Table of Content

Financial Cards and Payments in Turkey
Euromonitor International
December 2022

List Of Contents And Tables

FINANCIAL CARDS AND PAYMENTS IN TURKEY
EXECUTIVE SUMMARY
Financial cards and payments in 2022: The big picture
Fintechs driving growth in the online banking space
Growth in QR technology
Competitive landscape
What next for financial cards and payments?
MARKET INDICATORS
Table 1 Number of POS Terminals: Units 2017-2022
Table 2 Number of ATMs: Units 2017-2022
Table 3 Value Lost to Fraud 2017-2022
Table 4 Card Expenditure by Location 2022
Table 5 Financial Cards in Circulation by Type: % Number of Cards 2017-2022
Table 6 Domestic versus Foreign Spend 2022
MARKET DATA
Table 7 Financial Cards by Category: Number of Cards in Circulation 2017-2022
Table 8 Financial Cards by Category: Number of Accounts 2017-2022
Table 9 Financial Cards Transactions by Category: Value 2017-2022
Table 10 Financial Cards by Category: Number of Transactions 2017-2022
Table 11 Consumer Payments by Category: Value 2017-2022
Table 12 Consumer Payments by Category: Number of Transactions 2017-2022
Table 13 M-Commerce by Category: Value 2017-2022
Table 14 M-Commerce by Category: % Value Growth 2017-2022
Table 15 Financial Cards: Number of Cards by Issuer 2017-2021
Table 16 Financial Cards: Number of Cards by Operator 2017-2021
Table 17 Financial Cards: Card Payment Transactions Value by Operator 2017-2021
Table 18 Financial Cards: Card Payment Transactions Value by Issuer 2017-2021
Table 19 Forecast Financial Cards by Category: Number of Cards in Circulation 2022-2027
Table 20 Forecast Financial Cards by Category: Number of Accounts 2022-2027
Table 21 Forecast Financial Cards Transactions by Category: Value 2022-2027
Table 22 Forecast Financial Cards by Category: Number of Transactions 2022-2027
Table 23 Forecast Consumer Payments by Category: Value 2022-2027
Table 24 Forecast Consumer Payments by Category: Number of Transactions 2022-2027
Table 25 Forecast M-Commerce by Category: Value 2022-2027
Table 26 Forecast M-Commerce by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
DEBIT CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Debit cards registers significant growth in 2022 as consumers move from unbanked to banked
Preferred use still at ATM
Publicly-owned banks leverage local workforce to remain in pole position
PROSPECTS AND OPPORTUNITIES
Debit cards register moderate constant transaction value growth
Growth in contactless cards increases debit card use
Turkey hotbed for emerging technologies
CATEGORY DATA
Table 27 Debit Cards: Number of Cards in Circulation 2017-2022
Table 28 Debit Cards Transactions 2017-2022
Table 29 Debit Cards in Circulation: % Growth 2017-2022
Table 30 Debit Cards Transactions: % Growth 2017-2022
Table 31 Debit Cards: Number of Cards by Issuer 2017-2021
Table 32 Debit Cards: Number of Cards by Operator 2017-2021
Table 33 Debit Cards Payment Transaction Value by Issuer 2017-2021
Table 34 Debit Cards Payment Transaction Value by Operator 2017-2021
Table 35 Forecast Debit Cards: Number of Cards in Circulation 2022-2027
Table 36 Forecast Debit Cards Transactions 2022-2027
Table 37 Forecast Debit Cards in Circulation: % Growth 2022-2027
Table 38 Forecast Debit Cards Transactions: % Growth 2022-2027
CREDIT CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Huge growth in credit cards as consumers use credit to help cope with soaring inflation
Commercial credit cards grow faster than personal credit cards in 2022
Digital only cards become mainstream
PROSPECTS AND OPPORTUNITIES
Credit cards register healthy constant transaction value growth, though underlying factors driving growth are worrying
Alternative payment methods to support credit card growth
Fintechs drive growth in serving underserved
CATEGORY DATA
Table 39 Credit Cards: Number of Cards in Circulation 2017-2022
Table 40 Credit Cards Transactions 2017-2022
Table 41 Credit Cards in Circulation: % Growth 2017-2022
Table 42 Credit Cards Transactions: % Growth 2017-2022
Table 43 Commercial Credit Cards: Number of Cards in Circulation 2017-2022
Table 44 Commercial Credit Cards Transactions 2017-2022
Table 45 Commercial Credit Cards in Circulation: % Growth 2017-2022
Table 46 Commercial Credit Cards Transactions: % Growth 2017-2022
Table 47 Personal Credit Cards: Number of Cards in Circulation 2017-2022
Table 48 Personal Credit Cards Transactions 2017-2022
Table 49 Personal Credit Cards in Circulation: % Growth 2017-2022
Table 50 Personal Credit Cards Transactions: % Growth 2017-2022
Table 51 Credit Cards: Number of Cards by Issuer 2017-2021
Table 52 Credit Cards: Number of Cards by Operator 2017-2021
Table 53 Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 54 Credit Cards Payment Transaction Value by Operator 2017-2021
Table 55 Commercial Credit Cards: Number of Cards by Issuer 2017-2021
Table 56 Commercial Credit Cards: Number of Cards by Operator 2017-2021
Table 57 Commercial Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 58 Commercial Credit Cards Payment Transaction Value by Operator 2017-2021
Table 59 Personal Credit Cards: Number of Cards by Issuer 2017-2021
Table 60 Personal Credit Cards: Number of Cards by Operator 2017-2021
Table 61 Personal Credit Cards Payment Transaction Value by Issuer 2017-2021
Table 62 Personal Credit Cards Payment Transaction Value by Operator 2017-2021
Table 63 Forecast Credit Cards: Number of Cards in Circulation 2022-2027
Table 64 Forecast Credit Cards Transactions 2022-2027
Table 65 Forecast Credit Cards in Circulation: % Growth 2022-2027
Table 66 Forecast Credit Cards Transactions: % Growth 2022-2027
Table 67 Forecast Commercial Credit Cards: Number of Cards in Circulation 2022-2027
Table 68 Forecast Commercial Credit Cards Transactions 2022-2027
Table 69 Forecast Commercial Credit Cards in Circulation: % Growth 2022-2027
Table 70 Forecast Commercial Credit Cards Transactions: % Growth 2022-2027
Table 71 Forecast Personal Credit Cards: Number of Cards in Circulation 2022-2027
Table 72 Forecast Personal Credit Cards Transactions 2022-2027
Table 73 Forecast Personal Credit Cards in Circulation: % Growth 2022-2027
Table 74 Forecast Personal Credit Cards Transactions: % Growth 2022-2027
CHARGE CARDS IN TURKEY
2022 DEVELOPMENTS
PRE-PAID CARDS IN TURKEY
KEY DATA FINDINGS
2022 DEVELOPMENTS
Pre-paid cards fastest growing financial card in 2022
Competitive landscape remains fragmented
Growth in open loop pre-paid cards driven by rising popularity of online banks
PROSPECTS AND OPPORTUNITIES
Pre-paid cards fastest growing financial card over forecast period
Open loop pre-paid cards to become increasingly competitive
Alignment with PSD2 bolsters pre-paid cards growth
CATEGORY DATA
Table 75 Pre-paid Cards: Number of Cards in Circulation 2017-2022
Table 76 Pre-paid Cards Transactions 2017-2022
Table 77 Pre-paid Cards in Circulation: % Growth 2017-2022
Table 78 Pre-paid Cards Transactions: % Growth 2017-2022
Table 79 Closed Loop Pre-paid Cards Transactions 2017-2022
Table 80 Closed Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 81 Open Loop Pre-paid Cards Transactions 2017-2022
Table 82 Open Loop Pre-paid Cards Transactions: % Growth 2017-2022
Table 83 Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 84 Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 85 Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 86 Pre-paid Cards Transaction Value by Operator 2017-2021
Table 87 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 88 Closed Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 89 Closed Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 90 Closed Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 91 Open Loop Pre-paid Cards: Number of Cards by Issuer 2017-2021
Table 92 Open Loop Pre-paid Cards: Number of Cards by Operator 2017-2021
Table 93 Open Loop Pre-paid Cards Transaction Value by Issuer 2017-2021
Table 94 Open Loop Pre-paid Cards Transaction Value by Operator 2017-2021
Table 95 Forecast Pre-paid Cards: Number of Cards in Circulation 2022-2027
Table 96 Forecast Pre-paid Cards Transactions 2022-2027
Table 97 Forecast Pre-paid Cards in Circulation: % Growth 2022-2027
Table 98 Forecast Pre-paid Cards Transactions: % Growth 2022-2027
Table 99 Forecast Closed Loop Pre-paid Cards Transactions 2022-2027
Table 100 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2022-2027
Table 101 Forecast Open Loop Pre-paid Cards Transactions 2022-2027
Table 102 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2022-2027
STORE CARDS IN TURKEY
2022 DEVELOPMENTS