Table of Content

1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Increasing Initiatives by the Governments of, and Animal Welfare Associations in, Different Countries
4.2.2 Rising Occurrence of Zoonotic Diseases and Increasing Avian Diseases
4.2.3 Rise in Demand for Poultry-derived Food Products
4.3 Market Restraints
4.3.1 High Poultry Production Costs
4.4 Porter’s Five Force Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 By Test Type
5.1.1 ELISA (Enzyme-Linked Immunosorbent Assay) Test
5.1.2 PCR (Polymerase Chain Reaction) Test
5.1.3 Other Diagnostic Tests
5.2 By Disease Type
5.2.1 Metabolic and Nutritional Diseases
5.2.2 Infectious Diseases
5.2.3 Parasitic Diseases
5.2.4 Other Disease Types
5.3 By Service
5.3.1 Bacteriology
5.3.2 Virology
5.3.3 Others
5.4 Geography
5.4.1 North America
5.4.1.1 United States
5.4.1.2 Canada
5.4.1.3 Mexico
5.4.2 Europe
5.4.2.1 Germany
5.4.2.2 United Kingdom
5.4.2.3 France
5.4.2.4 Italy
5.4.2.5 Spain
5.4.2.6 Rest of Europe
5.4.3 Asia-Pacific
5.4.3.1 China
5.4.3.2 Japan
5.4.3.3 India
5.4.3.4 Australia
5.4.3.5 South Korea
5.4.3.6 Rest of Asia-Pacific
5.4.4 Middle-East and Africa
5.4.4.1 GCC
5.4.4.2 South Africa
5.4.4.3 Rest of Middle-East and Africa
5.4.5 South America
5.4.5.1 Brazil
5.4.5.2 Argentina
5.4.5.3 Rest of South America


6 COMPETITIVE LANDSCAPE
6.1 COMPANY PROFILES
6.1.1 Idexx Laboratories Inc.
6.1.2 Zoetis Inc.
6.1.3 Thermo Fisher Scientific
6.1.4 GD Animal Health
6.1.5 Agrobiotek Internacional
6.1.6 Biochek
6.1.7 Bionote Inc.
6.1.8 Boehringer Ingelheim GmbH
6.1.9 Megacor Diagnostik GmbH


7 MARKET OPPORTUNITIES AND FUTURE TRENDS