Table of Content

1. Product of Interest Introduction
2. Research Methodology
3. Executive Summary
4. Voice of Customers/Customer Insights
4.1. Brand Awareness
4.2. Factors Influencing Purchase decision
4.3. Source of Awareness
5. China Bluetooth Speaker Market Outlook
5.1. Market Size & Forecast
5.1.1. By Value
5.2. Market Share & Forecast
5.2.1. By Type (Portable Bluetooth Speaker and fixed Bluetooth Speaker)
5.2.2. By Price Range (Entry – Up to USD75, Mid (USD76-150) High (USD151-300) Premium (USD301-500), Ultra-Premium (Above USD 500)
5.2.3. By Distribution Channel (Store-based Retail and Non-Store based Retail)
5.2.4. By Region
5.2.5. By Company
5.3. Market Attractiveness Index
6. China Portable Bluetooth Speaker Market Outlook
6.1. Market Size & Forecast
6.1.1. By Value
6.2. Market Share & Forecast
6.2.1. By Distribution Channel
6.2.2. By Region
7. China Fixed Bluetooth Speaker Market Outlook
7.1. Market Size & Forecast
7.1.1. By Value
7.2. Market Share & Forecast
7.2.1. By Distribution Channel
7.2.2. By Region
8. Market Dynamics
8.1. Drivers/Opportunities
8.2. Challenges/Restraints
9. Market Trends & Developments
10. Policy & Regulatory Landscape
11. China Economic Profile
12. Pricing Analysis (By Brand)
13. Competitive Landscape
13.1. Company Profiles
13.1.1. Alibaba Group Holding Limited
13.1.2. Xiaomi Corporation
13.1.3. Huawei Technologies Co., Ltd.
13.1.4. Philips (China) Investment Co., Ltd.
13.1.5. Sony (China) Co., Ltd.
13.1.6. Edifier Technology Co Ltd
13.1.7. JBL (Harman (China) Investment Co., Ltd.)
13.1.8. Bose Electronics Shanghai Co. Ltd.
13.1.9. Beats by Dr. Dre
13.1.10. Bang & Olufsen (China)
13.1.11. Beijing Sonos Technology Co., Ltd.
13.1.12. Baidu
14. Strategic Recommendations



List of Figures


Figure 1: Brand Awareness Level, By Company, 2019 (Base=100)
Figure 2: Factors Influencing Purchase Decision (Base=100)
Figure 3: Source of Awareness (Base=100)
Figure 4: China Bluetooth Speaker Market Size, By Value (USD Million), 2015–2025F
Figure 5: China Disposable Income, By Value, 2013-2018 (USD Thousand)
Figure 6: China Bluetooth Speaker Market Share, By Type, By Value, 2015–2025F
Figure 7: China Bluetooth Speaker Market Share, By Price Range, 2015-2025
Figure 8: China Bluetooth Speaker Market Share, By Distribution Channel, By Value, 2015–2025F
Figure 9: China Bluetooth Speaker Market Share, By Region, By Value, 2019 & 2025F
Figure 10: China Bluetooth Speaker Market Share, By Region, By Value, 2015–2025F
Figure 11: China Bluetooth Speaker Market Share, By Company, By Value, 2019
Figure 12: Market Attractiveness Index based on Market Size (USD Million) & Growth Rate (%)
Figure 13: China Portable Bluetooth Speaker Market Size, By Value (USD Million), 2015–2025F
Figure 14: China Smartphone Users, By Volume, 2014-2019 (Million)
Figure 15: China Portable Bluetooth Speaker Market Share, By Distribution Channel, By Value, 2015–2025F
Figure 16: China Portable Bluetooth Speaker Market Share, By Region, By Value, 2019 & 2025F
Figure 17: China Portable Bluetooth Speaker Market Share, By Region, By Value, 2015–2025F
Figure 18: China Fixed Bluetooth Speaker Market Size, By Value (USD Million), 2015–2025F
Figure 19: China Smart Television Sets Market Size, By Volume, 2014-2019 (Million Units)
Figure 20: China Fixed Bluetooth Speaker Market Share, By Distribution Channel, By Value, 2015–2025F
Figure 21: China Fixed Bluetooth Speaker Market Share, By Region, By Value, 2019 & 2025F
Figure 22: China Fixed Bluetooth Speaker Market Share, By Region, By Value, 2015–2025F