Table of Content


Bath and Shower in North Macedonia
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Premium segment drives growth of bath and shower in 2019
Consumers favour bar soap as oil-based ingredients see rising demand
Colgate-Palmolive leads and Unilever challenges industry lack of disclosure
2020 AND BEYOND
COVID-19 impact
Affected products within bath and shower
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Bath and Shower by Category: Value 2014-2019
Table 2 Sales of Bath and Shower by Category: % Value Growth 2014-2019
Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Bath and Shower: % Value 2015-2019
Table 5 LBN Brand Shares of Bath and Shower: % Value 2016-2019
Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2016-2019
Table 7 Forecast Sales of Bath and Shower by Category: Value 2019-2024
Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2019-2024
Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Rising disposable incomes fuel premiumisation trends in 2019
Coty leads overall in 2019, as direct selling companies continue to decline
Rapid recovery predicted for most products areas, boosted by ongoing premiumisation
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources