Table of Content




1. Research Methodology


2. Executive Summary


3. Strategic Recommendations
3.1 Large Innovation in the production of women innerwear
3.2 Enhancement in marketing strat?gies


4. India Women Innerwear Market: Product Overview


5. India Women Innerwear Market: An Analysis

5.1 Indian Women Innerwear Market Size, By Value, 2017-2024 (USD Billion)
5.2 List of Companies and their brands
5.3 India Industrial and Economic Statistics
5.4 India Women Innerwear Market: Segmental Analysis
5.4.1 India Women Innerwear Market, By Product Type Market Share
5.4.2 India Women Innerwear Market : By Product Type, By Value, 2017-2024 (USD Million)
5.4.3 Market Opportunity Chart of India Women Innerwear Market- By Product Type (Year- 2024)
5.4.4 India Women Innerwear Market Share -By Price
5.4.5 India Women Innerwear Market Size : By Price, By Value, 2017-2024 (USD Million)
5.4.6 Market Opportunity Chart of India Women Innerwear Market- By Price (Year- 2024)
5.4.7 India Women Innerwear Market, By Distribution Channel Market Share
5.4.8 India Women Innerwear Market: By Distribution Channel, By Value, 2017-2024 (USD Million)
5.4.9 Market Opportunity Chart of India Women Innerwear Market- By Distribution Channel (Year- 2024)


6. India Women Innerwear Market Dynamics

6.1 Market Drivers
6.1.1 Increased changing preferences
6.1.2 Rise in e-commerce
6.1.3 Increased Women participation in Fitness and Sports and other physical activities

6.2 Market Restraints
6.2.1 Lack of affordability of branded product in developing nations.
6.2.2 High cost of brand building

6.3 Market Trends
6.3.1 Rising demand for quality and comfort
6.3.2 Technical advancements in lingerie manufacturing


7. Porter Five Force Analysis


8. SWOT Analysis


9. Market Share of Leading Global Companies (2018)


10. Product Benchmarking


11. Competitive Landscape


12. Company Profiles

12.1 Arvind Ltd.
12.1.1 Business Overview
12.1.2 Recent Developments
12.1.3 Financial Overview: Annual Revenue
12.1.4 Segmental Overview: Net Revenue

12.2 Aditya Birla Fashion and Retail Limited (ABFRL)
12.2.1 Business Overview
12.2.2 Recent Developments
12.2.3 Financial Overview: Annual Revenue
12.2.4 Segmental Overview: Net Revenue

12.3 Rupa And Company Limited
12.3.1 Business Overview
12.3.2 Recent Developments
12.3.3 Financial Overview: Annual Revenue
12.3.4 Segmental Overview: Net Revenue

12.4 Bodycare Creations Limited
12.4.1 Business Overview
12.4.2 Recent Developments

12.5 Zivame
12.5.1 Business Overview
12.5.2 Recent Developments

12.6 Lovable
12.6.1 Business Overview
12.6.2 Recent Developments
12.6.3 Financial Overview: Annual Revenue