Table of Content

1 INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Drivers
4.1.1 Superior Properties of Gypsum Concrete
4.1.2 Rising Demand for Sound Reduction and Lightweight Materials
4.1.3 Increased Demand for Under-floor Heating Systems
4.2 Restraints
4.2.1 Lack of Awareness among Consumers
4.3 Industry Value-Chain Analysis
4.4 Porter’s Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Consumers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products and Services
4.4.5 Degree of Competition


5 MARKET SEGMENTATION
5.1 Product Type
5.1.1 Gypsum Compound Concrete
5.1.2 Gypsum Fiber Concrete
5.1.3 Gypsum Foam Concrete
5.1.4 Other Product Types
5.2 Sub-floor Type
5.2.1 Concrete Floor
5.2.2 Wooden Floor
5.2.3 Corrugated Steel Deck Floor
5.2.4 Radiant Heating Floor
5.2.5 Other Sub-floor Types
5.3 Application
5.3.1 Residential
5.3.2 Commercial
5.3.3 Industrial
5.4 Geography
5.4.1 Asia-Pacific
5.4.1.1 China
5.4.1.2 India
5.4.1.3 Japan
5.4.1.4 South Korea
5.4.1.5 Rest of Asia-Pacific
5.4.2 North America
5.4.2.1 United States
5.4.2.2 Canada
5.4.2.3 Mexico
5.4.3 Europe
5.4.3.1 Germany
5.4.3.2 United Kingdom
5.4.3.3 France
5.4.3.4 Italy
5.4.3.5 Rest of Europe
5.4.4 South America
5.4.4.1 Brazil
5.4.4.2 Argentina
5.4.4.3 Rest of South America
5.4.5 Middle-East and Africa
5.4.5.1 Saudi Arabia
5.4.5.2 South Africa
5.4.5.3 Rest of Middle-East and Africa


6 COMPETITIVE LANDSCAPE
6.1 Mergers and Acquisitions, Joint Ventures, Collaborations, and Agreements
6.2 Market Share Analysis**
6.3 Strategies Adopted by Leading Players
6.4 Company Profiles
6.4.1 Accu-Crete
6.4.2 ACG Materials
6.4.3 ARDEX Group
6.4.4 Formglas Products Ltd
6.4.5 Hacker Industries, Inc.
6.4.6 Janes Gypsum Floors Inc.
6.4.7 MAPEI SpA
6.4.8 MAXXON, INC.
6.4.9 USG Corporation
6.4.10 Warmboard


7 MARKET OPPORTUNITIES AND FUTURE TRENDS