Table of Content


Executive Summary
2019 Key Highlights
LATAM LV Market by Country—Regional Snapshot
LATAM LV Market—Snapshot of the Decade
Key LATAM Transformative Factors for 2020
2020 Top Predictions

Research Scope and Segmentation
Research Scope

Key Latin American Automotive Sales Trends
LATAM LV Market by Country—Regional Snapshot
LATAM LV Market—Snapshot of the Decade
LATAM LV Market by Country—Compared
LATAM LV Market by Segment—Snapshot
LATAM LV Market by Segment—Compared Segment Penetration Rate
Regional Spotlight—Argentina
Regional Spotlight—Brazil
Regional Spotlight—Chile
Regional Spotlight—Colombia
Regional Spotlight—Ecuador
Regional Spotlight—Mexico
Regional Spotlight—Paraguay
Regional Spotlight—Peru
Regional Spotlight—Puerto Rico
Regional Spotlight—Uruguay

Key Trends Impacting the LATAM Automotive Market
Trend 1—Rising Penetration of Chinese OEMs in LATAM
Trend 1—Rising Penetration of Chinese OEMs in LATAM (continued)
Trend 2—Regional Trade Treaties on the Agenda
Trend 3—Impact of New Regulations in Automotive Features
Trend 3—Impact of New Regulations in Automotive Features (continued)
Trend 4—Electric Vehicle’s Market Takes Off
Trend 5—Safety & ADAS Features on the Rise
Trend 5—Safety & ADAS Features on the Rise (continued)
Trend 6—Connectivity Services
Trend 6—Connectivity Services (continued)
Trend 7—Powertrain Diversification
Trend 8—Mobility Service Business Models on the Rise

New Regional Trade Treaties Outlook
USMCA Outlook
Pacific Alliance Outlook
MERCOSUR Outlook
Case Study—MERCOSUR-EU Agreement
Case Study—MERCOSUR-EU Agreement (continued)

Electromobility Outlook
Factors Impacting the Latin American Electromobility Market
Latin American Electromobility Market Trends Analysed
Latin America—xEV Unit Sales Forecast by Technology
Consolidation of Regulatory Frameworks and Private Initiatives
Consolidation of Regulatory Frameworks and Private Initiatives (continued)
xEV Ecosystem in Latin America

New Mobility Outlook
Ride On-demand Services in Latin America
Carsharing in Latin America
Shared Electric Scooters in Latin America
Bikesharing in Latin America

Growth Opportunities
Growth Opportunities in LATAM
Strategic Imperatives for Success and Growth

Key Conclusions
Key Conclusions and 2019 Outlook
Legal Disclaimer

Appendix
List of Acronyms
List of Acronyms (continued)
List of Exhibits