Table of Content

Tobacco in Hong Kong, China
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on tobacco
COVID-19 country impact
Menthol options are becoming more popular, particularly with young adult smokers
Convenience and product choice remain important for smokers
Tobacco to see a difficult year in 2020 before recovering, but e-vapour products due to be banned
OPERATING ENVIRONMENT
Legislation
Legislative overview
Summary 1 Legislation Summary at a Glance
Minimum legal smoking age
Smoking prevalence
Tar levels
Health warnings
Plain packaging
Advertising and sponsorship
Point-of-sale display bans
Smoking in public places
Flavoured tobacco product ban
Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
Table 1 Number of Adult Smokers by Gender 2014-2019
MARKET DATA
Table 2 Sales of Tobacco by Category: Volume 2014-2019
Table 3 Sales of Tobacco by Category: Value 2014-2019
Table 4 Sales of Tobacco by Category: % Volume Growth 2014-2019
Table 5 Sales of Tobacco by Category: % Value Growth 2014-2019
Table 6 Forecast Sales of Tobacco by Category: Volume 2019-2024
Table 7 Forecast Sales of Tobacco by Category: Value 2019-2024
Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources
HEADLINES
PRE-COVID-19 PERFORMANCE
Cigars and cigarillos decline in 2019
Online channel and digital marketing continue to help drive sales
Corporaci?n Habanos remains the clear leader in the fragmented cigars and cigarillos category
2020 AND BEYOND
COVID-19 impact
Affected products within cigars, cigarillos and smoking tobacco
Recovery and opportunities
CATEGORY DATA
Table 10 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2014-2019
Table 11 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2014-2019
Table 12 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2014-2019
Table 13 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2014-2019
Table 14 Sales of Cigars by Size: % Volume 2014-2019
Table 15 Sales of Cigarillos by Price Platform 2014-2019
Table 16 NBO Company Shares of Cigars and Cigarillos: % Volume 2015-2019
Table 17 LBN Brand Shares of Cigars and Cigarillos: % Volume 2016-2019
Table 18 NBO Company Shares of Cigars: % Volume 2015-2019
Table 19 LBN Brand Shares of Cigars: % Volume 2016-2019
Table 20 NBO Company Shares of Cigarillos: % Volume 2015-2019
Table 21 LBN Brand Shares of Cigarillos: % Volume 2016-2019
Table 22 Distribution of Cigars and Cigarillos by Format: % Volume 2014-2019
Table 23 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2019-2024
Table 24 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2019-2024
Table 25 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2019-2024
Table 26 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2019-2024
HEADLINES
PRE-COVID-19 PERFORMANCE
E-vapour products experiences a tough year in 2019
Blanket ban will end sales of e-vapour and heated tobacco products
Competition set to come to an end just as it was taking off
2020 AND BEYOND
COVID-19 impact
Affected products within smokeless tobacco, e-vapour products and heated tobacco
Recovery and opportunities
CATEGORY INDICATORS
Table 27 Number of Adult Vapers 2014-2019
CATEGORY DATA
Table 28 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2014-2019
Table 29 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2014-2019
Table 30 Sales of E-Liquids by Nicotene Strength: % Value 2018
Table 31 NBO Company Shares of E-Vapour Products: % Value 2015-2019
Table 32 LBN Brand Shares of E-Vapour Products: % Value 2016-2019
Table 33 Distribution of E-Vapour Products by Format: % Value 2014-2019
Table 34 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
Table 35 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2019-2020
HEADLINES
PRE-COVID-19 PERFORMANCE
Cigarettes continues to decline as smoking prevalence keeps falling against a backdrop of antismoking state policies
Flavour capsule cigarettes continue to generate interest in a mature overall category
Philip Morris: focus on innovation and tackling illicit trade; Japan Tobacco: success with flavour capsule cigarettes
2020 AND BEYOND
COVID-19 impact
Recovery and opportunities
TAXATION AND PRICING
Taxation rates
Summary 3 Taxation and Duty Levies 2014-2019
Average cigarette pack price breakdown
Summary 4 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
Table 36 Sales of Cigarettes: Volume 2014-2019
Table 37 Sales of Cigarettes by Category: Value 2014-2019
Table 38 Sales of Cigarettes: % Volume Growth 2014-2019
Table 39 Sales of Cigarettes by Category: % Value Growth 2014-2019
Table 40 Sales of Cigarettes by Blend: % Volume 2014-2019
Table 41 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2014-2019
Table 42 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
Table 43 Sales of Cigarettes by Pack Size: % Volume 2014-2019
Table 44 Sales of Cigarettes by Price Band: % Volume 2014-2019
Table 45 NBO Company Shares of Cigarettes: % Volume 2015-2019
Table 46 LBN Brand Shares of Cigarettes: % Volume 2016-2019
Table 47 Sales of Cigarettes by Distribution Format: % Volume 2014-2019
Table 48 Illicit Trade Estimate of Cigarettes: Volume 2014-2019
Table 49 Forecast Sales of Cigarettes: Volume 2019-2024
Table 50 Forecast Sales of Cigarettes by Category: Value 2019-2024
Table 51 Forecast Sales of Cigarettes: % Volume Growth 2019-2024
Table 52 Forecast Sales of Cigarettes by Category: % Value Growth 2019-2024
Table 53 Forecast Sales of Cigarettes by Blend: % Volume 2019-2024
Table 54 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2019-2024
Table 55 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2019-2024
Table 56 Forecast Sales of Cigarettes by Pack Size: % Volume 2019-2024
Table 57 Forecast Sales of Cigarettes by Price Band: % Volume 2019-2024