Table of Content




1. Research Methodology and Executive Summary
1.1 Research Methodology
1.2 Executive Summary


2. Strategic Recommendations


3. Toy Market: Product Outlook


4. Global Toy Market: Sizing and Forecast
4.1 Market Size Forecast, By Value, Year 2015-2025


5. Global Toy Market Segmentation - By Product Type, By Value
5.1 Competitive Scenario of Global Toy: By Product Type
5.2 Games and Puzzles _ Market Size and Forecast (2015-2025)
5.3 Infant and pre-school toys- Market Size and Forecast (2015-2025)
5.4 Construction Toys - Market Size and Forecast (2015-2025)
5.5 Dolls and Accessories _ Market Size and Forecast (2015-2025)
5.6 Outdoor and Sports Toys - Market Size and Forecast (2015-2025)
5.7 Other - Market Size and Forecast (2015-2025)


6. Global Toy Market Segmentation - By Age, By Value
6.1 Competitive Scenario of Global Toy: By Age Type
6.2 0-8 years _ Market Size and Forecast (2015-2025)
6.3 8-15 years - Market Size and Forecast (2015-2025)
6.4 15 Years & Above - Market Size and Forecast (2015-2025)


7. Global Toy Market Segmentation - By Distribution Channel
7.1 Competitive Scenario of Global Toy: By Distribution Channel
7.2 E-commerce Market Size and Forecast (2015-2025)
7.3 Supermarket- Market Size and Forecast (2015-2025)
7.4 Traditional store- Market Size and Forecast (2015-2025)
7.5 Departmental Store- Market Size and Forecast (2015-2025)
7.6 Others - Market Size and Forecast (2015-2025)


8. Global Toy Market: Regional Analysis


9. North America Toy Market:An Analysis (2015-2025)
9.1 North America Toy Market: Size and Forecast (2015-2025), By Value
9.2 North America Toy Market _ Prominent Players
9.3 Market Segmentation By Product Type, By Value
9.4 Market Segmentation By Age By Value, By Volume
9.5 Market Segmentation By Distribution Channel, By Value

9.6 North America Toy Market: Country Analysis
9.7 Market Opportunity Chart of North America Toy Market - By Country, By Value, 2025
9.8 Competitive Scenario of North America Toy Market : By Country
9.9 United States Toy Market: Size and Forecast (2015-2025), By Value
9.10 United States Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
9.11 Canada Toy Market: Size and Forecast (2015-2025), By Value
9.12 Canada Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value


10. Europe Toy Market: An Analysis (2015-2025)
10.1 Europe Toy Market: Size and Forecast (2015-2025), By Value
10.2 Europe Toy Market _ Prominent Players
10.3 Market Segmentation By Product Type By Value
10.4 Market Segmentation By Age By Value, By Volume
10.5 Market Segmentation By Distribution Channel By Value

10.6 Europe Toy Market: Country Analysis
10.7 Market Opportunity Chart of Europe Toy Market - By Country, By Value, 2025
10.8 Competitive Scenario of Europe Toy Market : By Country
10.9 Germany Toy Market: Size and Forecast (2015-2025), By Value
10.10 Germany Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.11 France Toy Market: Size and Forecast (2015-2025), By Value
10.12 France Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.13 Spain Toy Market: Size and Forecast (2015-2025), By Value
10.14 Spain Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
10.15 United Kingdom Toy Market: Size and Forecast (2015-2025), By Value
10.16 United Kingdom Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value


11. Asia Pacific Toy Market: An Analysis (2015-2025)
11.1 Asia Pacific Toy Market: Size and Forecast (2015-2025), By Value
11.2 Asia Pacific Toy Market _ Key Players and Key Distributors
11.3 Market Segmentation By Product Type, By Value, By Volume
11.4 Market Segmentation By Age, By Value, By Volume
11.5 Market Segmentation By Distribution Channel (Hospitals, Pharmacies, Supermarket, Online/E-commerce, and Others) By Value

11.6 Asia Pacific Toy Market: Country Analysis
11.7 Market Opportunity Chart of Asia Pacific Toy Market - By Country, By Value, 2025
11.8 Competitive Scenario of Asia Pacific Toy Market : By Country
11.9 China Toy Market: Size and Forecast (2015-2025), By Value
11.10 China Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.11 Japan Toy Market: Size and Forecast (2015-2025), By Value
11.12 Japan Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.13 India Toy Market: Size and Forecast (2015-2025), By Value
11.14 India Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value
11.15 South Korea Toy Market: Size and Forecast (2015-2025), By Value
11.16 South Korea Toy Market Segmentation - By Product Type, By Age, and By Distribution Channel (2015-2025) By Value


12. Global Toy Market Dynamics
12.1 Drivers
12.2 Restraints
12.3 Trends


13. Market Attractiveness
13.1 Market Attractiveness Chart of Global Toy Market - By Product Type, 2025
13.2 Market Attractiveness Chart of Global Toy Market - By Age, 2025
13.3 Market Attractiveness Chart of Global Toy Market - By Distribution Channel, 2025
13.4 Market Attractiveness Chart of Global Toy Market - By Region, 2025


14. Competitive Landscape
14.1 Key Acquisition and merger
14.2 Market Share Analysis


15. Company Analysis (Business Description, Financial Analysis, Business Strategy)
15.1 Hasbro
15.2 Lego
15.3 Mattel
15.4 Ravensburger
15.5 TOMY
15.6 VTech
15.7 Playmobil
15.8 Thames & Kosmos
15.9 Goliath Games
15.10 Clementoni