Table of Content

Fine Wines/Champagne and Spirits in Sweden
Euromonitor International
December 2021

List Of Contents And Tables

FINE WINES/CHAMPAGNE AND SPIRITS IN SWEDEN
KEY DATA FINDINGS
2021 DEVELOPMENTS
Consumers rapidly switched from on-trade to off-trade in 2020, significantly boosting sales in fine wine/champagne and spirits
Slower growth in 2021 following consumers’ return to dining out, alongside stock shortages due to delivery disruptions
Category remains mostly fragmented, with few changes to the competitive status quo
PROSPECTS AND OPPORTUNITIES
A return to growth expected, with rebalancing between on-trade and off-trade consumption
Younger generations who view alcohol less favourably may pose a threat to the category over time
Boom in e-commerce attracts the attention of foreign e-commerce retailers, who set up new delivery services into Sweden
CATEGORY DATA
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2016-2021
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2016-2020
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2017-2020
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2016-2021
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2021-2026
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2021-2026
LUXURY GOODS IN SWEDEN
EXECUTIVE SUMMARY
Luxury goods in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for luxury goods?
MARKET DATA
Table 8 Sales of Luxury Goods by Category: Value 2016-2021
Table 9 Sales of Luxury Goods by Category: % Value Growth 2016-2021
Table 10 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021
Table 11 NBO Company Shares of Luxury Goods: % Value 2016-2020
Table 12 LBN Brand Shares of Luxury Goods: % Value 2017-2020
Table 13 Distribution of Luxury Goods by Format and Category: % Value 2021
Table 14 Forecast Sales of Luxury Goods by Category: Value 2021-2026
Table 15 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources