Table of Content

Travel in Germany
Euromonitor International
October 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on travel
COVID-19 country impact
Company response to COVID-19: Airlines and hotels
Impact of COVID-19 on online bookings and travel intermediaries
What next for travel?
CHART 1 Inbound Receipts: 2020-2025
CHART 2 Average Spend per Trip for Inbound Arrivals: 2020-2025
MARKET DATA
Table 1 Annual Leave: Volume 2015-2020
Table 2 Travellers by Age: Number of People 2015-2020
Table 3 Seasonality: Number of People 2015-2020
Table 4 Leisure Outbound Demographics: Number of Trips 2015-2020
Table 5 Other Transport Sales: Value 2015-2020
Table 6 Other Transport Online Sales: Value 2015-2020
Table 7 Forecast Other Transport Sales: Value 2020-2025
Table 8 Forecast Other Transport Online Sales: Value 2020-2025
Table 9 Activities and Experiences: Value 2015-2020
Table 10 Forecast Activities and Experiences: Value 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
KEY DATA FINDINGS
2020 IMPACT
Planes grounded and most flights cancelled in March-June 2020
Flight operations challenged by safety measures and low demand
RECOVERY
Lufthansa receives bailout, but remains restricted into 2021
Holiday and charter flights to recover more rapidly
CATEGORY DATA
Table 11 Airlines Sales: Value 2015-2020
Table 12 Airlines Online Sales: Value 2015-2020
Table 13 Airlines: Passengers Carried 2015-2020
Table 14 Airlines NBO Company Shares: % Value 2016-2020
Table 15 Charter Airlines Brands by Key Performance Indicators 2020
Table 16 Low Cost Carriers Airlines Brands by Key Performance Indicators 2020
Table 17 Scheduled Airlines Brands by Key Performance Indicators 2020
Table 18 Forecast Airlines Sales: Value 2020-2025
Table 19 Forecast Airlines Online Sales: Value 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Car rental impacted by sharp decline in inbound arrivals
Large players will gain share quickly to solidify their presence
RECOVERY AND OPPORTUNITIES
Sixt shifts inventory and taps into car sharing
Other main competitors will struggle to rebuild in Germany
CATEGORY DATA
Table 20 Car Rental Sales: Value 2015-2020
Table 21 Car Rental Online Sales: Value 2015-2020
Table 22 Structure of Car Rental Market 2015-2020
Table 23 Car Rental NBO Company Shares: % Value 2016-2020
Table 24 Car Rental Brands by Key Performance Indicators 2020
Table 25 Forecast Car Rental Sales: Value 2020-2025
Table 26 Forecast Car Rental Online Sales: Value 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Business arrivals down, domestic leisure an opportunity to rebuild
“Kurzarbeit” and adaptation kept most hotels in business in 2020
RECOVERY AND OPPORTUNITIES
Recovery quickest for mid-priced chained hotels
Impact on short-term rentals, and Airbnb most of all, with lasting effects
CATEGORY DATA
Table 27 Lodging Sales: Value 2015-2020
Table 28 Lodging Online Sales: Value 2015-2020
Table 29 Hotels Sales: Value 2015-2020
Table 30 Hotels Online Sales: Value 2015-2020
Table 31 Other Lodging Sales: Value 2015-2020
Table 32 Other Lodging Online Sales: Value 2015-2020
Table 33 Lodging Outlets: Units 2015-2020
Table 34 Lodging: Number of Rooms 2015-2020
Table 35 Lodging by Incoming vs Domestic: % Value 2015-2020
Table 36 Hotels NBO Company Shares: % Value 2016-2020
Table 37 Hotel Brands by Key Performance Indicators 2020
Table 38 Forecast Lodging Sales: Value 2020-2025
Table 39 Forecast Lodging Online Sales: Value 2020-2025
Table 40 Forecast Hotels Sales: Value 2020-2025
Table 41 Forecast Hotels Online Sales: Value 2020-2025
Table 42 Forecast Other Lodging Sales: Value 2020-2025
Table 43 Forecast Other Lodging Online Sales: Value 2020-2025
Table 44 Forecast Lodging Outlets: Units 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Traditional intermediaries model challenged by lockdown
Uncertain future for cruises: a blow to tour operators and intermediaries
RECOVERY AND OPPORTUNITIES
TUI’s focus on inventory ownership a boost to long-term survival
Online intermediaries expected to make big share gains
Table 45 Travel Planning and Booking in Germany: Purchase Factors 2020
CATEGORY DATA
Table 46 Travel Intermediaries Sales: Value 2015-2020
Table 47 Intermediaries Corporate Business Online Sales: Value 2015-2020
Table 48 Intermediaries Leisure Online Sales: Value 2015-2020
Table 49 Travel Intermediaries NBO Company Shares: % Value 2016-2020
Table 50 Online Travel Sales to Residents: Value 2015-2020
Table 51 Total Mobile Travel Sales to Residents: Value 2015-2020
Table 52 Forecast Travel Intermediaries Sales: Value 2020-2025
Table 53 Forecast Intermediaries Corporate Business Online Sales: Value 2020-2025
Table 54 Forecast Intermediaries Leisure Online Sales: Value 2020-2025
Table 55 Forecast Online Travel Sales to Residents: Value 2020-2025
Table 56 Forecast Total Mobile Travel Sales to Residents: Value 2020-2025
KEY DATA FINDINGS
2020 IMPACT
Business travel suffers greatest setback in Germany
Domestic flows re-energise leisure tourism in the summer months
RECOVERY AND OPPORTUNITIES
Inter-Schengen Area travel flows to normalise in 2021
Tourism spending in Germany to suffer from slower arrivals recovery
CATEGORY DATA
Table 57 Inbound Arrivals: Number of Trips 2015-2020
Table 58 Inbound Arrivals by Country: Number of Trips 2015-2020
Table 59 Inbound City Arrivals 2015-2020
Table 60 Inbound Receipts: Value 2015-2020
Table 61 Leisure Inbound Demographics: Number of Trips 2015-2020
Table 62 Forecast Inbound Arrivals: Number of Trips 2020-2025
Table 63 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025
Table 64 Forecast Inbound Receipts: Value 2020-2025
Table 65 Domestic Trips by Destination: Number of Trips 2015-2020
Table 66 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
Table 67 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
Table 68 Domestic Expenditure: Value 2015-2020
Table 69 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025
Table 70 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025
Table 71 Forecast Domestic Expenditure: Value 2020-2025
Table 72 Outbound Departures: Number of Trips 2015-2020
Table 73 Outbound Departures by Destination: Number of Trips 2015-2020
Table 74 Outbound Expenditure: Value 2015-2020
Table 75 Forecast Outbound Departures: Number of Trips 2020-2025
Table 76 Forecast Outbound Departures by Destination: Number of Trips 2020-2025
Table 77 Forecast Outbound Expenditure: Value 2020-2025