Table of Content

Personal Accessories in Romania
Euromonitor International
June 2021

List Of Contents And Tables

PERSONAL ACCESSORIES IN ROMANIA
EXECUTIVE SUMMARY
Personal accessories in 2021: The big picture
Key trends in 2021
Competitive landscape
Retailing developments
What next for personal accessories?
MARKET DATA
Table 1 Sales of Personal Accessories by Category: Volume 2016-2021
Table 2 Sales of Personal Accessories by Category: Value 2016-2021
Table 3 Sales of Personal Accessories by Category: % Volume Growth 2016-2021
Table 4 Sales of Personal Accessories by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Personal Accessories: % Value 2016-2020
Table 6 LBN Brand Shares of Personal Accessories: % Value 2017-2020
Table 7 Distribution of Personal Accessories by Format: % Value 2016-2021
Table 8 Forecast Sales of Personal Accessories by Category: Volume 2021-2026
Table 9 Forecast Sales of Personal Accessories by Category: Value 2021-2026
Table 10 Forecast Sales of Personal Accessories by Category: % Volume Growth 2021-2026
Table 11 Forecast Sales of Personal Accessories by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
BAGS AND LUGGAGE IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Partial recovery likely in 2021, with e-commerce now a major influence
Above-average growth for backpacks in 2021
Reliance on store-based retailing a key factor for luxury handbags
PROSPECTS AND OPPORTUNITIES
The online space is likely to keep its new fans
More fashion-conscious consumers to drive up luxury bags
Azad and its Lamonza brand show their strong potential before COVID-19
CATEGORY DATA
Table 12 Sales of Bags and Luggage by Category: Volume 2016-2021
Table 13 Sales of Bags and Luggage by Category: Value 2016-2021
Table 14 Sales of Bags and Luggage by Category: % Volume Growth 2016-2021
Table 15 Sales of Bags and Luggage by Category: % Value Growth 2016-2021
Table 16 Sales of Luggage by Type: % Value 2016-2021
Table 17 NBO Company Shares of Bags and Luggage: % Value 2016-2020
Table 18 LBN Brand Shares of Bags and Luggage: % Value 2017-2020
Table 19 Distribution of Bags and Luggage by Format: % Value 2016-2021
Table 20 Forecast Sales of Bags and Luggage by Category: Volume 2021-2026
Table 21 Forecast Sales of Bags and Luggage by Category: Value 2021-2026
Table 22 Forecast Sales of Bags and Luggage by Category: % Volume Growth 2021-2026
Table 23 Forecast Sales of Bags and Luggage by Category: % Value Growth 2021-2026
JEWELLERY IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Fine jewellery’s recovery is looking more dynamic
Online performance continues to flourish
Financial fallout of COVID-19 likely to linger, slowing sales recovery
PROSPECTS AND OPPORTUNITIES
Fine jewellery to be boosted by wedding backlog
Physical stores have a more solid appeal for buying fine jewellery
Domestic player faces both challenges and opportunities as new leader
CATEGORY DATA
Table 24 Sales of Jewellery by Category: Volume 2016-2021
Table 25 Sales of Jewellery by Category: Value 2016-2021
Table 26 Sales of Jewellery by Category: % Volume Growth 2016-2021
Table 27 Sales of Jewellery by Category: % Value Growth 2016-2021
Table 28 Sales of Costume Jewellery by Type: % Value 2016-2021
Table 29 Sales of Fine Jewellery by Type: % Value 2016-2021
Table 30 Sales of Fine Jewellery by Collection: % Value 2016-2021
Table 31 Sales of Fine Jewellery by Metal: % Value 2016-2021
Table 32 NBO Company Shares of Jewellery: % Value 2016-2020
Table 33 LBN Brand Shares of Jewellery: % Value 2017-2020
Table 34 Distribution of Jewellery by Format: % Value 2016-2021
Table 35 Forecast Sales of Jewellery by Category: Volume 2021-2026
Table 36 Forecast Sales of Jewellery by Category: Value 2021-2026
Table 37 Forecast Sales of Jewellery by Category: % Volume Growth 2021-2026
Table 38 Forecast Sales of Jewellery by Category: % Value Growth 2021-2026
WATCHES IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Partial recovery predicted in 2021
Influencers utilised to make sales tick
Internationals lead the way
PROSPECTS AND OPPORTUNITIES
Full recovery predicted by end of 2026
Competitive prices now key for e-commerce to keep new influx of customers
Fashion factor important as more Romanians wish to accessorise
CATEGORY DATA
Table 39 Sales of Watches by Category: Volume 2016-2021
Table 40 Sales of Watches by Category: Value 2016-2021
Table 41 Sales of Watches by Category: % Volume Growth 2016-2021
Table 42 Sales of Watches by Category: % Value Growth 2016-2021
Table 43 Sales of Watches by Price Band: Volume 2016-2021
Table 44 Sales of Watches by Price Band: Value 2016-2021
Table 45 Sales of Watches by Price Band: % Volume Growth 2016-2021
Table 46 Sales of Watches by Price Band: % Value Growth 2016-2021
Table 47 NBO Company Shares of Watches: % Value 2016-2020
Table 48 LBN Brand Shares of Watches: % Value 2017-2020
Table 49 Distribution of Watches by Format: % Value 2016-2021
Table 50 Forecast Sales of Watches by Category: Volume 2021-2026
Table 51 Forecast Sales of Watches by Category: Value 2021-2026
Table 52 Forecast Sales of Watches by Category: % Volume Growth 2021-2026
Table 53 Forecast Sales of Watches by Category: % Value Growth 2021-2026
WRITING INSTRUMENTS IN ROMANIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
School closures less of a barrier to sales in 2021
Online sales still flourishing but further gains may be limited
Demand has dried up for expensive fountain pens
PROSPECTS AND OPPORTUNITIES
Sluggish growth predicted overall, with home seclusion still hampering sales
Stronger search for cheaper options favours private label
New local entrants unlikely to emerge given competitive and economic barriers
CATEGORY DATA
Table 54 Sales of Writing Instruments by Category: Volume 2016-2021
Table 55 Sales of Writing Instruments by Category: Value 2016-2021
Table 56 Sales of Writing Instruments by Category: % Volume Growth 2016-2021
Table 57 Sales of Writing Instruments by Category: % Value Growth 2016-2021
Table 58 NBO Company Shares of Writing Instruments: % Value 2016-2020
Table 59 LBN Brand Shares of Writing Instruments: % Value 2017-2020
Table 60 Distribution of Writing Instruments by Format: % Value 2016-2021
Table 61 Forecast Sales of Writing Instruments by Category: Volume 2021-2026
Table 62 Forecast Sales of Writing Instruments by Category: Value 2021-2026
Table 63 Forecast Sales of Writing Instruments by Category: % Volume Growth 2021-2026
Table 64 Forecast Sales of Writing Instruments by Category: % Value Growth 2021-2026