Table of Content

Chapter 1. Executive Summary
1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2017-2026 (USD Billion)
1.2.1. Augmented Reality and Virtual Reality Market, by Region, 2017-2026 (USD Billion)
1.2.2. Augmented Reality and Virtual Reality Market, by Device Type, 2017-2026 (USD Billion)
1.2.3. Augmented Reality and Virtual Reality Market, by Component, 2017-2026 (USD Billion)
1.2.4. Augmented Reality and Virtual Reality Market, by Application, 2017-2026 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption
Chapter 2. Global Augmented Reality and Virtual Reality Market Definition and Scope
2.1. Objective of the Study
2.2. Market Definition & Scope
2.2.1. Scope of the Study
2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates
Chapter 3. Global Augmented Reality and Virtual Reality Market Dynamics
3.1. Augmented Reality and Virtual Reality Market Impact Analysis (2018-2026)
3.1.1. Market Drivers
3.1.2. Market Challenges
3.1.3. Market Opportunities
Chapter 4. Global Augmented Reality and Virtual Reality Market: Industry Analysis
4.1. Porter’s 5 Force Model
4.1.1. Bargaining Power of Suppliers
4.1.2. Bargaining Power of Buyers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.1.6. Futuristic Approach to Porter’s 5 Force Model (2016-2026)
4.2. PEST Analysis
4.2.1. Political
4.2.2. Economical
4.2.3. Social
4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
Chapter 5. Global Augmented Reality and Virtual Reality Market, by Device Type
5.1. Market Snapshot
5.2. Global Augmented Reality and Virtual Reality Market by Device Type, Performance - Potential Analysis
5.3. Global Augmented Reality and Virtual Reality Market Estimates & Forecasts by Device Type 2016-2026 (USD Billion)
5.4. Augmented Reality and Virtual Reality Market, Sub Segment Analysis
5.4.1. AR Devices
5.4.2. VR Devices
Chapter 6. Global Augmented Reality and Virtual Reality Market, by Component
6.1. Market Snapshot
6.2. Global Augmented Reality and Virtual Reality Market by Component, Performance - Potential Analysis
6.3. Global Augmented Reality and Virtual Reality Market Estimates & Forecasts by Component 2016-2026 (USD Billion)
6.4. Augmented Reality and Virtual Reality Market, Sub Segment Analysis
6.4.1. Hardware
6.4.2. Software
Chapter 7. Global Augmented Reality and Virtual Reality Market, by Application
7.1. Market Snapshot
7.2. Global Augmented Reality and Virtual Reality Market by Application, Performance - Potential Analysis
7.3. Global Augmented Reality and Virtual Reality Market Estimates & Forecasts by Application 2016-2026 (USD Billion)
7.4. Augmented Reality and Virtual Reality Market, Sub Segment Analysis
7.4.1. Commercial
7.4.2. Consumer
7.4.3. Aerospace & Defence
7.4.4. Healthcare
7.4.5. Enterprise
Chapter 8. Global Augmented Reality and Virtual Reality Market, Regional Analysis
8.1. Augmented Reality and Virtual Reality Market, Regional Market Snapshot
8.2. North America Augmented Reality and Virtual Reality Market
8.2.1. U.S. Augmented Reality and Virtual Reality Market
8.2.1.1. Device Type breakdown estimates & forecasts, 2016-2026
8.2.1.2. Component breakdown estimates & forecasts, 2016-2026
8.2.1.3. Application breakdown estimates & forecasts, 2016-2026
8.2.2. Canada Augmented Reality and Virtual Reality Market
8.3. Europe Augmented Reality and Virtual Reality Market Snapshot
8.3.1. U.K. Augmented Reality and Virtual Reality Market
8.3.2. Germany Augmented Reality and Virtual Reality Market
8.3.3. Rest of Europe Augmented Reality and Virtual Reality Market
8.4. Asia-Pacific Augmented Reality and Virtual Reality Market Snapshot
8.4.1. China Augmented Reality and Virtual Reality Market
8.4.2. India Augmented Reality and Virtual Reality Market
8.4.3. Japan Augmented Reality and Virtual Reality Market
8.4.4. Rest of Asia Pacific Augmented Reality and Virtual Reality Market
8.5. Latin America Augmented Reality and Virtual Reality Market Snapshot
8.5.1. Brazil Augmented Reality and Virtual Reality Market
8.5.2. Mexico Augmented Reality and Virtual Reality Market
8.6. Rest of The World Augmented Reality and Virtual Reality Market

Chapter 9. Competitive Intelligence
9.1. Top Market Strategies
9.2. Company Profiles
9.2.1. Sony Corporation(Japan)
9.2.1.1. Key Information
9.2.1.2. Overview
9.2.1.3. Financial (Subject to Data Availability)
9.2.1.4. Product Summary
9.2.1.5. Recent Developments
9.2.2. Oculus VR (US)
9.2.3. Samsung Electronics Co. Ltd. (South Korea)
9.2.4. HTC Corporation (Taiwan)
9.2.5. Google Inc. (US)
9.2.6. PTC Inc. (US)
9.2.7. Microsoft Corporation (US)
9.2.8. Wikitude (Austria)
9.2.9. DAQRI (US)
9.2.10. Zugara (US)
Chapter 10. Research Process
10.1. Research Process
10.1.1. Data Mining
10.1.2. Analysis
10.1.3. Market Estimation
10.1.4. Validation
10.1.5. Publishing
10.2. Research Attributes
10.3. Research Assumption



List of Figures


FIG 1. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, RESEARCH METHODOLOGY
FIG 2. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, MARKET ESTIMATION TECHNIQUES
FIG 3. GLOBAL MARKET SIZE ESTIMATES & FORECAST METHODS
FIG 4. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, KEY TRENDS 2018
FIG 5. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, GROWTH PROSPECTS 2019-2026
FIG 6. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, PORTERS 5 FORCE MODEL
FIG 7. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, PEST ANALYSIS
FIG 8. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, VALUE CHAIN ANALYSIS
FIG 9. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 10. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 11. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 12. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 13. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, 2016 & 2026 (USD BILLION)
FIG 14. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, REGIONAL SNAPSHOT 2016 & 2026
FIG 15. NORTH AMERICA AUGMENTED REALITY AND VIRTUAL REALITY MARKET 2016 & 2026 (USD BILLION)
FIG 16. EUROPE AUGMENTED REALITY AND VIRTUAL REALITY MARKET 2016 & 2026 (USD BILLION)
FIG 17. ASIA PACIFIC AUGMENTED REALITY AND VIRTUAL REALITY MARKET 2016 & 2026 (USD BILLION)
FIG 18. LATIN AMERICA AUGMENTED REALITY AND VIRTUAL REALITY MARKET 2016 & 2026 (USD BILLION)
FIG 19. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, COMPANY MARKET SHARE ANALYSIS (2018)


List of Tables


TABLE 1. LIST OF SECONDARY SOURCES, USED IN THE STUDY OF GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET
TABLE 2. LIST OF PRIMARY SOURCES, USED IN THE STUDY OF GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET
TABLE 3. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET, REPORT SCOPE
TABLE 4. YEARS CONSIDERED FOR THE STUDY
TABLE 5. EXCHANGE RATES CONSIDERED
TABLE 6. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY REGION 2016-2026 (USD BILLION)
TABLE 7. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY DEVICE TYPE 2016-2026 (USD BILLION)
TABLE 8. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY COMPONENT 2016-2026 (USD BILLION)
TABLE 9. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY APPLICATION 2016-2026 (USD BILLION)
TABLE 10. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 11. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 12. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 13. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 14. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 15. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 16. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 17. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 18. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY SEGMENT, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 19. GLOBAL AUGMENTED REALITY AND VIRTUAL REALITY MARKET BY REGION, ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 20. U.S. AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 21. U.S. AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 22. U.S. AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 23. CANADA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 24. CANADA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 25. CANADA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 26. UK AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 27. UK AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 28. UK AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 29. GERMANY AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 30. GERMANY AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 1. GERMANY AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 2. ROE AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 3. ROE AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 4. ROE AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 5. CHINA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 6. CHINA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 7. CHINA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 8. INDIA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 9. INDIA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 10. INDIA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 11. JAPAN AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 12. JAPAN AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 13. JAPAN AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 14. ROAPAC AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 15. ROAPAC AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 16. ROAPAC AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 17. BRAZIL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 18. BRAZIL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 19. BRAZIL AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 20. MEXICO AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 21. MEXICO AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 22. MEXICO AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 23. ROLA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 24. ROLA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 25. ROLA AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 26. ROW AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS, 2016-2026 (USD BILLION)
TABLE 27. ROW AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)
TABLE 28. ROW AUGMENTED REALITY AND VIRTUAL REALITY MARKET ESTIMATES & FORECASTS BY SEGMENT 2016-2026 (USD BILLION)