Table of Content

Home Video in China
Euromonitor International
January 2023

List Of Contents And Tables

HOME VIDEO IN CHINA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Falling unit prices unable to drive retail volume sales of LCD TVs
Great leap forward for OLED TVs as more affordable options emerge
Xiaomi and HiSense gain share amidst downturn
PROSPECTS AND OPPORTUNITIES
Intensified competition between mini LED and OLED models as premiumisation deepens
Booming e-commerce sales will be lead to a harsh environment
Innovation in internet smart TVs at a crossroads
CATEGORY DATA
Table 1 Sales of Home Video by Category: Volume 2017-2022
Table 2 Sales of Home Video by Category: Value 2017-2022
Table 3 Sales of Home Video by Category: % Volume Growth 2017-2022
Table 4 Sales of Home Video by Category: % Value Growth 2017-2022
Table 5 Sales of LCD TVs by Network Connectivity: % Retail Volume 2017-2022
Table 6 NBO Company Shares of Home Video: % Volume 2018-2022
Table 7 LBN Brand Shares of Home Video: % Volume 2019-2022
Table 8 Distribution of Home Video by Channel: % Volume 2017-2022
Table 9 Forecast Sales of Home Video by Category: Volume 2022-2027
Table 10 Forecast Sales of Home Video by Category: Value 2022-2027
Table 11 Forecast Sales of Home Video by Category: % Volume Growth 2022-2027
Table 12 Forecast Sales of Home Video by Category: % Value Growth 2022-2027
Table 13 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2022-2027
CONSUMER ELECTRONICS IN CHINA
EXECUTIVE SUMMARY
Consumer electronics in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What is next for consumer electronics?
MARKET DATA
Table 14 Sales of Consumer Electronics by Category: Volume 2017-2022
Table 15 Sales of Consumer Electronics by Category: Value 2017-2022
Table 16 Sales of Consumer Electronics by Category: % Volume Growth 2017-2022
Table 17 Sales of Consumer Electronics by Category: % Value Growth 2017-2022
Table 18 NBO Company Shares of Consumer Electronics: % Volume 2018-2022
Table 19 LBN Brand Shares of Consumer Electronics: % Volume 2019-2022
Table 20 Distribution of Consumer Electronics by Channel: % Volume 2017-2022
Table 21 Forecast Sales of Consumer Electronics by Category: Volume 2022-2027
Table 22 Forecast Sales of Consumer Electronics by Category: Value 2022-2027
Table 23 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2022-2027
Table 24 Forecast Sales of Consumer Electronics by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources