Table of Content

1. Executive Summary


2. Introduction

2.1 Jewellery: An Overview

2.1.1 Purpose/Reasons for Using Jewellery
2.1.2 History of Jewellery
2.1.3 Traditional v/s Modern Jewellery
2.1.4 Steps in Jewellery Manufacturing

2.2 Jewellery Segmentation: An Overview
2.2.1 Jewellery Segmentation


3. China Market Analysis

3.1 China Jewellery Market: An Analysis

3.1.1 China Jewellery Market by Value
3.1.2 China Jewellery Market by Metals and Stones (Gold, Diamond, Platinum, Other Gems and Jewellery)

3.2 China Gold Jewellery Market: An Analysis

3.2.1 China Gold Jewellery Market by Value
3.2.2 China Gold Jewellery Market by Consumption

3.3 China Diamond Jewellery Market: An Analysis

3.3.1 China Diamond Jewellery Market by Value
3.3.2 China Diamond Jewellery Market by Demand
3.3.3 China Polished Diamond Market by Demand
3.3.4 China Polished Diamond Market by Sales

3.4 China Platinum Jewellery Market: An Analysis

3.4.1 China Platinum Jewellery Market by Value
3.4.2 China Platinum Market by Demand

3.5 China Other Gems and Jewellery Market: An Analysis

3.5.1 China Other Gems and Jewellery Market by Value


4. Market Dynamics

4.1 Growth Drivers

4.1.1 Rising Per Capita Disposable Income
4.1.2 Increasing Middle Class Spending
4.1.3 Growing High Net Worth Individuals (HNWI) Population
4.1.4 Rising Urban Population
4.1.5 Increasing Digital Buyers
4.1.6 Growing Social Network Users
4.1.7 Escalating Retail E-commerce Sales
4.1.8 Rising Female Population
4.1.9 Growth of Tourism Industry

4.2 Challenges

4.2.1 Falling Number of Marriages
4.2.2 Declining Female Labor Force
4.2.3 Anti-Graft Campaign

4.3 Market Trends

4.3.1 Rising Millennial Income
4.3.2 Increasing Purchase of Diamond Jewellery by Chinese Brides
4.3.3 High Demand during Chinese New Year and Single’s Day


5. Competitive Landscape

5.1 China Jewellery Market Players by General Positioning
5.2 China Jewellery Players by Market Share
5.3 China Jewellery Market Players by Revenue CAGR
5.4 China Jewellery Market Players by Number of Stores
5.5 China Jewellery Market Players by Same Store Sales Growth (SSSG)
5.6 China Jewellery Market Players by E-commerce Contribution
5.7 China Jewellery Market Players by Latest Hedging Policy
5.8 China Jewellery Market Players: L2 Digital 1Q Index Rankings



List of Figures



Figure 1: Purpose/Reasons for Using Jewellery
Figure 2: History of Jewellery
Figure 3: Steps in Jewellery Manufacturing
Figure 4: Jewellery Segmentation
Figure 5: China Jewellery Market by Value; 2013-2018 (US$ Billion)
Figure 6: China Jewellery Market by Value; 2019-2023 (US$ Billion)
Figure 7: China Jewellery Market by Metals and Stones; 2018 (Percentage, %)
Figure 8: China Gold Jewellery Market by Value; 2017-2018 (US$ Billion)
Figure 9: China Gold Jewellery Market by Value; 2019-2023 (US$ Billion)
Figure 10: China Gold Jewellery Market by Consumption; 2016-2018 (Tonnes)
Figure 11: China Diamond Jewellery Market by Value; 2017-2018 (US$ Billion)
Figure 12: China Diamond Jewellery Market by Value; 2019-2023 (US$ Billion)
Figure 13: China Diamond Jewellery Market by Demand; 2014-2018 (US$ Billion)
Figure 14: China Diamond Jewellery Market by Demand; 2019-2023 (US$ Billion)
Figure 15: China Polished Diamond Market by Demand; 2015-2018 (US$ Billion)
Figure 16: China Polished Diamond Market by Demand; 2019-2023 (US$ Billion)
Figure 17: China Polished Diamond Market by Sales; 2015-2018 (US$ Billion)
Figure 18: China Polished Diamond Market by Sales; 2019-2023 (US$ Billion)
Figure 19: China Platinum Jewellery Market by Value; 2017-2018 (US$ Billion)
Figure 20: China Platinum Jewellery Market by Value; 2019-2023 (US$ Billion)
Figure 21: China Platinum Market by Demand; 2013-2018 (Tonnes)
Figure 22: China Other Gems and Jewellery Market by Value; 2017-2018 (US$ Billion)
Figure 23: China Other Gems and Jewellery Market by Value; 2019-2023 (US$ Billion)
Figure 24: China Per Capita Disposable Income; 2012-2018E (US$ Thousand)
Figure 25: China Middle Class Spending; 2015-2020 (US$ Trillion)
Figure 26: China HNWI Population and Investible Wealth; 2012-2018E (Million, US$ Trillion)
Figure 27: China Urban Population; 2012-2018E (Million)
Figure 28: China Digital Buyers; 2016-2022 (Million)
Figure 29: China Social Network Users; 2015-2022 (Million)
Figure 30: China Retail E-commerce Sales; 2016-2022 (US$ Billion)
Figure 31: China Female Population; 2012-2018E (Million)
Figure 32: China Tourism Industry Revenue; 2012-2018E (US$ Billion)
Figure 33: China Number of Married Couples; 2012-2023 (Million)
Figure 34: China Female Labor Force; 2012-2018E (Percentage, %)
Figure 35: China Millennials’ Annual Aggregate Income; 2020-2030 (US$ Trillion)
Figure 36: Diamond Jewellery Acquisition by Chinese Brides; 2012-2018E (Percentage, %)
Figure 37: China Jewellery Players by Market Share; 2013-2017 (Percentage, %)
Figure 38: China Jewellery Market Players by Revenue CAGR; 2017-2019 (Percentage, %)
Figure 39: China Jewellery Market Players by Same Store Sales Growth (SSSG); 2016-2017 (Percentage, %)
Figure 40: China Jewellery Market Players: L2 Digital IQ Index Rankings
Table 1: Traditional v/s Modern Jewellery
Table 2: China Jewellery Market Players by General Positioning
Table 3: China Jewellery Market Players by Number of Stores
Table 4: China Jewellery Market Players by E-commerce Contribution; 2017/2018 (US$ Million)
Table 5: China Jewellery Market Players by Latest Hedging Policy