Table of Content

Edible Oils in Kenya
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
COVID-19 sees shift towards retail as consumers eat at home and foodservice outlets are closed
Health and wellness trends in middle class circles has growing impact in edible oils
Frequent price wars characterise highly competitive edible oils category in Kenya
RECOVERY AND OPPORTUNITIES
Kenyan consumers to face price rises as manufacturers rely on foreign imports to meet local demand
Foodservice volume sales to experience swift recovery following COVID-19 pandemic
Health and wellness to inform innovation and new product development in the category
CATEGORY DATA
Table 1 Sales of Edible Oils by Category: Volume 2015-2020
Table 2 Sales of Edible Oils by Category: Value 2015-2020
Table 3 Sales of Edible Oils by Category: % Volume Growth 2015-2020
Table 4 Sales of Edible Oils by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Edible Oils: % Value 2016-2020
Table 6 LBN Brand Shares of Edible Oils: % Value 2017-2020
Table 7 Distribution of Edible Oils by Format: % Value 2015-2020
Table 8 Forecast Sales of Edible Oils by Category: Volume 2020-2025
Table 9 Forecast Sales of Edible Oils by Category: Value 2020-2025
Table 10 Forecast Sales of Edible Oils by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Edible Oils by Category: % Value Growth 2020-2025