Table of Content

Cigarettes in Italy
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Health and alternative products contribute to decline
Rising taxes lead to different strategies and shape consumption
Philip Morris maintains its dominance but switches its focus
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities
TAXATION AND PRICING
Taxation rates
Table 1 Taxation and Duty Levies 2014-2019
Average cigarette pack price breakdown
Summary 1 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 2 Sales of Cigarettes: Volume 2014-2019
Table 3 Sales of Cigarettes by Category: Value 2014-2019
Table 4 Sales of Cigarettes: % Volume Growth 2014-2019
Table 5 Sales of Cigarettes by Category: % Value Growth 2014-2019
Table 6 Sales of Cigarettes by Blend: % Volume 2014-2019
Table 7 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2014-2019
Table 8 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
Table 9 Sales of Cigarettes by Pack Size: % Volume 2014-2019
Table 10 Sales of Cigarettes by Price Band: % Volume 2014-2019
Table 11 NBO Company Shares of Cigarettes: % Volume 2015-2019
Table 12 LBN Brand Shares of Cigarettes: % Volume 2016-2019
Table 13 Sales of Cigarettes by Distribution Format: % Volume 2014-2019
Table 14 Illicit Trade Estimate of Cigarettes: Volume 2014-2019
Table 15 Forecast Sales of Cigarettes: Volume 2019-2024
Table 16 Forecast Sales of Cigarettes by Category: Value 2019-2024
Table 17 Forecast Sales of Cigarettes: % Volume Growth 2019-2024
Table 18 Forecast Sales of Cigarettes by Category: % Value Growth 2019-2024
Table 19 Forecast Sales of Cigarettes by Blend: % Volume 2019-2024
Table 20 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2019-2024
Table 21 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2019-2024
Table 22 Forecast Sales of Cigarettes by Pack Size: % Volume 2019-2024
Table 23 Forecast Sales of Cigarettes by Price Band: % Volume 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Most tobacco formats see growth, at the expense of the largest category, cigarettes
Multinationals maintain their dominance but local players continue to innovate
Switch from cigarettes to other tobacco products set to continue
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 2 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Reduced harm
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 24 Number of Adult Smokers by Gender 2014-2019
MARKET DATA
Table 25 Sales of Tobacco by Category: Volume 2014-2019
Table 26 Sales of Tobacco by Category: Value 2014-2019
Table 27 Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 28 Sales of Tobacco by Category: % Value Growth 2014-2019
Table 29 Forecast Sales of Tobacco by Category: Volume 2019-2024
Table 30 Forecast Sales of Tobacco by Category: Value 2019-2024
Table 31 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
Table 32 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 3 Research Sources