Table of Content

1 Introduction 5
1.1 Industry Definition and Research Scope 5
1.1.1 Industry Definition 5
1.1.2 Research Scope 6
1.2 Research Methodology 8
1.2.1 Overview of Market Research Methodology 8
1.2.2 Market Assumption 9
1.2.3 Secondary Data 9
1.2.4 Primary Data 9
1.2.5 Data Filtration and Model Design 10
1.2.6 Market Size/Share Estimation 11
1.2.7 Research Limitations 12
1.3 Executive Summary 13

2 Market Overview and Dynamics 15
2.1 Market Size and Forecast 15
2.2 Major Growth Drivers 16
2.3 Market Restraints and Challenges 21
2.4 Emerging Opportunities and Market Trends 24
2.5 Porter’s Fiver Forces Analysis 27

3 Segmentation of North America Market by Product Type 31
3.1 Market Overview by Product Type 31
3.2 Grill Microwave Oven 33
3.3 Convection Microwave Oven 34
3.4 Microwave/Light-wave Oven 35
3.5 Other Types 36

4 Segmentation of North America Market by Technology 37
4.1 Market Overview by Technology 37
4.2 Bluetooth 39
4.3 Wi-Fi 40
4.4 Near-field Communication 41
4.5 Other Technologies 42

5 Segmentation of North America Market by End User 43
5.1 Market Overview by End User 43
5.2 Households 45
5.3 Enterprises 46

6 Segmentation of North America Market by Distribution Channel 47
6.1 Market Overview by Distribution Channel 47
6.2 Hypermarket and Supermarket 49
6.3 Specialty Store 50
6.4 Online Store 51
6.5 Other Distribution Channels 52

7 North America Market 2019-2030 by Country 53
7.1 Overview of North America Market 53
7.2 U.S. Market 56
7.3 Canadian Market 60

8 Competitive Landscape 62
8.1 Overview of Key Vendors 62
8.2 New Product Launch, Partnership, Investment, and M&A 66
8.3 Company Profiles 67
Breville USA Inc. 67
BSH Home Appliances Corporation 69
Dacor, Inc. 70
Electrolux AB 71
General Electric 72
June Life Inc. 73
LG Electronics. 74
Panasonic 75
Robert Bosch 76
Sharp 77
SAMSUNG 78
Tovala 79
Whirlpool Corporation 80

9 Investing in North America Market: Risk Assessment and Management 81
9.1 Risk Evaluation of North America Market 81
9.2 Critical Success Factors (CSFs) 84
Related Reports and Products 87



List of Figures


Figure 1. Research Method Flow Chart 8
Figure 2. Bottom-up Approach and Top-down Approach for Market Estimation 11
Figure 3. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2030 13
Figure 4. North America Smart Microwave Oven Market, 2019-2030, $ mn 15
Figure 5. Primary Drivers and Impact Factors of North America Smart Microwave Oven Market 16
Figure 6. GDP per capita in the World, 1960-2018, $ thousand 19
Figure 7. Forecast of Middle-class Population by Region, 2015-2030, million 19
Figure 8. Worldwide Connected Devices by Device Type, 2014-2022, billion units 20
Figure 9. Primary Restraints and Impact Factors of North America Smart Microwave Oven Market 21
Figure 10. Porter’s Fiver Forces Analysis of North America Smart Microwave Oven Market 27
Figure 11. Breakdown of North America Smart Microwave Oven Market by Product Type, 2019-2030, % of Revenue 31
Figure 12. Contribution to North America 2020-2030 Cumulative Revenue by Product Type, Value ($ mn) and Share (%) 32
Figure 13. North America Smart Microwave Oven Market: Grill Microwave Oven, 2019-2030, $ mn 33
Figure 14. North America Smart Microwave Oven Market: Convection Microwave Oven, 2019-2030, $ mn 34
Figure 15. North America Smart Microwave Oven Market: Microwave/Light-wave Oven, 2019-2030, $ mn 35
Figure 16. North America Smart Microwave Oven Market: Other Types, 2019-2030, $ mn 36
Figure 17. Breakdown of North America Smart Microwave Oven Market by Technology, 2019-2030, % of Revenue 37
Figure 18. Contribution to North America 2020-2030 Cumulative Revenue by Technology, Value ($ mn) and Share (%) 38
Figure 19. North America Smart Microwave Oven Market: Bluetooth, 2019-2030, $ mn 39
Figure 20. North America Smart Microwave Oven Market: Wi-Fi, 2019-2030, $ mn 40
Figure 21. North America Smart Microwave Oven Market: Near-field Communication, 2019-2030, $ mn 41
Figure 22. North America Smart Microwave Oven Market: Other Technologies, 2019-2030, $ mn 42
Figure 23. Breakdown of North America Smart Microwave Oven Market by End User, 2019-2030, % of Revenue 43
Figure 24. Contribution to North America 2020-2030 Cumulative Revenue by End User, Value ($ mn) and Share (%) 44
Figure 25. North America Smart Microwave Oven Market: Households, 2019-2030, $ mn 45
Figure 26. North America Smart Microwave Oven Market: Enterprises, 2019-2030, $ mn 46
Figure 27. Breakdown of North America Smart Microwave Oven Market by Distribution Channel, 2019-2030, % of Revenue 47
Figure 28. Contribution to North America 2020-2030 Cumulative Revenue by Distribution Channel, Value ($ mn) and Share (%) 48
Figure 29. North America Smart Microwave Oven Market: Hypermarket and Supermarket, 2019-2030, $ mn 49
Figure 30. North America Smart Microwave Oven Market: Specialty Store, 2019-2030, $ mn 50
Figure 31. North America Smart Microwave Oven Market: Online Store, 2019-2030, $ mn 51
Figure 32. North America Smart Microwave Oven Market: Other Distribution Channels, 2019-2030, $ mn 52
Figure 33. Breakdown of North America Smart Microwave Oven Market by Country, 2019 and 2030, % of Revenue 54
Figure 34. Contribution to North America 2020-2030 Cumulative Revenue by Country, Value ($ mn) and Share (%) 55
Figure 35. U.S. Smart Microwave Oven Market, 2019-2030, $ mn 57
Figure 36. Canada Smart Microwave Oven Market, 2019-2030, $ mn 60
Figure 37. Growth Stage of North America Smart Microwave Oven Industry over the Forecast Period 62
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List of Tables


Table 1. Snapshot of North America Smart Microwave Oven Market, 2019-2030 14
Table 2. Main Product Trends and Market Opportunities in North America Smart Microwave Oven Market 24
Table 3. North America Smart Microwave Oven Market by Product Type, 2019-2030, $ mn 31
Table 4. North America Smart Microwave Oven Market by Technology, 2019-2030, $ mn 37
Table 5. North America Smart Microwave Oven Market by End User, 2019-2030, $ mn 43
Table 6. North America Smart Microwave Oven Market by Distribution Channel, 2019-2030, $ mn 47
Table 7. North America Smart Microwave Oven Market by Country, 2019-2030, $ mn 54
Table 8. U.S. Smart Microwave Oven Market by Product Type, 2019-2030, $ mn 58
Table 9. U.S. Smart Microwave Oven Market by Technology, 2019-2030, $ mn 58
Table 10. U.S. Smart Microwave Oven Market by Distribution Channel, 2019-2030, $ mn 58
Table 11. Canada Smart Microwave Oven Market by Product Type, 2019-2030, $ mn 61
Table 12. Canada Smart Microwave Oven Market by Technology, 2019-2030, $ mn 61
Table 13. Canada Smart Microwave Oven Market by Distribution Channel, 2019-2030, $ mn 61
Table 14. Breakdown of North America Market by Key Vendor, 2019, % 64
Table 15. Breville USA Inc.: Company Snapshot 67
Table 16. Breville USA Inc.: Business Segmentation 67
Table 17. Breville USA Inc.: Product Portfolio 68
Table 18. Breville USA Inc.: Revenue, 2016-2018, $ mn 68
Table 19. Breville USA Inc.: Recent Developments 68
Table 20. Risk Evaluation for Investing in North America Market, 2019-2030 82
Table 21. Critical Success Factors and Key Takeaways 85