Table of Content
Sun Care in Egypt
Euromonitor International
April 2021
List OF CONTENTS AND TABLES
SUN CARE IN EGYPT
KEY DATA FINDINGS
2020 IMPACT
Sun care sees declines due to people spending less time outdoors as a result of COVID-19
E-commerce booms as players enhance their online services to meet heightened consumer demand
Nivea maintains strong lead, but competition heats up from local brand Luna
RECOVERY AND OPPORTUNITIES
Social media marketing campaigns set to lead the way
Pushed-down prices set to remain low, as consumers become used to value-for-money offers
Sun care set to rebound and settle in line with a return to pre-pandemic lifestyles
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2015-2020
Table 2 Sales of Sun Care by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Sun Care: % Value 2016-2020
Table 4 LBN Brand Shares of Sun Care: % Value 2017-2020
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2017-2020
Table 6 Forecast Sales of Sun Care by Category: Value 2020-2025
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2020-2025
BEAUTY AND PERSONAL CARE IN EGYPT
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Company response
Retailing shift
What next for beauty and personal care?
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2018-2025
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2017-2025
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2015-2020
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2016-2020
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2017-2020
Table 13 Distribution of Beauty and Personal Care by Format: % Value 2015-2020
Table 14 Distribution of Beauty and Personal Care by Format and Category: % Value 2020
Table 15 Forecast Sales of Beauty and Personal Care by Category: Value 2020-2025
Table 16 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2020-2025
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources