Table of Content

Homewares in Japan
Euromonitor International
May 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Dynamism as COVID-19 leads to more time spent at home
Growth driven by food storage and e-commerce
Nitori focuses on offering quality at reasonable prices
RECOVERY AND OPPORTUNITIES
As COVID-19 is controlled, sales are set to fall
Opposing pressures on the category moving forward
Greater competition in e-commerce as more players move online
CATEGORY DATA
Table 1 Sales of Homewares by Category: Value 2015-2020
Table 2 Sales of Homewares by Category: % Value Growth 2015-2020
Table 3 Sales of Homewares by Material: % Value 2015-2020
Table 4 NBO Company Shares of Homewares: % Value 2016-2020
Table 5 LBN Brand Shares of Homewares: % Value 2017-2020
Table 6 Distribution of Homewares by Format: % Value 2015-2020
Table 7 Forecast Sales of Homewares by Category: Value 2020-2025
Table 8 Forecast Sales of Homewares by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on home and garden
COVID-19 country impact
Company response
Retailing shift
What next for home and garden?
MARKET DATA
Table 9 Sales of Home and Garden by Category: Value 2015-2020
Table 10 Sales of Home and Garden by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Home and Garden: % Value 2016-2020
Table 12 LBN Brand Shares of Home and Garden: % Value 2017-2020
Table 13 Penetration of Private Label in Home and Garden by Category: % Value 2015-2020
Table 14 Distribution of Home and Garden by Format: % Value 2015-2020
Table 15 Distribution of Home and Garden by Format and Category: % Value 2020
Table 16 Forecast Sales of Home and Garden by Category: Value 2020-2025
Table 17 Forecast Sales of Home and Garden by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources