Pet Products in Sweden
Euromonitor International
June 2019

LIST OF CONTENTS AND TABLES

Headlines
Prospects
Premium No Problem for Owners of Pampered Pets
Concern About Oral Health and Pet Wellbeing Result in A Good Performance for Pet Healthcare
Cat Litter on the Cusp of Growth As More Cats Are Kept Indoors
Competitive Landscape
Dogman Continues To Lead A Highly Fragmented Category
Known Brands Equate To Quality in the Pet Products Sphere
the Importance of A Good Night’s Sleep Extends To Pets
Category Data
Table 1 Sales of Pet Products by Category: Value 2014-2019
Table 2 Sales of Pet Products by Category: % Value Growth 2014-2019
Table 3 Sales of Pet Healthcare by Type: % Value 2014-2019
Table 4 Sales of Other Pet Products by Type: % Value 2014-2019
Table 5 NBO Company Shares of Pet Products: % Value 2014-2018
Table 6 LBN Brand Shares of Pet Products: % Value 2015-2018
Table 7 Distribution of Pet Products by Format: % Value 2014-2019
Table 8 Forecast Sales of Pet Products by Category: Value 2019-2024
Table 9 Forecast Sales of Pet Products by Category: % Value Growth 2019-2024
Executive Summary
Cats in Focus As Consumers Indulge Their Feline Companions
Pet Owners Pursue A More Natural Diet for Their Animals
Multinationals Retain Their Lead But Smaller Players Gain A Foothold
Internet Retailing Continues To Gain Share in Pet Care As Subscription Services Take Off
Stronger Growth Predicted for Pet Care Over the Forecast Period
Market Indicators
Table 10 Pet Populations 2014-2019
Market Data
Table 11 Sales of Pet Food by Category: Volume 2014-2019
Table 12 Sales of Pet Care by Category: Value 2014-2019
Table 13 Sales of Pet Food by Category: % Volume Growth 2014-2019
Table 14 Sales of Pet Care by Category: % Value Growth 2014-2019
Table 15 NBO Company Shares of Pet Food: % Value 2014-2018
Table 16 LBN Brand Shares of Pet Food: % Value 2015-2018
Table 17 NBO Company Shares of Dog and Cat Food: % Value 2014-2018
Table 18 LBN Brand Shares of Dog and Cat Food: % Value 2015-2018
Table 19 Penetration of Private Label in Pet Care by Category: % Value 2014-2019
Table 20 Distribution of Pet Care by Format: % Value 2014-2019
Table 21 Distribution of Pet Care by Format and Category: % Value 2019
Table 22 Distribution of Dog and Cat Food by Format: % Value 2014-2019
Table 23 Distribution of Dog and Cat Food by Format and Category: % Value 2019
Table 24 Forecast Sales of Pet Food by Category: Volume 2019-2024
Table 25 Forecast Sales of Pet Care by Category: Value 2019-2024
Table 26 Forecast Sales of Pet Food by Category: % Volume Growth 2019-2024
Table 27 Forecast Sales of Pet Care by Category: % Value Growth 2019-2024
Definitions
Sources
Summary 1 Research Sources