Table of Content

Colour Cosmetics in Estonia
Euromonitor International
May 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
COVID-19 measures remove the incentive to wear colour cosmetics
A tough year for colour cosmetics as distribution disrupted and incomes become stretched
No reprieve for lip and nail products
RECOVERY AND OPPORTUNITIES
The lifting of restrictions key to the recovery of colour cosmetics
Mixed outlook as fashion trends dictate sales
Colour cosmetics set for further expansion within the digital landscape
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2015-2020
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2015-2020
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2015-2020
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2016-2020
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2017-2020
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2017-2020
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2020-2025
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2020-2025
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Company response
Retailing shift
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2015-2020
Table 16 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources