Table of Content


1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY
3.1 Market Overview


4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Still Wine
5.1.2 Sparkling Wine
5.1.3 Others
5.2 By Color
5.2.1 Red Wine
5.2.2 Rose Wine
5.2.3 White Wine
5.2.4 Others
5.3 By Distribution Channel
5.3.1 On-Trade
5.3.2 Off-trade
5.3.2.1 Supermarkets/Hypermarkets
5.3.2.2 Specialty Stores
5.3.2.3 Online Retail Channels
5.3.2.4 Other Distribution Channels


6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 E & J Gallo
6.4.2 Constellation Brands
6.4.3 The Wine Group
6.4.4 Bacardi-Martini Limited
6.4.5 Treasury Wine Estates
6.4.6 The Brown Forman Corporation
6.4.7 Andrew Peller Limited
6.4.8 Truett Hurst, Inc.


7 MARKET OPPORTUNITIES AND FUTURE TRENDS