Table of Content

Fine Wines/champagne and Spirits in Turkey
Euromonitor International
January 2020

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Excise Taxes Hamper Sales, Whereas An Increase in Tourism Boosts Growth
Higher Unit Prices Drive Value Growth, But Threaten Sales Over the Forecast Period
Manufacturers Focus on Higher Quality Products As Consumers Demand Single Malt Whiskies and Gin
Competitive Landscape
Fine Wines/champagne and Spirits Remains A Fragmented Landscape, As Players Offer Limited Edition Bottles in An Attempt To Cut-through
As Advertisements for Alcoholic Drinks Are Banned in Turkey, Players Focus on Their International Websites To Boost Awareness
Consumers Purchase Fine Wines/champagne and Spirits in Duty-free Shops Or Abroad, To Avoid Paying High Amounts of Tax
Category Data
Table 1 Sales of Fine Wines/Champagne and Spirits by Category: Value 2014-2019
Table 2 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2014-2018
Table 4 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2015-2018
Table 5 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2014-2019
Table 6 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2019-2024
Table 7 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2019-2024
Executive Summary
Despite A Decline in Growth, the Increase in Tourism, the Rise of Men’s Apparel and the Opening of New Luxury Stores, Positively Benefited Luxury Goods
the Growing Health and Wellness Trend, Customisation and A Desire for Co-ordinated Outfits Shapes Luxury Offerings
Luxury Car Players Led the Landscape, As Competitors Launch Limited-edition Products To Gain Value Share
Store-based Retailing Remains the Dominant Distribution Channel, However, Internet Purchases Are on the Rise
Growth Is Predicted To Increase Over the Forecast Period, Driven by Women in the Workforce and Growth of Luxury Cars
Market Indicators
Table 8 Number of High Net Worth Individuals (HNWI): 2014-2019
Market Data
Table 9 Sales of Luxury Goods by Category: Value 2014-2019
Table 10 Sales of Luxury Goods by Category: % Value Growth 2014-2019
Table 11 Inbound Receipts for Luxury Goods by Country of Origin: Value 2014-2019
Table 12 NBO Company Shares of Luxury Goods: % Value 2014-2018
Table 13 LBN Brand Shares of Luxury Goods: % Value 2015-2018
Table 14 Distribution of Luxury Goods by Format and Category: % Value 2019
Table 15 Forecast Sales of Luxury Goods by Category: Value 2019-2024
Table 16 Forecast Sales of Luxury Goods by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources