Table of Content

Fragrances in Brazil
Euromonitor International
July 2020

List OF CONTENTS AND TABLES

HEADLINES
PRE-COVID-19 PERFORMANCE
Premium fragrances continue to outperform mass fragrances in 2019
Promotions and innovation help sales of mass fragrances in 2019
Increasing shares for Grupo Botic?rio and Natura&Co, but Larru’s Ind?stria e Com?rcio de Cosm?ticos fares less well
2020 AND BEYOND
COVID-19 impact
Affected products within fragrances
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Fragrances by Category: Value 2014-2019
Table 2 Sales of Fragrances by Category: % Value Growth 2014-2019
Table 3 NBO Company Shares of Fragrances: % Value 2015-2019
Table 4 LBN Brand Shares of Fragrances: % Value 2016-2019
Table 5 LBN Brand Shares of Premium Men’s Fragrances: % Value 2016-2019
Table 6 LBN Brand Shares of Premium Women’s Fragrances: % Value 2016-2019
Table 7 Forecast Sales of Fragrances by Category: Value 2019-2024
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Consumer search for value-for-money products continues, but so does ongoing premiumisation
Fierce competition continues to be seen among the top three players
Challenging scenario ahead should pressure sales of beauty and personal care
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET INDICATORS
MARKET DATA
Table 9 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources