Table of Content

Herbal/Traditional Products in Portugal
Euromonitor International
October 2021

List Of Contents And Tables

HERBAL/TRADITIONAL PRODUCTS IN PORTUGAL
KEY DATA FINDINGS
2021 DEVELOPMENTS
Increasing penetration as Portuguese consumers search for more natural options
Herbal/traditional sleep aids and herbal/traditional dietary supplements to decline following 2020’s strong performances
Arkopharma Laboratorios SA leads highly fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
Pandemic expected to have a long-lasting positive impact on the category
Flat growth expected for herbal/traditional sleep aids over forecast period
Limited growth due to scepticism from many consumers
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026
CONSUMER HEALTH IN PORTUGAL
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 8 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2016-2021
Table 10 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 12 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2016-2021
Table 14 Distribution of Consumer Health by Format: % Value 2016-2021
Table 15 Distribution of Consumer Health by Format and Category: % Value 2021
Table 16 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2020-2021
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources