Table of Content

Premium and Luxury Cars in Hong Kong, China
Euromonitor International
February 2020

List OF CONTENTS AND TABLES

HEADLINES
PROSPECTS
Players in luxury cars space seek to offer individualised services
More charging stations needed to promote uptake of electric vehicles
Luxury car players seek to reduce costs, target millennials with lower-priced vehicles
COMPETITIVE LANDSCAPE
Traditional German marques benefit as Tesla sales slump
Porsche rises in the rankings, introduces financial services and added-value service centre
Lamborghini and Maserati implement art-based promotional activities
CATEGORY DATA
Table 1 Sales of Premium and Luxury Cars: Value 2014-2019
Table 2 Sales of Premium and Luxury Cars: % Value Growth 2014-2019
Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2014-2018
Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2015-2018
Table 5 Forecast Sales of Premium and Luxury Cars: Value 2019-2024
Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2019-2024
EXECUTIVE SUMMARY
Multiple factors lead to negative growth in most categories in 2019, men and millennials increasingly important consumer segments
Mainland China represents increasing threat to shopping in Hong Kong
German carmakers accelerate while Tesla loses drive as tax benefits enjoyed by electric vehicles come to an end
Civil unrest and high rents contribute to growth of online shopping, increased demand for second-hand luxury items in evidence
Consumers likely to demonstrate pent-up demand when civil unrest abates
MARKET INDICATORS
Table 7 Number of High Net Worth Individuals (HNWI): 2014-2019
MARKET DATA
Table 8 Sales of Luxury Goods by Category: Value 2014-2019
Table 9 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 11 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 12 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 14 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
DEFINITIONS
SOURCES
Summary 1 Research Sources