Table of Content

1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.2.1 Growing Burden of Leukemia Cases
4.2.2 Increase in Diagnosis Rates
4.2.3 Growing Geriatric Population
4.3 Market Restraints
4.3.1 Lack of Awareness
4.3.2 Limited Health Services in Rural Hospitals
4.4 Porter’s Five Forces Analysis
4.4.1 Threat of New Entrants
4.4.2 Bargaining Power of Buyers/Consumers
4.4.3 Bargaining Power of Suppliers
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 By Therapy
5.1.1 Chemotherapy
5.1.2 Targeted Therapy
5.2 Geography
5.2.1 North America
5.2.1.1 United States
5.2.1.2 Canada
5.2.1.3 Mexico
5.2.2 Europe
5.2.2.1 Germany
5.2.2.2 United Kingdom
5.2.2.3 France
5.2.2.4 Italy
5.2.2.5 Spain
5.2.2.6 Rest of Europe
5.2.3 Asia-Pacific
5.2.3.1 China
5.2.3.2 Japan
5.2.3.3 India
5.2.3.4 Australia
5.2.3.5 South Korea
5.2.3.6 Rest of Asia-Pacific
5.2.4 Rest of the World


6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 Amgen Inc.
6.1.2 AstraZeneca plc
6.1.3 BioGenomics Limited
6.1.4 F. Hoffmann-La Roche Ltd
6.1.5 Incyte Corp
6.1.6 Johnson & Johnson
6.1.7 Merck KGaA
6.1.8 Merck & Co, Inc.
6.1.9 Pfizer Inc.


7 MARKET OPPORTUNITIES AND FUTURE TRENDS