Table of Content

Ice Cream and Frozen Desserts in Serbia
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Economic uncertainty and lockdown due to the pandemic results in decreased demand for ice cream in 2020
Indulgence takes precedence over health and wellness for now, while the dairy ice cream categories lead thanks to their strong widespread availability in 2020
Frikom remains the market leader and private label increases its presence in 2020
RECOVERY AND OPPORTUNITIES
Ice cream and frozen desserts likely to grow over the forecast period as consumers prioritise affordable products
Niche categories are growing rapidly, but consumer-awareness of them needs to continue to improve
CATEGORY DATA
Table 1 Sales of Ice Cream and Frozen Desserts by Category: Volume 2015-2020
Table 2 Sales of Ice Cream and Frozen Desserts by Category: Value 2015-2020
Table 3 Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2015-2020
Table 4 Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Ice Cream and Frozen Desserts: % Value 2016-2020
Table 6 LBN Brand Shares of Ice Cream and Frozen Desserts: % Value 2017-2020
Table 7 NBO Company Shares of Ice Cream: % Value 2016-2020
Table 8 LBN Brand Shares of Ice Cream: % Value 2017-2020
Table 9 NBO Company Shares of Frozen Desserts: % Value 2016-2020
Table 10 LBN Brand Shares of Frozen Desserts: % Value 2017-2020
Table 11 Distribution of Ice Cream and Frozen Desserts by Format: % Value 2015-2020
Table 12 Distribution of Ice Cream by Format: % Value 2015-2020
Table 13 Distribution of Frozen Desserts by Format: % Value 2015-2020
Table 14 Forecast Sales of Ice Cream and Frozen Desserts by Category: Volume 2020-2025
Table 15 Forecast Sales of Ice Cream and Frozen Desserts by Category: Value 2020-2025
Table 16 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Volume Growth 2020-2025
Table 17 Forecast Sales of Ice Cream and Frozen Desserts by Category: % Value Growth 2020-2025