Table of Content
1 INTRODUCTION
1.1 Scope of the Study
1.2 Key Study Deliverables
1.3 Study Assumptions
2 RESEARCH METHODOLOGY
3 EXECUTIVE SUMMARY
4 MARKET DYNAMICS
4.1 Market Overview
4.2 Introduction to Market Drivers
4.3 Market Drivers
4.3.1 Rising Malware Attacks on Mobile Devices
4.3.2 Rising Penetration of BYOD Policy Across Organizations
4.4 Market Restraints
4.4.1 Lack of Awareness about Anti-malware Solutions
4.5 Industry Attractiveness - Porter’s Five Force Analysis
4.5.1 Bargaining Power of Suppliers
4.5.2 Bargaining Power of Buyers
4.5.3 Threat of New Entrants
4.5.4 Threat of Substitute Products
4.5.5 Intensity of Competitive Rivalry
5 MARKET SEGMENTATION
5.1 By Operating System
5.1.1 Android
5.1.2 iOS
5.2 Geography
5.2.1 North America
5.2.2 Europe
5.2.3 Asia-Pacific
5.2.4 Latin America
5.2.5 Middle East and Africa
6 COMPETITIVE LANDSCAPE
6.1 Company Profiles
6.1.1 AO Kaspersky Lab
6.1.2 Avast Software SRO
6.1.3 BitDefender LLC
6.1.4 Lookout Inc.
6.1.5 Malwarebytes Inc.
6.1.6 McAfee LLC
6.1.7 Sophos Ltd
6.1.8 Broadcom Inc. (Symantec Corporation)
7 INVESTMENT ANALYSIS
8 MARKET OPPORTUNITIES AND FUTURE TRENDS