Table of Content

Mobile Phones in South Korea
Euromonitor International
August 2021

List Of Contents And Tables

MOBILE PHONES IN SOUTH KOREA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Samsung Electronics and Apple gain significant share thanks to the exit of LG Electronics
Increasing separation of smartphone and contract purchases
COVID-19 continues to negatively impact share of electronics and appliance specialist retailers
PROSPECTS AND OPPORTUNITIES
Smartphones sales set to grow thanks to continued innovation and regular new launches
Feature phones category to shrink as 2G services are terminated
CATEGORY DATA
Table 1 Sales of Mobile Phones by Category: Volume 2016-2021
Table 2 Sales of Mobile Phones by Category: Value 2016-2021
Table 3 Sales of Mobile Phones by Category: % Volume Growth 2016-2021
Table 4 Sales of Mobile Phones by Category: % Value Growth 2016-2021
Table 5 Sales of Smartphones by Screen Size: % Retail Volume 2018-2021
Table 6 NBO Company Shares of Mobile Phones: % Volume 2017-2021
Table 7 LBN Brand Shares of Mobile Phones: % Volume 2018-2021
Table 8 Distribution of Mobile Phones by Channel: % Volume 2017-2021
Table 9 Forecast Sales of Mobile Phones by Category: Volume 2021-2026
Table 10 Forecast Sales of Mobile Phones by Category: Value 2021-2026
Table 11 Forecast Sales of Mobile Phones by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Mobile Phones by Category: % Value Growth 2021-2026
Table 13 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2021-2026
CONSUMER ELECTRONICS IN SOUTH KOREA
EXECUTIVE SUMMARY
Consumer electronics in 2021: The big picture
Home entertainment industry supports growth of consumer electronics
Domestic manufacturers maintain strong presence despite the exit of LG Electronics from smartphones
COVID-19 boosts e-commerce growth but in-store retailing channels retain strong presence
Consumer electronics set to continue growing, albeit at a slower rate
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2016-2021
Table 15 Sales of Consumer Electronics by Category: Value 2016-2021
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2016-2021
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2016-2021
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2017-2021
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2018-2021
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2016-2021
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2021-2026
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2021-2026
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2021-2026
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources