Table of Content

Dog Food in Ireland
Euromonitor International
May 2021

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2021 IMPACT
Despite preference for smaller dogs, consumers buying dog food in bulk thanks to the convenience of e-commerce
Brexit causes supply and distribution disruptions in dog food
Sustained if slower growth for dog treats and mixers in 2021
RECOVERY AND OPPORTUNITIES
Normalisation once the pandemic recedes leads to a return of premiumisation, despite ongoing economic constraints
Polarisation between economy and premium brands reduce the popularity of mid-priced brands
Private label players face growing competition from discounters
CATEGORY INDICATORS
Table 1 Dog Owning Households: % Analysis 2016-2021
Table 2 Dog Population 2016-2021
Table 3 Consumption of Dog Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 1 Dog Food by Price Band 2021
Table 4 Sales of Dog Food by Category: Volume 2016-2021
Table 5 Sales of Dog Food by Category: Value 2016-2021
Table 6 Sales of Dog Food by Category: % Volume Growth 2016-2021
Table 7 Sales of Dog Food by Category: % Value Growth 2016-2021
Table 8 Sales of Dry Dog Food by Life-Cycle: % Value 2016-2021
Table 9 Sales of Wet Dog Food by Life-Cycle: % Value 2016-2021
Table 10 NBO Company Shares of Dog Food: % Value 2016-2020
Table 11 LBN Brand Shares of Dog Food: % Value 2017-2020
Table 12 LBN Brand Shares of Dog Treats and Mixers: % Value 2017-2020
Table 13 Distribution of Dog Food by Format: % Value 2016-2021
Table 14 Forecast Sales of Dog Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Dog Food by Category: Value 2021-2026
Table 16 Forecast Sales of Dog Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Dog Food by Category: % Value Growth 2021-2026
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2016-2021
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2016-2021
Table 20 Sales of Pet Care by Category: Value 2016-2021
Table 21 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 22 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 23 NBO Company Shares of Pet Food: % Value 2016-2020
Table 24 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 28 Distribution of Pet Care by Format: % Value 2016-2021
Table 29 Distribution of Pet Care by Format and Category: % Value 2021
Table 30 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 32 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources