Table of Content

Hair Care in Bolivia
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Product diversification boosts sales of shampoos and conditioners in 2019
Astrix expands sales in 2019 by launching varying packaging sizes and uses local cusi oil
Unilever Andina leads hair care thanks to wide range and distribution reach in 2019
2020 AND BEYOND
COVID-19 impact
Affected products within hair care
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Hair Care by Category: Value 2014-2019
Table 2 Sales of Hair Care by Category: % Value Growth 2014-2019
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Hair Care: % Value 2015-2019
Table 5 LBN Brand Shares of Hair Care: % Value 2016-2019
Table 6 NBO Company Shares of Salon Professional Hair Care: % Value 2015-2019
Table 7 LBN Brand Shares of Salon Professional Hair Care: % Value 2016-2019
Table 8 LBN Brand Shares of Premium Hair Care: % Value 2016-2019
Table 9 Forecast Sales of Hair Care by Category: Value 2019-2024
Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2019-2024
Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Social conflict leads to reduced sales and slower economic growth results in price sensitive consumers
Multinational companies diversify product lines to offer consumers value for money
Slow recovery expected in forecast period as economic uncertainty persists
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources