Table of Content

1 INTRODUCTION
1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study


2 RESEARCH METHODOLOGY


3 EXECUTIVE SUMMARY


4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry


5 MARKET SEGMENTATION
5.1 By Product Type
5.1.1 Reishi
5.1.2 Cordyceps
5.1.3 Lions Mane
5.1.4 Turkey Tail
5.1.5 Shiitake
5.1.6 Chaga
5.1.7 Other Product Types
5.2 By Application
5.2.1 Food and Beverage
5.2.2 Dietary Supplements
5.2.3 Personal Care
5.2.4 Pharmaceutical
5.3 Geography
5.3.1 North America
5.3.1.1 United States
5.3.1.2 Canada
5.3.1.3 Mexico
5.3.1.4 Rest of North America
5.3.2 Europe
5.3.2.1 Germany
5.3.2.2 United Kingdom
5.3.2.3 France
5.3.2.4 Russia
5.3.2.5 Italy
5.3.2.6 Rest of Europe
5.3.3 Asia-Pacific
5.3.3.1 China
5.3.3.2 Japan
5.3.3.3 India
5.3.3.4 Australia
5.3.3.5 Rest of Asia-Pacific
5.3.4 Rest of the World
5.3.4.1 South America
5.3.4.2 Middle East & Africa


6 COMPETITIVE LANDSCAPE
6.1 Strategies Adopted by Major Players
6.2 Most Active Companies
6.3 Company Profiles
6.3.1 Nammex
6.3.2 Hirano Mushroom LLC
6.3.3 CNC Exotic Mushrooms
6.3.4 Mitoku Company Ltd
6.3.5 Lianfeng (Suizhou) Food Co. Ltd
6.3.6 Shanghai Finc Bio-tech Inc.
6.3.7 M2 Ingredients
6.3.8 Hokkaido Reishi Co. Ltd


7 MARKET OPPORTUNITIES AND FUTURE TRENDS