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN OTHER END-USE INDUSTRIES, BY REGION, 2018–2025 (KILOTON) 96
TABLE 34 ANTIMICROBIAL POWDER COATINGS MARKET SIZE IN OTHER END-USE INDUSTRIES, BY REGION, 2018–2025 (USD MILLION) 96
7.10.1 LIST OF POTENTIAL CUSTOMERS 97

8 ANTIMICROBIAL POWDER COATINGS MARKET, BY REGION 98
8.1 INTRODUCTION 99
FIGURE 25 APAC TO BE THE FASTEST-GROWING REGION IN THE ANTIMICROBIAL POWDER COATINGS MARKET 99
TABLE 35 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION,
2018–2025 (KILOTON) 99
TABLE 36 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY REGION,
2018–2025 (USD MILLION) 100
TABLE 37 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 100
TABLE 38 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 100
TABLE 39 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (KILOTON) 101
TABLE 40 ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 101
_
8.2 NORTH AMERICA 101
FIGURE 26 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SNAPSHOT 102
TABLE 41 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 103
TABLE 42 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 103
TABLE 43 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (KILOTON) 103
TABLE 44 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 104
TABLE 45 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY COUNTRY, 2018–2025 (KILOTON) 104
TABLE 46 NORTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY COUNTRY, 2018–2025 (USD MILLION) 104
8.2.1 US 105
8.2.1.1 The mature US market to witness a steady growth rate 105
TABLE 47 LIST OF TEMPORARY HOSPITALS IN THE US (AS ON MAY 10TH) 105
TABLE 48 US: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 106
TABLE 49 US: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 106
8.2.1.2 COVID-19 Impact on the US 106
8.2.2 CANADA 107
8.2.2.1 Increased demand from temporary healthcare facilities to boost demand 107
TABLE 50 CANADA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 107
TABLE 51 CANADA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 107
8.2.2.2 COVID-19 Impact on Canada 108
8.2.3 MEXICO 108
8.2.3.1 Changing monetary and fiscal policies are supporting market growth 108
TABLE 52 MEXICO: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 109
TABLE 53 MEXICO: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 109
8.2.3.2 COVID-19 Impact on Mexico 109
8.2.4 COVID-19 IMPACT ON NORTH AMERICA 110
8.3 EUROPE 110
FIGURE 27 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SNAPSHOT 111
TABLE 54 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 111
TABLE 55 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 112
TABLE 56 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (KILOTON) 112
TABLE 57 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 112
TABLE 58 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (KILOTON) 113
TABLE 59 EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION) 113
8.3.1 GERMANY 114
8.3.1.1 Growing demand from the HVAC and food & beverage industries in the country 114
TABLE 60 GERMANY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 115
TABLE 61 GERMANY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 115
8.3.1.2 COVID-19 Impact on Germany 115
8.3.2 FRANCE 116
8.3.2.1 Construction of temporary healthcare facilities and purchase of medical equipment to boost the market growth 116
TABLE 62 FRANCE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 116
TABLE 63 FRANCE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 116
8.3.2.2 COVID-19 Impact on France 117
8.3.3 RUSSIA 117
8.3.3.1 Growing concern about safety will support market growth 117
TABLE 64 RUSSIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 117
TABLE 65 RUSSIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 118
8.3.3.2 COVID-19 Impact on Russia 118
8.3.4 UK 118
8.3.4.1 Robust healthcare infrastructure and facilities in the country provide market growth opportunities 118
FIGURE 28 THE UK MANUFACTURING OUTPUT: Q4-2019 AND Q1-2020 119
TABLE 66 UK: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 119
TABLE 67 UK: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 120
8.3.4.2 COVID-19 Impact on the UK 120
8.3.5 ITALY 121
8.3.5.1 Increased use by industries to safeguard products- quality and maintain workplace hygiene 121
TABLE 68 ITALY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 121
TABLE 69 ITALY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 122
8.3.5.2 COVID-19 Impact on Italy 122
_
8.3.6 SPAIN 122
8.3.6.1 Focus on safety at public places and development of healthcare infrastructure by the government to drive the demand 122
TABLE 70 SPAIN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 123
TABLE 71 SPAIN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 123
8.3.6.2 COVID-19 Impact on Spain 123
8.3.7 SWEDEN 124
8.3.7.1 High standards of living, income, well-being, and gender equality,
as well as high environmental quality to drive the market 124
TABLE 72 SWEDEN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 124
TABLE 73 SWEDEN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 124
8.3.7.2 COVID-19 Impact on Sweden 125
8.3.8 TURKEY 125
8.3.8.1 Rapid urbanization, improving living standards, and rising middle-class population are boosting the demand 125
TABLE 74 TURKEY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 125
TABLE 75 TURKEY: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 125
8.3.8.2 COVID-19 Impact on Turkey 126
8.3.9 REST OF EUROPE 126
TABLE 76 REST OF EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 126
TABLE 77 REST OF EUROPE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 126
8.3.9.1 COVID-19 Impact on Rest of Europe 127
8.3.10 COVID-19 IMPACT ON EUROPE 127
8.4 APAC 127
FIGURE 29 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SNAPSHOT 128
TABLE 78 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 128
TABLE 79 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 129
TABLE 80 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (KILOTON) 129
TABLE 81 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 129
TABLE 82 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (KILOTON) 130
TABLE 83 APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION) 130
_
8.4.1 CHINA 131
8.4.1.1 The country is one of the fastest-growing economies 131
TABLE 84 CHINA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 131
TABLE 85 CHINA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 131
8.4.1.2 COVID-19 Impact on China 132
8.4.2 INDIA 132
8.4.2.1 Government policies to support the medical industry driving the market 132
TABLE 86 INDIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 133
TABLE 87 INDIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 133
8.4.2.2 COVID-19 Impact on India 134
8.4.3 JAPAN 134
8.4.3.1 Sluggish domestic market and increased competition from neighboring countries have impacted market growth 134
TABLE 88 JAPAN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 135
TABLE 89 JAPAN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 135
8.4.3.2 COVID-19 Impact on Japan 136
8.4.4 SOUTH KOREA 136
8.4.4.1 Stable economic growth and global integration have helped the country 136
TABLE 90 SOUTH KOREA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 136
TABLE 91 SOUTH KOREA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 136
8.4.4.2 COVID-19 Impact on South Korea 137
8.4.5 INDONESIA 137
8.4.5.1 Increased domestic consumption and FDIs have supported the country’s growth 137
TABLE 92 INDONESIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 137
TABLE 93 INDONESIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 137
8.4.5.2 COVID-19 Impact on Indonesia 138
8.4.6 MALAYSIA 138
8.4.6.1 Openness to trade and investment has helped market growth 138
TABLE 94 MALAYSIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 138
TABLE 95 MALAYSIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 139
8.4.6.2 COVID-19 Impact on Malaysia 139
_
8.4.7 AUSTRALIA & NEW ZEALAND 139
8.4.7.1 Medical & healthcare and HVAC segments driving the demand 139
TABLE 96 AUSTRALIA & NEW ZEALAND: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 140
TABLE 97 AUSTRALIA & NEW ZEALAND: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 140
8.4.7.2 COVID-19 Impact on Australia & New Zealand 140
8.4.8 REST OF APAC 141
TABLE 98 REST OF APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 141
TABLE 99 REST OF APAC: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 141
8.4.8.1 COVID-19 Impact on Rest of APAC 141
8.4.9 COVID-19 IMPACT ON APAC 142
8.5 SOUTH AMERICA 142
FIGURE 30 BRAZIL TO BE THE LARGEST ANTIMICROBIAL POWDER COATINGS MARKET 142
TABLE 100 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 143
TABLE 101 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 143
TABLE 102 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (KILOTON) 143
TABLE 103 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 144
TABLE 104 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY COUNTRY, 2018–2025 (KILOTON) 144
TABLE 105 SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY COUNTRY, 2018–2025 (USD MILLION) 144
8.5.1 BRAZIL 145
8.5.1.1 Industrial sector promotes the use of these coatings in the country 145
TABLE 106 BRAZIL: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 145
TABLE 107 BRAZIL: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 145
8.5.1.2 COVID-19 Impact on Brazil 146
8.5.2 ARGENTINA 146
8.5.2.1 Increase in population and improved economic conditions to fuel the demand 146
TABLE 108 ARGENTINA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 147
TABLE 109 ARGENTINA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 147
8.5.2.2 COVID-19 Impact on Argentina 147
8.5.3 REST OF SOUTH AMERICA 148
TABLE 110 REST OF SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 148
TABLE 111 REST OF SOUTH AMERICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 148
8.5.3.1 COVID-19 Impact on Rest of South America 149
8.5.4 COVID-19 IMPACT ON SOUTH AMERICA 149
8.6 MIDDLE EAST & AFRICA 150
FIGURE 31 SAUDI ARABIA TO BE THE FASTEST-GROWING ANTIMICROBIAL POWDER COATINGS MARKET 150
TABLE 112 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 151
TABLE 113 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 151
TABLE 114 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (KILOTON) 151
TABLE 115 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY END-USE INDUSTRY, 2018–2025 (USD MILLION) 152
TABLE 116 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (KILOTON) 152
TABLE 117 MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY COUNTRY, 2018–2025 (USD MILLION) 152
8.6.1 SAUDI ARABIA 153
8.6.1.1 Medical & healthcare segment will drive the market growth 153
TABLE 118 SAUDI ARABIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 153
TABLE 119 SAUDI ARABIA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 153
8.6.1.2 COVID-19 Impact on Saudi Arabia 154
8.6.2 UAE 154
8.6.2.1 The upcoming Expo 2020 (to be held in 2021) has led to the launch of various roadway projects 154
TABLE 120 UAE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 155
TABLE 121 UAE: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 155
8.6.2.2 COVID-19 Impact on the UAE 155
8.6.3 SOUTH AFRICA 156
8.6.3.1 Upcoming development projects across the country are expected to boost the market growth 156
TABLE 122 SOUTH AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (KILOTON) 156
TABLE 123 SOUTH AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE,
BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 156
8.6.3.2 COVID-19 Impact on South Africa 157
8.6.4 IRAN 157
8.6.4.1 The market is driven by healthcare and medical spending amidst the COVID-19 pandemic 157
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TABLE 124 IRAN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 157
TABLE 125 IRAN: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 158
8.6.4.2 COVID-19 Impact on Iran 158
8.6.5 REST OF THE MIDDLE EAST & AFRICA 158
TABLE 126 REST OF MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (KILOTON) 159
TABLE 127 REST OF MIDDLE EAST & AFRICA: ANTIMICROBIAL POWDER COATINGS MARKET SIZE, BY ADDITIVE TYPE, 2018–2025 (USD MILLION) 159
8.6.5.1 COVID-19 Impact on Rest of Middle East & Africa 159
8.6.6 COVID-19 IMPACT ON THE MIDDLE EAST & AFRICA 159

9 COMPETITIVE LANDSCAPE 160
9.1 OVERVIEW 160
FIGURE 32 COMPANIES ADOPTED NEW PRODUCT LAUNCH AS THE KEY GROWTH STRATEGY BETWEEN 2017 AND 2020 160
9.2 MARKET SHARE ANALYSIS 161
FIGURE 33 ANTIMICROBIAL POWDER COATINGS: GLOBAL MARKET SHARE,
BY KEY PLAYERS (2019) 161
9.3 COMPANY EVALUATION QUADRANT, 2019 162
9.3.1 STAR 162
9.3.2 EMERGING LEADERS 162
9.3.3 PERVASIVE 162
9.3.4 EMERGING COMPANIES 162
FIGURE 34 ANTIMICROBIAL POWDER COATINGS MARKET: COMPETITIVE LEADERSHIP MAPPING, 2019 163
9.4 STRENGTH OF PRODUCT PORTFOLIO 164
FIGURE 35 PRODUCT PORTFOLIO ANALYSIS OF TOP PLAYERS IN THE ANTIMICROBIAL POWDER COATINGS MARKET 164
9.5 BUSINESS STRATEGY EXCELLENCE 165
FIGURE 36 BUSINESS STRATEGY EXCELLENCE OF TOP PLAYERS IN THE ANTIMICROBIAL POWDER COATINGS MARKET 165
9.6 COMPETITIVE SCENARIO 166
9.6.1 NEW PRODUCT LAUNCH 166
TABLE 128 NEW PRODUCT LAUNCH, 2017-2020 166
9.6.2 MERGER & ACQUISITION 166
TABLE 129 MERGER & ACQUISITION, 2017-2020 166
9.6.3 INVESTMENT & EXPANSION 167
TABLE 130 INVESTMENT & EXPANSION, 2017–2020 167
9.6.4 PARTNERSHIP & AGREEMENT 167
TABLE 131 PARTNERSHIP & AGREEMENT, 2017–2020 167
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10 COMPANY PROFILES