Table of Content

In-car Entertainment in Vietnam
Euromonitor International
August 2019

LIST OF CONTENTS AND TABLES

Headlines
Prospects
More Cars in Vietnam Ensure Healthy Volume Growth, Though In-car Navigation Continues To Play Second Fiddle To Smartphones
In-dash Media Players Benefit From Consumers With Older and More Premium Cars
Young Drivers Are the Key Demographic for In-car Speakers
Competitive Landscape
A Diverse Range of In-dash Media Players Speaks Volumes for Caska
Supporting the Most Popular Apps, and Working With Smartphones Rather Than Against Them, Is the Way To Appeal To Consumers
the Presence of Strong Brands Is Lacking in In-car Navigation and In-car Speakers, While Store-based Retailers Benefit From Better-quality Products and Services
Category Data
Table 1 Sales of In-Car Entertainment by Category: Volume 2014-2019
Table 2 Sales of In-Car Entertainment by Category: Value 2014-2019
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2014-2019
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2014-2019
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2015-2019
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2016-2019
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2014-2019
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2019-2024
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2019-2024
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2019-2024
Executive Summary
Growth Continues To Decelerate in 2019, With Producers Having To Work Harder To Sell To Device-sufficient Consumers
Premium Sales Are Rising As Incomes and Living Standards Increase
Aggressive and Sustained Advertising Characterises An Increasingly Competitive Landscape
Internet Retailing Is Now A Major Channel in Consumer Electronics
Achieving Volume Growth Will Be Tougher As Competition Increases and Consumers Have Less Need To Upgrade Their Devices
Market Data
Table 12 Sales of Consumer Electronics by Category: Volume 2014-2019
Table 13 Sales of Consumer Electronics by Category: Value 2014-2019
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2014-2019
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2014-2019
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2015-2019
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2016-2019
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2014-2019
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2019-2024
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2019-2024
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Sources
Summary 1 Research Sources