Table of Content

Herbal/Traditional Products in Austria
Euromonitor International
January 2023

List Of Contents And Tables

HERBAL/TRADITIONAL PRODUCTS IN AUSTRIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Robust demand although supply issues and external competition limit growth potential
Slow return to experimentation with herbal/traditional products
Versatility and trust underpin the leadership of Ricola and Wick
PROSPECTS AND OPPORTUNITIES
Prevention over cure trend to provide push-pull effects
Herbal/traditional sleep aids to benefit from the effects of hectic lifestyles
Growing space for smaller, independent and niche players
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2017-2022
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2018-2022
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2019-2022
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2022-2027
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2022-2027
CONSUMER HEALTH IN AUSTRIA
EXECUTIVE SUMMARY
Consumer health in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2017-2022
Table 8 Life Expectancy at Birth 2017-2022
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2017-2022
Table 10 Sales of Consumer Health by Category: % Value Growth 2017-2022
Table 11 NBO Company Shares of Consumer Health: % Value 2018-2022
Table 12 LBN Brand Shares of Consumer Health: % Value 2019-2022
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2017-2022
Table 14 Distribution of Consumer Health by Format: % Value 2017-2022
Table 15 Distribution of Consumer Health by Format and Category: % Value 2022
Table 16 Forecast Sales of Consumer Health by Category: Value 2022-2027
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2022-2027
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2021-2022
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources