Table of Content

Cat Food in Taiwan
Euromonitor International
December 2021

List Of Contents And Tables

CAT FOOD IN TAIWAN
KEY DATA FINDINGS
2021 IMPACT
Demand for cat food continues to increase, in line with a higher and growing percentage of cat ownership during the epidemic
Demand for freeze-dried raw cat food increases, but high prices pose a barrier to wide adoption
Growing understanding of nutritional needs leads to higher demand for wet cat food
RECOVERY AND OPPORTUNITIES
Premium wet cat food sees the appearance of more local brands that increasingly use social media to generate interest and sales
Demand for cat food with natural positioning increases, but high prices create a possible ceiling for the more premium products
Customisation and subscriptions are a growing trend among Taiwanese cat owners
CATEGORY INDICATORS
Table 1 Cat Owning Households: % Analysis 2016-2021
Table 2 Cat Population 2016-2021
Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2016-2021
CATEGORY DATA
Summary 1 Cat Food by Price Band 2021
Table 4 Sales of Cat Food by Category: Volume 2016-2021
Table 5 Sales of Cat Food by Category: Value 2016-2021
Table 6 Sales of Cat Food by Category: % Volume Growth 2016-2021
Table 7 Sales of Cat Food by Category: % Value Growth 2016-2021
Table 8 Sales of Dry Cat Food by Life-Cycle: % Value 2016-2021
Table 9 Sales of Wet Cat Food by Life-Cycle: % Value 2016-2021
Table 10 NBO Company Shares of Cat Food: % Value 2016-2020
Table 11 LBN Brand Shares of Cat Food: % Value 2017-2020
Table 12 LBN Brand Shares of Cat Treats and Mixers: % Value 2017-2020
Table 13 Distribution of Cat Food by Format: % Value 2016-2021
Table 14 Forecast Sales of Cat Food by Category: Volume 2021-2026
Table 15 Forecast Sales of Cat Food by Category: Value 2021-2026
Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2021-2026
Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2021-2026
PET CARE IN TAIWAN
EXECUTIVE SUMMARY
COVID-19 impact on pet care
COVID-19 country impact
Company response
Retailing shift
What next for pet care?
MARKET INDICATORS
Table 18 Pet Populations 2016-2021
MARKET DATA
Table 19 Sales of Pet Food by Category: Volume 2016-2021
Table 20 Sales of Pet Care by Category: Value 2016-2021
Table 21 Sales of Pet Food by Category: % Volume Growth 2016-2021
Table 22 Sales of Pet Care by Category: % Value Growth 2016-2021
Table 23 NBO Company Shares of Pet Food: % Value 2016-2020
Table 24 LBN Brand Shares of Pet Food: % Value 2017-2020
Table 25 NBO Company Shares of Dog and Cat Food: % Value 2016-2020
Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2017-2020
Table 27 Penetration of Private Label in Pet Care by Category: % Value 2016-2021
Table 28 Distribution of Pet Care by Format: % Value 2016-2021
Table 29 Distribution of Pet Care by Format and Category: % Value 2021
Table 30 Distribution of Dog and Cat Food by Format: % Value 2016-2021
Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2021
Table 32 Forecast Sales of Pet Food by Category: Volume 2021-2026
Table 33 Forecast Sales of Pet Care by Category: Value 2021-2026
Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2021-2026
Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2021-2026
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 2 Research Sources