Table of Content

Consumer Health in Argentina
Euromonitor International
October 2021

List Of Contents And Tables

CONSUMER HEALTH IN ARGENTINA
EXECUTIVE SUMMARY
Consumer health in 2021: The big picture
2021 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2016-2021
Table 2 Life Expectancy at Birth 2016-2021
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2016-2021
Table 4 Sales of Consumer Health by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Consumer Health: % Value 2017-2021
Table 6 LBN Brand Shares of Consumer Health: % Value 2018-2021
Table 7 Distribution of Consumer Health by Format: % Value 2016-2021
Table 8 Distribution of Consumer Health by Format and Category: % Value 2021
Table 9 Forecast Sales of Consumer Health by Category: Value 2021-2026
Table 10 Forecast Sales of Consumer Health by Category: % Value Growth 2021-2026
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Acetaminophen continues to drive sales growth of analgesics in 2021 thanks to pandemic and Dengue fever
Bayer Argentina continues to lead analgesics despite decrease in value share in 2021
Genomma Lab Internacional benefits from a wide ranging portfolio of brands in 2021
PROSPECTS AND OPPORTUNITIES
Ibuprofen is projected to lose ground against acetaminophen during the forecast period
Acetaminophen set to keep gaining ground during the forecast period
Players moving towards higher doses of ibuprofen, aspirin and acetaminophen
CATEGORY DATA
Table 11 Sales of Analgesics by Category: Value 2016-2021
Table 12 Sales of Analgesics by Category: % Value Growth 2016-2021
Table 13 NBO Company Shares of Analgesics: % Value 2017-2021
Table 14 LBN Brand Shares of Analgesics: % Value 2018-2021
Table 15 Forecast Sales of Analgesics by Category: Value 2021-2026
Table 16 Forecast Sales of Analgesics by Category: % Value Growth 2021-2026
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Social distancing and flu vaccine uptake diminishes impact of influenza in 2021
Laboratorios Raffo and Laboratorio Elea maintain solid positions in 2021
Independent chemist/pharmacies gains popularity in 2021
PROSPECTS AND OPPORTUNITIES
Cough, cold and allergy (hay fever) remedies likely to rebound after COVID-19 vaccine programme ends
Cetirizine likely to help drive antihistamines/allergy remedies (systemic) sales in the forecast period
Medicated confectionery set to benefit from an emphasis on sugar-free products
CATEGORY DATA
Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2016-2021
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2016-2021
Table 19 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2017-2021
Table 20 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2018-2021
Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2021-2026
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2021-2026
DIGESTIVE REMEDIES IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Digestive remedies rebounds as COVID-19 pandemic persists in 2021
Laboratorio Elea’s performance remains strong in 2021
Unhealthy diet and ageing population supports sales in digestive remedies in 2021
PROSPECTS AND OPPORTUNITIES
Digestive remedies forecast to see sales growth in 2022 thanks to consumers returning to pre-pandemic behaviours
Omeprazole set to continue driving demand for proton pump inhibitors during the forecast period
Big expectations of natural digestive remedies during the forecast period
CATEGORY DATA
Table 23 Sales of Digestive Remedies by Category: Value 2016-2021
Table 24 Sales of Digestive Remedies by Category: % Value Growth 2016-2021
Table 25 NBO Company Shares of Digestive Remedies: % Value 2017-2021
Table 26 LBN Brand Shares of Digestive Remedies: % Value 2018-2021
Table 27 Forecast Sales of Digestive Remedies by Category: Value 2021-2026
Table 28 Forecast Sales of Digestive Remedies by Category: % Value Growth 2021-2026
DERMATOLOGICALS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Dermatologicals experience a decrease in demand paired with a channel switch in 2021
Slow volume sales in 2021 due to second wave of COVID-19
COVID-19 lockdowns leads to boost in e-commerce value share in 2021
PROSPECTS AND OPPORTUNITIES
Sales of dermatologicals set to grow during the forecast period
Innovation and new product development will boost demand of dermatologicals during the forecast period
E-commerce set to grow during the forecast period thanks to increased consumer uptake
CATEGORY DATA
Table 29 Sales of Dermatologicals by Category: Value 2016-2021
Table 30 Sales of Dermatologicals by Category: % Value Growth 2016-2021
Table 31 NBO Company Shares of Dermatologicals: % Value 2017-2021
Table 32 LBN Brand Shares of Dermatologicals: % Value 2018-2021
Table 33 LBN Brand Shares of Hair Loss Treatments: % Value 2018-2021
Table 34 Forecast Sales of Dermatologicals by Category: Value 2021-2026
Table 35 Forecast Sales of Dermatologicals by Category: % Value Growth 2021-2026
NRT SMOKING CESSATION AIDS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales rise thanks to consumers seeking help to stop smoking as stress levels increase due to long lasting pandemic
NRT gum remains the driver of sales due to its lower price, but smoking population remains stable in 2021
GlaxoSmithKline Argentina retains leadership in 2021
PROSPECTS AND OPPORTUNITIES
Demand for NRT smoking cessation aids set to grow thanks to increased awareness of the risks of smoking
Falling purchasing power and smaller smoking population could impact sales positively during the forecast period
New product development may stimulate further growth in the coming years
CATEGORY INDICATORS
Table 36 Number of Smokers by Gender 2016-2021
CATEGORY DATA
Table 37 Sales of NRT Smoking Cessation Aids by Category: Value 2016-2021
Table 38 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2016-2021
Table 39 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2017-2021
Table 40 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2018-2021
Table 41 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2021-2026
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2021-2026
SLEEP AIDS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales of sleep aids benefit from increased stress as a result of the pandemic in 2021
Megalabs SA maintains lead with multiple brands in 2021
Domestic company Natufarma continues to see sales growth in 2021
PROSPECTS AND OPPORTUNITIES
Sales growth of sleep aids likely during the forecast period as consumers are increasingly anxious
Sleep aids set to turn into a more competitive landscape during the forecast period
E-commerce likely to see growth in value share during the forecast period
CATEGORY DATA
Table 43 Sales of Sleep Aids: Value 2016-2021
Table 44 Sales of Sleep Aids: % Value Growth 2016-2021
Table 45 NBO Company Shares of Sleep Aids: % Value 2017-2021
Table 46 LBN Brand Shares of Sleep Aids: % Value 2018-2021
Table 47 Forecast Sales of Sleep Aids: Value 2021-2026
Table 48 Forecast Sales of Sleep Aids: % Value Growth 2021-2026
EYE CARE IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Increasing screen time leads to a rise in demand for eye care in 2021
Sanofi-Synth?labo de Argentina remains the leading player in eye care in 2021
Chemists/pharmacies remains the largest distribution channel in 2021
PROSPECTS AND OPPORTUNITIES
Increasing use of digital devices will support eye care sales growth during the forecast period
Ageing population likely to support sales of eye care products in the forecast period
Players likely to develop ranges of standard eye care in the forecast period
CATEGORY DATA
Table 49 Sales of Eye Care by Category: Value 2016-2021
Table 50 Sales of Eye Care by Category: % Value Growth 2016-2021
Table 51 NBO Company Shares of Eye Care: % Value 2017-2021
Table 52 LBN Brand Shares of Eye Care: % Value 2018-2021
Table 53 Forecast Sales of Eye Care by Category: Value 2021-2026
Table 54 Forecast Sales of Eye Care by Category: % Value Growth 2021-2026
WOUND CARE IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Number of injuries from sports decrease due to COVID-19 restrictions leading to a fall in wound care sales in 2021
Sales of sticking plasters/adhesive bandages mainly driven by seasonality and women
Beiersdorf (Argentina) dominates sticking plasters/adhesive bandages, while Johnson & Johnson de Argentina remains in second place in 2021
PROSPECTS AND OPPORTUNITIES
Consumer price sensitivity set to remain high as inflation further erodes purchasing power
Private label sales are expected to continue growing during the forecast period due to lower prices
All areas of wound care will continue growing during the forecast period
CATEGORY DATA
Table 55 Sales of Wound Care by Category: Value 2016-2021
Table 56 Sales of Wound Care by Category: % Value Growth 2016-2021
Table 57 NBO Company Shares of Wound Care: % Value 2017-2021
Table 58 LBN Brand Shares of Wound Care: % Value 2018-2021
Table 59 Forecast Sales of Wound Care by Category: Value 2021-2026
Table 60 Forecast Sales of Wound Care by Category: % Value Growth 2021-2026
VITAMINS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Vitamins sees tremendous growth in 2021 due to continuing COVID-19 pandemic
Vitamin C experiences second consecutive year of record growth in 2021
Bayer Argentina leads, while Arcor shows impressive growth in 2021
PROSPECTS AND OPPORTUNITIES
Burgeoning health and wellness trend set to boost sales in the forecast period
E-commerce sales expected to continue gaining ground during the forecast period
Private label vitamin brands expected to grow during the forecast period
CATEGORY DATA
Table 61 Sales of Vitamins by Category: Value 2016-2021
Table 62 Sales of Vitamins by Category: % Value Growth 2016-2021
Table 63 Sales of Multivitamins by Positioning: % Value 2016-2021
Table 64 NBO Company Shares of Vitamins: % Value 2017-2021
Table 65 LBN Brand Shares of Vitamins: % Value 2018-2021
Table 66 Forecast Sales of Vitamins by Category: Value 2021-2026
Table 67 Forecast Sales of Vitamins by Category: % Value Growth 2021-2026
DIETARY SUPPLEMENTS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19 intensifies the shift from treatment to prevention, with healthfood shops expanding in 2021
Collagen and new product launches boosts sales of combination dietary supplements in 2021
COVID-19 arouses interest in a variety of dietary supplements in 2021
PROSPECTS AND OPPORTUNITIES
Dietary supplements’ competitive landscape likely to consolidate during the forecast period
Combination dietary supplements set to continue driving sales during the forecast period
Direct selling set to benefit from rising price sensitivity and inflation in the forecast period
CATEGORY DATA
Table 68 Sales of Dietary Supplements by Category: Value 2016-2021
Table 69 Sales of Dietary Supplements by Category: % Value Growth 2016-2021
Table 70 Sales of Dietary Supplements by Positioning: % Value 2016-2021
Table 71 NBO Company Shares of Dietary Supplements: % Value 2017-2021
Table 72 LBN Brand Shares of Dietary Supplements: % Value 2018-2021
Table 73 Forecast Sales of Dietary Supplements by Category: Value 2021-2026
Table 74 Forecast Sales of Dietary Supplements by Category: % Value Growth 2021-2026
WEIGHT MANAGEMENT AND WELLBEING IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Weight loss supplements and product innovation drives sales growth in 2021
Weight management products benefit from strong performance of Satial (Framingham Pharma) and Boost (Nestl? Argentina) in 2021
Abbott Laboratorios Argentina continues to lead sales in 2021
PROSPECTS AND OPPORTUNITIES
Direct selling likely to see growth in value share during forecast period
Sales set to benefit from more age groups using weight management and wellbeing products in the forecast period
New products and their promotion likely to boost sales of weight management and wellbeing products in coming years
CATEGORY DATA
Table 75 Sales of Weight Management and Wellbeing by Category: Value 2016-2021
Table 76 Sales of Weight Management and Wellbeing by Category: % Value Growth 2016-2021
Table 77 NBO Company Shares of Weight Management and Wellbeing: % Value 2017-2021
Table 78 LBN Brand Shares of Weight Management and Wellbeing: % Value 2018-2021
Table 79 Forecast Sales of Weight Management and Wellbeing by Category: Value 2021-2026
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2021-2026
SPORTS NUTRITION IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Rebound in sports nutrition in 2021 driven by health and wellness trend
Empresa De Nutricion Argentina leads sales in 2021 thanks to new product development, availability and sponsorships of local sports teams
E-commerce expands further in 2021 accelerated by COVID-19
PROSPECTS AND OPPORTUNITIES
Expanding consumer base set to drive growth in sports nutrition in the forecast period
Protein bars are expected to expand into hypermarkets and supermarkets in the forecast period
High inflation and import barriers may threaten future sales of sports nutrition
CATEGORY DATA
Table 81 Sales of Sports Nutrition by Category: Value 2016-2021
Table 82 Sales of Sports Nutrition by Category: % Value Growth 2016-2021
Table 83 NBO Company Shares of Sports Nutrition: % Value 2017-2021
Table 84 LBN Brand Shares of Sports Nutrition: % Value 2018-2021
Table 85 Forecast Sales of Sports Nutrition by Category: Value 2021-2026
Table 86 Forecast Sales of Sports Nutrition by Category: % Value Growth 2021-2026
HERBAL/TRADITIONAL PRODUCTS IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
COVID-19 boosts demand for herbal/traditional products as consumers seek prevention in 2021
Arcor and Mondelez Argentina leads herbal/traditional products, while Laboratorio Elea buys Hepatalgina in 2020
Herbalife performs well in herbal/traditional products in 2021
PROSPECTS AND OPPORTUNITIES
Herbal/traditional products set to continue enjoying high levels of self-medication in coming years
Ageing population and expansion of diet?ticas set to drive demand for herbal/traditional products in the forecast period
Consumers more likely to pay extra for natural products during the forecast period
CATEGORY DATA
Table 87 Sales of Herbal/Traditional Products by Category: Value 2016-2021
Table 88 Sales of Herbal/Traditional Products by Category: % Value Growth 2016-2021
Table 89 NBO Company Shares of Herbal/Traditional Products: % Value 2017-2021
Table 90 LBN Brand Shares of Herbal/Traditional Products: % Value 2018-2021
Table 91 Forecast Sales of Herbal/Traditional Products by Category: Value 2021-2026
Table 92 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2021-2026
PAEDIATRIC CONSUMER HEALTH IN ARGENTINA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Bayer Argentina remains the leading player in 2021 with its Aspirinetas Bayer brand retaining the lion’s share in paediatric aspirin
Laboratorios Andr?maco remains in second place, while increasing its value share in 2021
Arcor expands into paediatric consumer health in 2021
PROSPECTS AND OPPORTUNITIES
High inflation and high prices likely to remain threats during the forecast period
Players will use different strategies to attract consumers in coming years
Health and wellness trend as well as more shelf space in stores set to boost sales in the forecast period
CATEGORY DATA
Table 93 Sales of Paediatric Consumer Health by Category: Value 2016-2021
Table 94 Sales of Paediatric Consumer Health by Category: % Value Growth 2016-2021
Table 95 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2016-2021
Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2017-2021
Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2018-2021
Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2021-2026
Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2021-2026