Table of Content

Chapter 1. Market Scope & Methodology
1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
1.4.1 North America Geomarketing Market, by Component
1.4.2 North America Geomarketing Market, by Location
1.4.3 North America Geomarketing Market, by Deployment Mode
1.4.4 North America Geomarketing Market, by End User
1.4.5 North America Geomarketing Market, by Country
1.5 Methodology for the research
Chapter 2. Market Overview
2.1 Introduction
2.1.1 Overview
2.1.2 Market Composition and Scenario
2.1.3 Players Outlook for the Market
2.2 Key Factors Impacting the Market
2.2.1 Market Drivers
2.2.2 Market Restraints
Chapter 3. Market Analysis
3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
3.2.1 Partnerships, Collaborations and Agreements
3.2.2 Product Launches
3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
3.3.2 Key Strategic Move: Leading Players
Chapter 4. North America Geomarketing Market by Component
4.1.1 North America Geomarketing Software Market by Country
4.1.1.1 Overview
4.1.1.2 Market trends and forecast
4.1.1.3 North America Geomarketing Market by Software Type
4.1.1.3.1 North America Geomarketing Content Management Market by Country
4.1.1.3.2 Overview
4.1.1.3.3 Market trends and forecast
4.1.1.3.4 North America Geomarketing Location & Predictive Analytics Market by Country
4.1.1.3.5 Overview
4.1.1.3.6 Market trends and forecast
4.1.1.3.7 North America Geomarketing Geofencing Market by Country
4.1.1.3.8 Overview
4.1.1.3.9 Market trends and forecast
4.1.1.3.10 North America Other Software Type Geomarketing Market by Country
4.1.2 North America Geomarketing Services Market by Country
4.1.2.1 North America Geomarketing Market by Services Type
4.1.2.1.1 North America Geomarketing Integration & Deployment Market by Country
4.1.2.1.2 Overview
4.1.2.1.3 Market trends and forecast
4.1.2.1.4 North America Geomarketing Advisory & Consulting Market by Country
4.1.2.1.5 North America Geomarketing Support & Maintenance Market by Country
Chapter 5. North America Geomarketing Market by Location
5.1.1 North America Outdoor Geomarketing Market by Country
5.1.1.1 Overview
5.1.1.2 Market trends and forecast
5.1.2 North America Indoor Geomarketing Market by Country
5.1.2.1 Overview
5.1.2.2 Market trends and forecast
Chapter 6. North America Geomarketing Market by Deployment Mode
6.1.1 North America On-premise Geomarketing Market by Country
6.1.1.1 Market trends and forecast
6.1.2 North America Cloud Geomarketing Market by Country
6.1.2.1 Overview
6.1.2.2 Market trends and forecast
Chapter 7. North America Geomarketing Market by End User
7.1.1 North America Retail & Ecommerce Geomarketing Market by Country
7.1.1.1 Overview
7.1.1.2 Market trends and forecast
7.1.2 North America Healthcare & Life Sciences Geomarketing Market by Country
7.1.2.1 Overview
7.1.2.2 Market trends and forecast
7.1.3 North America Media & Entertainment Geomarketing Market by Country
7.1.3.1 Overview
7.1.3.2 Market trends and forecast
7.1.4 North America Telecom & IT Geomarketing Market by Country
7.1.4.1 Overview
7.1.4.2 Market trends and forecast
7.1.5 North America Travel & Hospitality Geomarketing Market by Country
7.1.5.1 Overview
7.1.5.2 Market trends and forecast
7.1.6 North America BFSI Geomarketing Market by Country
7.1.6.1 Overview
7.1.6.2 Market trends and forecast
7.1.7 North America Others Geomarketing Market by Country
7.1.7.1 Market trends and forecast
Chapter 8. North America Geomarketing Market by Country
8.1 Introduction
8.1.1 Overview
8.1.2 Market trends and forecast
8.2 US Geomarketing Market
8.2.1 Overview
8.2.2 Market trends and forecast
8.2.3 US Geomarketing Market by Component
8.2.3.1 US Geomarketing Market by Software Type
8.2.3.2 US Geomarketing Market by Services Type
8.2.4 US Geomarketing Market by Location
8.2.5 US Geomarketing Market by Deployment Mode
8.2.6 US Geomarketing Market by End User
8.3 Canada Geomarketing Market
8.3.1 Overview
8.3.2 Market trends and forecast
8.3.3 Canada Geomarketing Market by Component
8.3.3.1 Canada Geomarketing Market by Software Type
8.3.3.2 Canada Geomarketing Market by Services Type
8.3.4 Canada Geomarketing Market by Location
8.3.5 Canada Geomarketing Market by Deployment Mode
8.3.6 Canada Geomarketing Market by End User
8.4 Mexico Geomarketing Market
8.4.1 Overview
8.4.2 Market trends and forecast
8.4.3 Mexico Geomarketing Market by Component
8.4.3.1 Mexico Geomarketing Market by Software Type
8.4.3.2 Mexico Geomarketing Market by Services Type
8.4.4 Mexico Geomarketing Market by Location
8.4.5 Mexico Geomarketing Market by Deployment Mode
8.4.6 Mexico Geomarketing Market by End User
8.5 Rest of North America Geomarketing Market
8.5.1 Market trends and forecast
8.5.2 Rest of North America Geomarketing Market by Component
8.5.2.1 Rest of North America Geomarketing Market by Software Type
8.5.2.2 Rest of North America Geomarketing Market by Services Type
8.5.3 Rest of North America Geomarketing Market by Location
8.5.4 Rest of North America Geomarketing Market by Deployment Mode
8.5.5 Rest of North America Geomarketing Market by End User
Chapter 9. Company Profiles
9.1 Microsoft Corporation
9.1.1 Company Overview
9.1.2 Financial Analysis
9.1.3 Segmental and Regional Analysis
9.1.4 Research & Development Expenses
9.1.5 Recent strategies and developments:
9.1.5.1 Product Launch:
9.1.5.2 Partnership & Collaborations:
9.1.6 SWOT Analysis
9.2 Google Inc.
9.2.1 Company Overview
9.2.2 Financial Analysis
9.2.3 Segmental and Regional Analysis
9.2.4 Research & Development Expense
9.2.5 SWOT Analysis: Alphabet Inc. (Google Inc.)
9.3 IBM CORPORATION
9.3.1 Company Overview
9.3.2 Financial Analysis
9.3.3 Regional & Segmental Analysis
9.3.4 Research & Development
9.3.5 Recent strategies and developments:
9.3.5.1 Acquisition:
9.3.5.2 Partnerships & Collaboration:
9.3.5.3 Product Expansion:
9.3.6 SWOT Analysis
9.4 Cisco systems Inc.
9.4.1 Company Overview
9.4.2 Financial Analysis
9.4.3 Segmental and Regional Analysis
9.4.4 Research & Development Expense
9.4.5 SWOT Analysis: Oracle Corporation
9.5 Oracle Corporation
9.5.1 Company Overview
9.5.2 Financial Analysis
9.5.3 Segmental and Regional Analysis
9.5.4 Research & Development Expense
9.5.5 Recent Strategies and developments:
9.5.5.1 Collaboration:
9.5.5.2 Product Launch:
9.5.5.3 Acquisition:
9.5.6 SWOT Analysis: Oracle Corporation
9.6 Adobe Systems Inc.
9.6.1 Company Overview
9.6.2 Financial Analysis
9.6.3 Segmental and Regional Analysis
9.6.4 Research & Development Expense
9.6.5 Recent strategies and developments:
9.6.5.1 Acquisition:
9.6.5.2 Product Expansion:
9.6.5.3 Partnership & Collaboration:
9.6.6 SWOT Analysis: Adobe systems
9.7 Salesforce.com
9.7.1 Financial Analysis
9.7.2 Regional Analysis
9.7.3 Research & Development Expense
9.7.4 Recent strategies and developments:
9.7.4.1 Partnership:
9.7.5 SWOT Analysis
9.8 Software AG
9.8.1 Company Overview
9.8.2 Financial Analysis
9.8.3 Segmental And Regional Analysis
9.8.4 Research & Development Expense
9.8.5 Recent strategies and developments:
9.8.5.1 Product Launch:
9.9 Clevertap
9.9.1 Company Overview
9.9.2 Recent strategies and developments:
9.9.2.1 Product Launch:
9.1 Ericsson
9.10.1 Company overview
9.10.2 Financial Analysis
9.10.3 Segmental And Regional Analysis
9.10.4 Research & Development Expense
9.10.5 Recent strategies and developments:
9.10.5.1 Partnership & Collaboration:
9.10.6 SWOT Analysis



List of Tables


TABLE 1 NORTH AMERICA GEOMARKETING MARKET, 2014 - 2017, USD MILLION
TABLE 2 NORTH AMERICA GEOMARKETING MARKET, 2018 - 2024, USD MILLION
TABLE 3 PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS– GEOMARKETING MARKET
TABLE 4 PRODUCT LAUNCHES – GEOMARKETING MARKET
TABLE 5 MERGERS & ACQUISITIONS AND EXPANSIONS – GEOMARKETING MARKET
TABLE 6 NORTH AMERICA GEOMARKETING MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 7 NORTH AMERICA GEOMARKETING MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 8 NORTH AMERICA GEOMARKETING SOFTWARE MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 9 NORTH AMERICA GEOMARKETING SOFTWARE MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 10 NORTH AMERICA GEOMARKETING MARKET BY SOFTWARE TYPE, 2014 - 2017, USD MILLION
TABLE 11 NORTH AMERICA GEOMARKETING MARKET BY SOFTWARE TYPE, 2018 - 2024, USD MILLION
TABLE 12 NORTH AMERICA GEOMARKETING CONTENT MANAGEMENT MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 13 NORTH AMERICA GEOMARKETING CONTENT MANAGEMENT MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 14 NORTH AMERICA GEOMARKETING LOCATION & PREDICTIVE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 15 NORTH AMERICA GEOMARKETING LOCATION & PREDICTIVE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 16 NORTH AMERICA GEOMARKETING GEOFENCING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 17 NORTH AMERICA GEOMARKETING GEOFENCING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 18 NORTH AMERICA OTHER SOFTWARE TYPE GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 19 NORTH AMERICA OTHER SOFTWARE TYPE GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 20 NORTH AMERICA GEOMARKETING SERVICES MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 21 NORTH AMERICA GEOMARKETING SERVICES MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 22 NORTH AMERICA GEOMARKETING MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 23 NORTH AMERICA GEOMARKETING MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 24 NORTH AMERICA GEOMARKETING INTEGRATION & DEPLOYMENT MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 25 NORTH AMERICA GEOMARKETING INTEGRATION & DEPLOYMENT MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 26 NORTH AMERICA GEOMARKETING ADVISORY & CONSULTING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 27 NORTH AMERICA GEOMARKETING ADVISORY & CONSULTING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 28 NORTH AMERICA GEOMARKETING SUPPORT & MAINTENANCE MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 29 NORTH AMERICA GEOMARKETING SUPPORT & MAINTENANCE MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 30 NORTH AMERICA GEOMARKETING MARKET BY LOCATION, 2014 - 2017, USD MILLION
TABLE 31 NORTH AMERICA GEOMARKETING MARKET BY LOCATION, 2018 - 2024, USD MILLION
TABLE 32 NORTH AMERICA OUTDOOR GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 33 NORTH AMERICA OUTDOOR GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 34 NORTH AMERICA INDOOR GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 35 NORTH AMERICA INDOOR GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 36 NORTH AMERICA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 37 NORTH AMERICA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 38 NORTH AMERICA ON-PREMISE GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 39 NORTH AMERICA ON-PREMISE GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 40 NORTH AMERICA CLOUD GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 41 NORTH AMERICA CLOUD GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 42 NORTH AMERICA GEOMARKETING MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 43 NORTH AMERICA GEOMARKETING MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 44 NORTH AMERICA RETAIL & ECOMMERCE GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 45 NORTH AMERICA RETAIL & ECOMMERCE GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 46 NORTH AMERICA HEALTHCARE & LIFE SCIENCES GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 47 NORTH AMERICA HEALTHCARE & LIFE SCIENCES GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 48 NORTH AMERICA MEDIA & ENTERTAINMENT GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 49 NORTH AMERICA MEDIA & ENTERTAINMENT GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 50 NORTH AMERICA TELECOM & IT GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 51 NORTH AMERICA TELECOM & IT GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 52 NORTH AMERICA TRAVEL & HOSPITALITY GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 53 NORTH AMERICA TRAVEL & HOSPITALITY GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 54 NORTH AMERICA BFSI GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 55 NORTH AMERICA BFSI GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 56 NORTH AMERICA OTHERS GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 57 NORTH AMERICA OTHERS GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 58 NORTH AMERICA GEOMARKETING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 59 NORTH AMERICA GEOMARKETING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 60 US GEOMARKETING MARKET, 2014 - 2017, USD MILLION
TABLE 61 US GEOMARKETING MARKET, 2018 - 2024, USD MILLION
TABLE 62 US GEOMARKETING MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 63 US GEOMARKETING MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 64 US GEOMARKETING MARKET BY SOFTWARE TYPE, 2014 - 2017, USD MILLION
TABLE 65 US GEOMARKETING MARKET BY SOFTWARE TYPE, 2018 - 2024, USD MILLION
TABLE 66 US GEOMARKETING MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 67 US GEOMARKETING MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 68 US GEOMARKETING MARKET BY LOCATION, 2014 - 2017, USD MILLION
TABLE 69 US GEOMARKETING MARKET BY LOCATION, 2018 - 2024, USD MILLION
TABLE 70 US GEOMARKETING MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 71 US GEOMARKETING MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 72 US GEOMARKETING MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 73 US GEOMARKETING MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 74 CANADA GEOMARKETING MARKET, 2014 - 2017, USD MILLION
TABLE 75 CANADA GEOMARKETING MARKET, 2018 - 2024, USD MILLION
TABLE 76 CANADA GEOMARKETING MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 77 CANADA GEOMARKETING MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 78 CANADA GEOMARKETING MARKET BY SOFTWARE TYPE, 2014 - 2017, USD MILLION
TABLE 79 CANADA GEOMARKETING MARKET BY SOFTWARE TYPE, 2018 - 2024, USD MILLION
TABLE 80 CANADA GEOMARKETING MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 81 CANADA GEOMARKETING MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 82 CANADA GEOMARKETING MARKET BY LOCATION, 2014 - 2017, USD MILLION
TABLE 83 CANADA GEOMARKETING MARKET BY LOCATION, 2018 - 2024, USD MILLION
TABLE 84 CANADA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 85 CANADA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 86 CANADA GEOMARKETING MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 87 CANADA GEOMARKETING MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 88 MEXICO GEOMARKETING MARKET, 2014 - 2017, USD MILLION
TABLE 89 MEXICO GEOMARKETING MARKET, 2018 - 2024, USD MILLION
TABLE 90 MEXICO GEOMARKETING MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 91 MEXICO GEOMARKETING MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 92 MEXICO GEOMARKETING MARKET BY SOFTWARE TYPE, 2014 - 2017, USD MILLION
TABLE 93 MEXICO GEOMARKETING MARKET BY SOFTWARE TYPE, 2018 - 2024, USD MILLION
TABLE 94 MEXICO GEOMARKETING MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 95 MEXICO GEOMARKETING MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 96 MEXICO GEOMARKETING MARKET BY LOCATION, 2014 - 2017, USD MILLION
TABLE 97 MEXICO GEOMARKETING MARKET BY LOCATION, 2018 - 2024, USD MILLION
TABLE 98 MEXICO GEOMARKETING MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 99 MEXICO GEOMARKETING MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 100 MEXICO GEOMARKETING MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 101 MEXICO GEOMARKETING MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 102 REST OF NORTH AMERICA GEOMARKETING MARKET, 2014 - 2017, USD MILLION
TABLE 103 REST OF NORTH AMERICA GEOMARKETING MARKET, 2018 - 2024, USD MILLION
TABLE 104 REST OF NORTH AMERICA GEOMARKETING MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 105 REST OF NORTH AMERICA GEOMARKETING MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 106 REST OF NORTH AMERICA GEOMARKETING MARKET BY SOFTWARE TYPE, 2014 - 2017, USD MILLION
TABLE 107 REST OF NORTH AMERICA GEOMARKETING MARKET BY SOFTWARE TYPE, 2018 - 2024, USD MILLION
TABLE 108 REST OF NORTH AMERICA GEOMARKETING MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 109 REST OF NORTH AMERICA GEOMARKETING MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 110 REST OF NORTH AMERICA GEOMARKETING MARKET BY LOCATION, 2014 - 2017, USD MILLION
TABLE 111 REST OF NORTH AMERICA GEOMARKETING MARKET BY LOCATION, 2018 - 2024, USD MILLION
TABLE 112 REST OF NORTH AMERICA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 113 REST OF NORTH AMERICA GEOMARKETING MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 114 REST OF NORTH AMERICA GEOMARKETING MARKET BY END USER, 2014 - 2017, USD MILLION
TABLE 115 REST OF NORTH AMERICA GEOMARKETING MARKET BY END USER, 2018 - 2024, USD MILLION
TABLE 116 KEY INFORMATION - MICROSOFT CORPORATION
TABLE 117 KEY INFORMATION – GOOGLE INC.
TABLE 121 KEY INFORMATION – ADOBE SYSTEMS INC
TABLE 122 KEY INFORMATION – SALESFORCE.COM, INC.
TABLE 123 KEY INFORMATION – SOFTWARE AG
TABLE 124 KEY INFORMATION – CLEVERTAP
LIST OF FIGURES


FIG 1 METHODOLOGY FOR THE RESEARCH
FIG 2 KBV CARDINAL MATRIX
FIG 3 KEY LEADING STRATEGIES: PERCENTAGE DISTRIBUTION (2015-2019)
FIG 4 KEY STRATEGIC MOVE: LEADING PLAYERS
FIG 5 RECENT STRATEGIES AND DEVELOPMENTS: MICROSOFT CORPORATION
FIG 6 SWOT ANALYSIS: MICROSOFT CORPORATION
FIG 7 SWOT ANALYSIS: ALPHABET INC. (GOOGLE INC.)
FIG 8 RECENT STRATEGIES AND DEVELOPMENTS: IBM CORPORATION
FIG 9 SWOT ANALYSIS: IBM CORP.
FIG 10 SWOT ANALYSIS: ORACLE CORPORATION
FIG 11 RECENT STRATEGIES AND DEVELOPMENTS: ORACLE CORPORATION
FIG 12 SWOT ANALYSIS: ORACLE CORPORATION
FIG 13 RECENT STRATEGIES AND DEVELOPMENTS: ADOBE SYSTEMS
FIG 14 SWOT ANALYSIS: ADOBE SYSTEMS
FIG 15 SWOT ANALYSIS: SALESFORCE.COM INC.
FIG 16 SWOT ANALYSIS: ERICSSON