Table of Content

Pet Care in Egypt
Euromonitor International
May 2021

List OF CONTENTS AND TABLES

EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 1 Pet Populations 2016-2021
MARKET DATA
Table 2 Sales of Pet Food by Category: Volume 2016-2021
Table 3 Sales of Pet Care by Category: Value 2016-2021
Table 4 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 5 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 6 NBO Company Shares of Pet Food: % Value 2016-2020
Table 7 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 8 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 9 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 10 Distribution of Pet Care by Format: % Value 2016-2021
Table 11 Distribution of Pet Care by Format and Category: % Value 2021
Table 12 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 13 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 14 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 16 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources
KEY DATA FINDINGS
2021 IMPACT
Rising dog population drives growth in dog food demand
Import tariff stimulates local manufacturing
The pandemic has helped to make owners more comfortable purchasing dog food online
RECOVERY AND OPPORTUNITIES
Increasing dog ownership will continue to drive demand growth for dog food
More visits to veterinary clinics will help to deepen consumer interest in the wellbeing of their dogs
Pet shops will offer more services in an effort to woo consumers and fend off the growing challenge of e-commerce
CATEGORY INDICATORS
Table 18 Dog Owning Households: % Analysis 2016-2021
Table 19 Dog Population 2016-2021
Table 20 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 2 Dog Food by Price Band 2021
Table 21 Sales of Dog Food by Category: Volume 2016-2021
Table 22 Sales of Dog Food by Category: Value 2016-2021
Table 23 Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 24 Sales of Dog Food by Category: % Value Growth 2016-2021
Table 25 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021
Table 26 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021
Table 27 NBO Company Shares of Dog Food: % Value 2016-2020
Table 28 LBN Brand Shares of Dog Food: % Value 2017-2020
Table 29 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020
Table 30 Distribution of Dog Food by Format: % Value 2016-2021
Table 31 Forecast Sales of Dog Food by Category: Volume 2021-2026
Table 32 Forecast Sales of Dog Food by Category: Value 2021-2026
Table 33 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026
Table 34 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026
KEY DATA FINDINGS
2021 IMPACT
Rising feline population will drive accelerated growth in retail current value sales
In spite of tariffs, international brands continue to gain ground on small local players
Having edged towards the mainstream in 2020, the popularity of e-commerce is set to grow significantly during 2021
RECOVERY AND OPPORTUNITIES
Mid-priced and premium brands will remain dominant, while cat treats and mixers will grow in popularity
Local brands could pose a bigger threat to their international rivals if they can leverage their cost advantage
Pet shops could find themselves squeezes between e-commerce and grocery retailers
CATEGORY INDICATORS
Table 35 Cat Owning Households: % Analysis 2016-2021
Table 36 Cat Population 2016-2021
Table 37 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 3 Cat Food by Price Band 2021
Table 38 Sales of Cat Food by Category: Volume 2016-2021
Table 39 Sales of Cat Food by Category: Value 2016-2021
Table 40 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 41 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 42 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 43 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 44 NBO Company Shares of Cat Food: % Value 2016-2020
Table 45 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 46 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 47 Distribution of Cat Food by Format: % Value 2016-2021
Table 48 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 49 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 50 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 51 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026
KEY DATA FINDINGS
2021 IMPACT
In contrast to dogs and cats, the pandemic did not lead to a notable increase in bird ownership
Local manufacturing facility helps Flamingo Pet Products NV remain competitive
Sales of unpackaged bird food are growing in popularity, particularly among low-income consumers
RECOVERY AND OPPORTUNITIES
Rising pet populations will support strong growth in demand for both bird and fish food
Pet shops will increasingly find themselves squeezed between grocery retail chains and e-commerce
Some scope for premiumisation in bird food
CATEGORY INDICATORS
Table 52 Other Pet Population 2016-2021
CATEGORY DATA
Table 53 Sales of Other Pet Food by Category: Volume 2016-2021
Table 54 Sales of Other Pet Food by Category: Value 2016-2021
Table 55 Sales of Other Pet Food by Category: % Volume Growth 2016-2021
Table 56 Sales of Other Pet Food by Category: % Value Growth 2016-2021
Table 57 LBN Brand Shares of Bird Food: % Value 2017-2020
Table 58 LBN Brand Shares of Fish Food: % Value 2017-2020
Table 59 Distribution of Other Pet Food by Format: % Value 2016-2021
Table 60 Forecast Sales of Other Pet Food by Category: Volume 2021-2026
Table 61 Forecast Sales of Other Pet Food by Category: Value 2021-2026
Table 62 Forecast Sales of Other Pet Food by Category: % Volume Growth 2021-2026
Table 63 Forecast Sales of Other Pet Food by Category: % Value Growth 2021-2026
KEY DATA FINDINGS
2021 IMPACT
Pet products beyond the basics are still regarded as luxury items by most local consumers
Leader Trixie Heimtierbedarf GmbH & Co KG is strong in both pet healthcare and other bed products
Affluent consumers drive strong growth in e-commerce
RECOVERY AND OPPORTUNITIES
Post-pandemic slowdown in pet population expansion will weigh on demand growth for pet products
More educated owners are likely to spend more
Local manufacturers will launch more affordable products
CATEGORY DATA
Table 64 Sales of Pet Products by Category: Value 2016-2021
Table 65 Sales of Pet Products by Category: % Value Growth 2016-2021
Table 66 Sales of Pet Healthcare by Type: % Value 2016-2021
Table 67 Sales of Other Pet Products by Type: % Value 2016-2021
Table 68 NBO Company Shares of Pet Products: % Value 2016-2020
Table 69 LBN Brand Shares of Pet Products: % Value 2017-2020
Table 70 Distribution of Pet Products by Format: % Value 2016-2021
Table 71 Forecast Sales of Pet Products by Category: Value 2021-2026
Table 72 Forecast Sales of Pet Products by Category: % Value Growth 2021-2026