Table of Content

Gum in the Netherlands
Euromonitor International
December 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
As COVID-19 restrictions encourage time spent at home, a lack of on-the-go consumption impacts volume and value growth for gum in 2020?
Lack of innovation on the landscape leaves little motivation for consumers to start purchasing gum?
Major players lose share due to the impact of COVID-19, whereas bubble gum brands benefit, with adults purchasing treats for children at home?
RECOVERY AND OPPORTUNITIES
Growth is predicted to be positive in 2021, as on-the-go consumption begins to take place once more?
Mint value growth will remain unaffected by the COVID-19 outbreak across the forecast period, remaining strong competition for gum?
Eco-friendly players and other private label offerings with cheaper price-points, have opportunities to grow across the forecast period?
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2015-2020
Table 2 Sales of Gum by Category: Value 2015-2020
Table 3 Sales of Gum by Category: % Volume Growth 2015-2020
Table 4 Sales of Gum by Category: % Value Growth 2015-2020
Table 5 Sales of Gum by Flavour: Rankings 2015-2020
Table 6 NBO Company Shares of Gum: % Value 2016-2020
Table 7 LBN Brand Shares of Gum: % Value 2017-2020
Table 8 Distribution of Gum by Format: % Value 2015-2020
Table 9 Forecast Sales of Gum by Category: Volume 2020-2025
Table 10 Forecast Sales of Gum by Category: Value 2020-2025
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Gum by Category: % Value Growth 2020-2025