Table of Content

Cough, Cold and Allergy (Hay Fever) Remedies in Brazil
Euromonitor International
October 2021

List Of Contents And Tables

COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN BRAZIL
KEY DATA FINDINGS
2021 DEVELOPMENTS
As return to some socialising contributes to growth for cough, cold and allergy (hay fever) remedies
The increase in pet adoptions pushes up sales of antihistamines/allergy remedies
Brands change their communication and product launch strategies to adapt to the new reality
PROSPECTS AND OPPORTUNITIES
Cough, cold and allergy (hay fever) remedies will struggle to return to previous level of growth
Abrupt temperature variations should continue to be an important driver of sales for antihistamines/allergy remedies
Preventive medicine and new consumer habits: possible impacts on the category
CATEGORY DATA
Table 1 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 2 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
Table 4 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
Table 5 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
Table 6 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026
CONSUMER HEALTH IN BRAZIL
EXECUTIVE SUMMARY
Consumption polarisation and preventative mindset continue to set the tone
Atypical years lead to new product concepts, specific consumer segments and innovative communication efforts
Mergers and acquisitions promote consolidation and concentrate power in the industry
Major retailers one step ahead in creating digital health ecosystems
Personalisation, innovation and cannabis emerge as important shifts on the horizon
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 8 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2016-2021
Table 10 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 11 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 12 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 13 Distribution of Consumer Health by Format: % Value 2016-2021
Table 14 Distribution of Consumer Health by Format and Category: % Value 2021
Table 15 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2020-2021
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources