Table of Content

Wipes in Cameroon
Euromonitor International
March 2024

List Of Contents And Tables

WIPES IN CAMEROON
KEY DATA FINDINGS
2023 DEVELOPMENTS
Baby wipes continue to drive growth of personal wipes, with limited adoption of intimate wipes and modest growth for facial cleansing wipes
Widespread adoption of low-cost baby wipes due to ongoing inflation
Modern retail outlets emerge as the main distribution channels for intimate and facial cleansing wipes
PROSPECTS AND OPPORTUNITIES
Consumers set to prioritise price over sustainability in a challenging economic environment
Revolutionising beauty routines: the emergence of affordable and effective facial cleansing wipes
Niche market opportunities for intimate wipes in affluent urban areas
CATEGORY DATA
Table 1 Retail Sales of Wipes by Category: Value 2018-2023
Table 2 Retail Sales of Wipes by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Retail Wipes: % Value 2019-2023
Table 4 LBN Brand Shares of Retail Wipes: % Value 2020-2023
Table 5 Forecast Retail Sales of Wipes by Category: Value 2023-2028
Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
TISSUE AND HYGIENE IN CAMEROON
EXECUTIVE SUMMARY
2023 key trends
Competitive landscape
Retailing developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2018-2023
Table 8 Infant Population 2018-2023
Table 9 Female Population by Age 2018-2023
Table 10 Total Population by Age 2018-2023
Table 11 Households 2018-2023
Table 12 Forecast Infant Population 2023-2028
Table 13 Forecast Female Population by Age 2023-2028
Table 14 Forecast Total Population by Age 2023-2028
Table 15 Forecast Households 2023-2028
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources