Table of Content

Imaging Devices in Denmark
Euromonitor International
September 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Sales hit further by lack of outdoor time, store closures and economic downturn
Imaging devices remain marginalised by ever-more sophisticated smartphones
New sales leader expected in 2020 thanks to GoPro
RECOVERY AND OPPORTUNITIES
Camcorders still finding some appeal, but overall outlook is negative for imaging devices
Survival of the fittest as retailers limit image device brands
Camera brands led by Canon will tap into the more professional demand
CATEGORY DATA
Table 1 Sales of Imaging Devices by Category: Volume 2015-2020
Table 2 Sales of Imaging Devices by Category: Value 2015-2020
Table 3 Sales of Imaging Devices by Category: % Volume Growth 2015-2020
Table 4 Sales of Imaging Devices by Category: % Value Growth 2015-2020
Table 5 Sales of Digital Cameras by Type: % Retail Volume 2015-2020
Table 6 NBO Company Shares of Imaging Devices: % Volume 2016-2020
Table 7 LBN Brand Shares of Imaging Devices: % Volume 2017-2020
Table 8 Distribution of Imaging Devices by Channel: % Volume 2015-2020
Table 9 Forecast Sales of Imaging Devices by Category: Volume 2020-2025
Table 10 Forecast Sales of Imaging Devices by Category: Value 2020-2025
Table 11 Forecast Sales of Imaging Devices by Category: % Volume Growth 2020-2025
Table 12 Forecast Sales of Imaging Devices by Category: % Value Growth 2020-2025
Table 13 Forecast Sales of Digital Cameras by Type: % Retail Volume 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer electronics
COVID-19 country impact
Company response
Retailing shift
What next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2015-2020
Table 15 Sales of Consumer Electronics by Category: Value 2015-2020
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2015-2020
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2015-2020
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2016-2020
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2017-2020
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2015-2020
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2020-2025
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2020-2025
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
SOURCES
Summary 1 Research Sources